At a Glance
- Tasks: Lead ad monetization for a diverse portfolio of mobile games and drive revenue growth.
- Company: Join Yodo1 Games, a leader in mobile game growth with a passion for gaming.
- Benefits: Enjoy remote work flexibility, unlimited time off, and a performance-driven culture.
- Other info: Be part of a dynamic team that values innovation and creativity in gaming.
- Why this job: Make a real impact in the booming mobile gaming industry while working from anywhere.
- Qualifications: 5+ years in mobile ad monetization with strong data analysis and relationship management skills.
The predicted salary is between 36000 - 44000 £ per year.
Join to apply for the Head of Ad Monetization role at Yodo1 Games. Own ad monetization leadership across a large portfolio of games.
Responsibilities
- Own ad revenue across the portfolio and be accountable for results.
- Use data to separate signal from noise and make changes that materially move revenue.
- Work directly with premium customers.
- Turn the product roadmap into real monetization gains through execution.
- Find what is broken in monetization or delivery, prioritize it, and fix it fast.
- Choose ad networks based on real impact: revenue, reliability, and cost to integrate.
- Institutionalize expertise: build a repeatable troubleshooting and optimization playbook, and coach the team to solve problems quickly and independently.
Qualifications
- 5+ years of real, hands-on experience in mobile ad monetization and network relationship management.
- Deep mastery of mediation platforms such as AppLovin MAX, LevelPlay, and AdMob.
- Track record managing multiple game genres and scaling learnings across portfolios.
- Strong, practical understanding of the mobile programmatic stack, including networks, SSPs, bidding, and ad servers.
- Track record owning forecasting and revenue planning: setting targets, running experiments, and delivering predictable outcomes.
- Clear, direct written and spoken English.
WHO WE ARE | WHAT WE DO
At Yodo1, we simplify mobile game growth. With billions of downloads across our portfolio, Yodo1 is a partner for mobile game growth at every stage—helping developers monetize their first game to bringing iconic brands into major mobile titles. We publish and grow games like Crossy Road, Rodeo Stampede, Ski Safari, Animal Revolt Battle Simulator, and partners with IP from Hasbro, Paramount, Legendary, MGA and studios such as Rivergame, Candivore, 37Games. We love games, we play games, we grow games.
WHAT WE BELIEVE | HOW WE WORK
We believe in the future and power of the mobile gaming industry and that everyone deserves an equal opportunity to build a life they love through games—from anywhere in the world. We are fully remote by design and WFA: work from anywhere. We don’t impose hours or limit time off. Driven by performance, we experiment often; we care about impact, not titles.
WHO WE’RE LOOKING FOR
Head of Ad Monetization to take ownership of the next generation of our platform, earning and extending the trust thousands of developers place in Yodo1 MAS to power their ad monetization at scale.
Head of Ad Monetization employer: Yodo1 Games
Yodo1 Games is an exceptional employer for the Head of Ad Monetization role, offering a fully remote work environment that prioritises flexibility and performance over rigid hours. With a strong focus on employee growth, you will have the opportunity to lead ad monetization strategies across a diverse portfolio of games while collaborating with premium customers and industry leaders. Our culture fosters innovation and experimentation, ensuring that your contributions directly impact the success of our games and the developers we support.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Ad Monetization
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Yodo1 Games and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Yodo1 Games are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Yodo1 Games on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Yodo1 Games. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Ad Monetization
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Yodo1 Games. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Yodo1 Games:Show us that you’ve done your homework! In your application, briefly mention what you admire about Yodo1 Games’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Yodo1 Games
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Yodo1 Games will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Yodo1 Games, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
