At a Glance
- Tasks: Lead our digital marketing strategy and create engaging content for social media.
- Company: Join a youth mental health charity making a real difference.
- Benefits: Flexible hours, creative environment, and the chance to empower young people.
- Other info: Collaborate with a supportive team and grow your skills in a meaningful role.
- Why this job: Use your creativity to inspire and connect with young people in need.
- Qualifications: Experience in digital marketing and a passion for youth empowerment.
The predicted salary is between 36000 - 60000 £ per year.
Job Overview
Join to apply for the Digital Marketing Manager role at YMM.
Bring your creativity skills to a cause that matters and help shape the voice of a youth mental health charity, creating content that inspires, informs, and connects.
Your work will help us connect with more young people who could benefit from our mentoring, while also engaging new supporters, volunteers, and schools. You’ll play a vital role in strengthening our digital presence, helping us share our message, highlight our impact, and ensure more young people get the support they need to thrive.
Qualifications
- Experienced in digital marketing, social media management & content creation
- A strong communicator with excellent writing skills
- Confident using platforms like Instagram, TikTok, LinkedIn, Facebook, and YouTube
- Confident using tools like Canva (or similar design platforms)
- Proactive, creative and able to work both independently and collaboratively
- Passionate about youth empowerment, mental health & YMM’s mission
- Website content management (WordPress)
- SEO understanding and blog writing
- Video editing or short-form video content (especially for TikTok or Reels)
Responsibilities
We’re looking for a creative and proactive Digital Marketing Manager to help us grow our online presence, engage our community, and promote our youth mental health programmes and events.
- Take the lead on shaping and delivering our digital communications strategy, including creating and managing a content calendar across social media and our website.
- Writing and updating blog posts and website content to reflect our latest news, events, and impact.
- Designing branded graphics and visuals using Canva.
- Creating and scheduling engaging content across Instagram, LinkedIn, Facebook, X/Twitter, Bluesky, TikTok & YouTube.
- Monitoring analytics and suggesting improvements based on insights and trends.
- Supporting the promotion of events and fundraising campaigns.
- Engaging with our online community and encouraging interaction.
- Supporting the creation of our newsletter.
You’ll work closely with the CEO, Trustees & Operations Manager, who will provide guidance on our brand, tone, messaging and regular information on anything ongoing at YMM.
Digital Marketing Manager in Stratford-upon-Avon employer: YMM
YMM is an exceptional employer that champions creativity and passion for youth mental health, offering a collaborative work culture where your contributions directly impact the lives of young people. With opportunities for professional growth and a supportive team environment, you will thrive in a role that not only enhances your digital marketing skills but also aligns with a meaningful cause. Located in a vibrant community, YMM provides a unique chance to engage with diverse audiences while making a difference.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Manager in Stratford-upon-Avon
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for YMM and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like YMM are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with YMM on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at YMM. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing Manager in Stratford-upon-Avon
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit YMM. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of YMM:Show us that you’ve done your homework! In your application, briefly mention what you admire about YMM’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at YMM
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at YMM will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At YMM, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
