At a Glance
- Tasks: Shape brand strategy, manage social media, create content, and launch campaigns.
- Company: Join a B Corp certified brand disrupting oral care with sustainable practices.
- Benefits: Enjoy a dynamic work environment with opportunities for creativity and impact.
- Why this job: Make a real difference in sustainability while working with innovative experts.
- Qualifications: 2+ years in brand/digital marketing, especially in FMCG or beauty.
- Other info: Be part of a mission to reduce plastic waste in oral care.
The predicted salary is between 28800 - 48000 £ per year.
Are you a passionate marketer ready to make real impact in the world of sustainable FMCG? This is your chance to join a fast-growing, B Corp certified challenger brand that’s disrupting oral care - ditching plastic waste, championing holistic health, and doing it all with seriously smart science and style. Backed by leading experts, this brand is changing what it means to “brush up” - and they need a Marketing Executive to help tell their story. Their core mission is to turn the tide on the 20 billion plastic toothpaste tubes discarded each year. To make oral care smarter, cleaner, and better for the planet. Every customer touchpoint should inspire change - and that’s where you come in.
Key responsibilities:
- Shape and execute brand strategy across digital, content, and partnerships.
- Own organic and paid social media – and build a buzzing community.
- Create standout content that educates, excites, and converts.
- Plan and launch campaigns with creativity and precision.
- Track performance, dive into data, and tweak what’s not working.
- Collaborate with influencers, eco-brands, and game-changing partners.
Key requirements:
- 2+ years' experience in brand/ digital marketing - ideally FMCG or beauty.
- Confident with social media, paid campaigns, email, SEO, and CRM.
- A creative thinker with a strong eye for content and storytelling.
Contact Detail:
YF Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive
✨Tip Number 1
Familiarise yourself with the sustainable FMCG landscape. Research the brand's competitors and understand their marketing strategies. This knowledge will help you demonstrate your passion for sustainability and how you can contribute to the brand's mission.
✨Tip Number 2
Engage with the brand on social media before applying. Comment on their posts, share their content, and show genuine interest in their initiatives. This will not only give you insights into their community but also make you stand out as a proactive candidate.
✨Tip Number 3
Prepare to discuss specific campaigns you've worked on that align with their values. Think about how you can apply your experience in digital marketing to their unique challenges, especially in reducing plastic waste and promoting holistic health.
✨Tip Number 4
Network with professionals in the sustainable marketing space. Attend relevant events or webinars where you can meet like-minded individuals. Building connections can provide valuable insights and potentially lead to referrals for the position.
We think you need these skills to ace Marketing Executive
Some tips for your application 🫡
Understand the Brand: Dive deep into the company's mission and values. Familiarise yourself with their approach to sustainability and how they disrupt the oral care market. This knowledge will help you tailor your application to reflect their ethos.
Highlight Relevant Experience: In your CV and cover letter, emphasise your 2+ years of experience in brand or digital marketing, particularly in FMCG or beauty. Use specific examples that showcase your skills in social media, paid campaigns, and content creation.
Showcase Creativity: Since the role requires a creative thinker, include examples of standout content you've created in the past. Discuss any campaigns you've planned and launched, focusing on your innovative approach and the results achieved.
Tailor Your Application: Make sure your application is tailored specifically for this role. Use keywords from the job description, such as 'community building', 'data tracking', and 'collaboration with influencers', to demonstrate your fit for the position.
How to prepare for a job interview at YF Recruitment
✨Show Your Passion for Sustainability
Make sure to express your enthusiasm for sustainable practices and how they align with the company's mission. Share any personal experiences or projects that demonstrate your commitment to reducing plastic waste and promoting holistic health.
✨Demonstrate Your Marketing Expertise
Be prepared to discuss your previous marketing experience, especially in FMCG or beauty. Highlight specific campaigns you've worked on, focusing on your role in shaping brand strategy and executing successful digital marketing initiatives.
✨Prepare Creative Content Ideas
Think of innovative content ideas that could resonate with the brand's audience. Be ready to share examples of standout content you've created in the past and how you would approach storytelling for this particular brand.
✨Know Your Metrics
Familiarise yourself with key performance indicators relevant to marketing campaigns. Be ready to discuss how you've tracked performance in previous roles and how you used data to optimise campaigns for better results.