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- Tasks: Lead CRM campaigns to engage and connect with our loyal organic food lovers.
- Company: Join Yeo Valley, the UK's top organic dairy brand with a passion for sustainability.
- Benefits: Enjoy competitive salary, generous holiday, hybrid working, and health perks.
- Why this job: Make a real impact in a role that champions organic living and creativity.
- Qualifications: 4+ years in CRM, strong writing skills, and a love for problem-solving.
- Other info: Be part of a family business dedicated to nurturing people and the planet.
The predicted salary is between 36000 - 60000 £ per year.
Overview
Join to apply for the CRM Campaign Manager role at Yeo Valley Production Ltd
Are you fluent in CRM, passionate about digital, and ready to help us connect with consumers who love our organic food as much as we do?
Yeo Valley Organic, the UK’s #1 organic dairy brand, is on a mission, from our regenerative organic farming roots to our award-winning yogurts. We believe when nature leads the way the nation gets delicious organic food.
What you’ll be doing
You’ll lead the CRM strategy and execution of campaigns to drive engagement, loyalty, and conversion to Yeokens, our award-winning loyalty scheme. You’ll champion data and insights to help us deepen relationships with our 1.5 million+ Yeokeners. You’ll collaborate with our creative teams to deliver content that’s fresh, fun, and full of flavour. You’ll also manage digital partners to evolve our digital experience to be smarter, more personal, and always a step ahead of the herd.
Hours
This is a 40 hours a week position, based at our Head Office in the village of Blagdon.
Salary
Up to £50,000 dependant on experience.
Requirements
4+ years experience in CRM and digital strategy.
Hands-on experience with Bloomreach or similar CRM platforms.
A can-do attitude and a natural flair for writing and storytelling.
Strong project management skills and a love for solving problems.
A passion for sustainability and organic living.
A Little About Us
Working closely with our sister companies Yeo Valley Production and Yeo Valley Farms, Yeo Valley Limited (YVL) owns and manages the Yeo Valley Organic brand, a range of commercial properties, runs the experiential activities in and around the valley and manages the Yeo Valley Associates investment arm. We’re proudly independent and as a family of businesses, have a long history in making and selling natural healthy food from organic regenerative farming practices. Our purpose is to nurture and nourish people and planet, and this is the core of everything we do.
Why join the family
There are benefits including:
- A seat at the table in our HQ in the real Yeo Valley
- Competitive holiday allowance 25 days + Bank Holidays
- Non-contributory pension scheme
- Life cover
- Healthcare cash back plan
- Subsidised Yeo Valley products and services
- Hybrid working and a team that genuinely cares about both people and planet
Please include a CV and Cover Letter with your application.
Our closing dates are a guide; we may close the advert sooner if we can. We recommend you get your application in straight away.
Interviews will be held on the 4th and 5th of November at Yeo Valley HQ.
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CRM Campaign Manager employer: Yeo Valley Production Ltd
Contact Detail:
Yeo Valley Production Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Campaign Manager
✨Tip Number 1
Get to know Yeo Valley inside out! Research their values, products, and recent campaigns. This way, when you chat with them, you can show off your passion for organic food and how you can contribute to their mission.
✨Tip Number 2
Network like a pro! Connect with current or former employees on LinkedIn. Ask them about their experiences and any tips they might have for the interview process. It’s all about making those connections!
✨Tip Number 3
Prepare some killer questions for your interview. Think about what you want to know about their CRM strategies or how they measure success in their campaigns. This shows you’re genuinely interested and ready to dive in.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the Yeo Valley family. Let’s get you that job!
We think you need these skills to ace CRM Campaign Manager
Some tips for your application 🫡
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Make sure to express your passion for CRM and digital strategies, and how they align with Yeo Valley's mission. We want to see your personality come through, so don’t hold back!
Tailor Your CV: When applying, tailor your CV to highlight your relevant experience in CRM and digital strategy. Use keywords from the job description to show us you’re the perfect fit. Remember, we love a good story, so let your achievements tell yours!
Showcase Your Problem-Solving Skills: In your application, don’t forget to mention specific examples of how you've tackled challenges in previous roles. We’re looking for someone who can think on their feet and bring innovative solutions to the table!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen to join the Yeo Valley family!
How to prepare for a job interview at Yeo Valley Production Ltd
✨Know Your CRM Inside Out
Make sure you’re well-versed in CRM platforms, especially Bloomreach or similar tools. Brush up on your knowledge of how these systems can drive engagement and loyalty, as this will be a key focus in the role.
✨Showcase Your Storytelling Skills
Since the job requires a flair for writing and storytelling, prepare examples of past campaigns where your content made a real impact. Be ready to discuss how you can create fresh and fun content that resonates with consumers.
✨Demonstrate Your Passion for Sustainability
Yeo Valley is all about organic living and sustainability. Share your personal connection to these values and how they influence your work. This will show that you align with their mission and culture.
✨Prepare for Project Management Questions
With strong project management skills being essential, think of specific instances where you successfully managed a campaign from start to finish. Highlight your problem-solving abilities and how you kept everything on track.