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- Tasks: Shape and evolve our CRM platforms to enhance customer experiences.
- Company: Join the UK's number one managed digital advertising partner for local businesses.
- Benefits: Competitive earnings, wellbeing support, flexible pension options, and discounts with top retailers.
- Why this job: Make a real impact by working with leading brands like Google and Microsoft.
- Qualifications: Experience in CRM roles, especially with SAP C4C, and strong communication skills.
- Other info: Be part of a supportive, high-performing team with excellent career growth opportunities.
The predicted salary is between 36000 - 60000 £ per year.
We’ve been championing local businesses for over 60 years. Where once our Yellow Pages helped those businesses get found and chosen, we now do this and much, much more with our proven digital marketing solutions, making us the UK’s number one managed digital advertising partner for local businesses. We are looking for a CRM Product Manager to help shape and evolve our sales and service platforms. SAP C4C is our current core CRM, however experience across other CRM and customer platforms is highly valued. This role suits someone with strong functional knowledge who enjoys working closely with business teams to improve customer and colleague experiences. This will be a home based role with the occasional need to travel to our Reading Office.
Responsibilities
- Translate needs from the wider organisation into clear functional designs and prioritised product outcomes.
- Shape solution options that support Yell’s sales processes, service workflows, and customer interactions, within the current C4C environment and beyond where appropriate.
- Work closely with configuration specialists across SAP C4C, shaping screens, layouts, business roles, and related UI settings.
- Act as product owner for agreed CRM capabilities, managing backlogs, refinement sessions, and release planning.
- Support integration work across C4C, middleware, and internal systems.
- Produce functional documentation for development teams and review delivered changes.
- Define test scenarios and support UAT with business stakeholders.
- Contribute specialist input during discovery, planning, and pre-sales discussions.
- Support releases, investigate issues, and keep documentation up to date.
- Build reports and dashboards that reflect commercial and service priorities.
- Work with stakeholders across the UK to explain solution choices in straightforward terms.
Qualifications
- Demonstrable experience working in CRM functional or product roles, with SAP C4C as a current or recent platform.
- Experience contributing to end-to-end CRM delivery across Sales or Service domains.
- Working knowledge of end-to-end CRM processes across sales, service, and fulfilment.
- Understanding of common CRM integration patterns, including experience with SAP Cloud Integration, PI, or equivalent middleware.
- Experience working with product teams, or performing product ownership activities such as backlog management and prioritisation.
- Clear communication style suitable for both business and technical audiences.
- Structured approach to analysing problems and requirements.
- Ability to work effectively in a mixed discipline environment.
Additional Information
Why Join Us?
- Competitive Earnings
- Perks & Benefits: Employee referral schemes, wellbeing support, flexible pension options, and discounts with top retailers like Apple and British Airways.
- Top-Tier Partners: Work with some of the world’s leading brands, including Google, Wix, Alexa and Microsoft.
- Supportive Culture: Be part of a motivated, high-performing team where we work together to achieve success.
If you’re eager to take the next step in your sales career with a market leader, we want to hear from you! Even if you don’t tick every box, we encourage you to apply as we value potential and individual merit. If you would like any more information before applying, please email us - recruitment@yell.com
CRM Product Manager in Manchester employer: Yell
Contact Detail:
Yell Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Product Manager in Manchester
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at local events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Tailor your answers to show how your experience with CRM systems, especially SAP C4C, aligns with their needs.
✨Tip Number 3
Don’t just wait for job postings! Send a speculative application through our website. Show us how you can add value to our team, even if we’re not actively hiring.
✨Tip Number 4
Follow up after interviews with a thank-you email. It’s a great way to reiterate your interest in the role and remind us why you’d be a fantastic fit for the CRM Product Manager position.
We think you need these skills to ace CRM Product Manager in Manchester
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the CRM Product Manager role. Highlight your experience with SAP C4C and any other CRM platforms you've worked with. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about improving customer experiences and how you can contribute to our team. Keep it engaging and relevant to the job description.
Showcase Your Problem-Solving Skills: In your application, give examples of how you've tackled challenges in previous roles. We love candidates who can analyse problems and come up with effective solutions, especially in a mixed discipline environment.
Apply Through Our Website: We encourage you to apply through our website for the best chance of getting noticed. It’s super easy, and we’ll be able to track your application more efficiently. Don’t miss out on this opportunity!
How to prepare for a job interview at Yell
✨Know Your CRM Inside Out
Make sure you have a solid understanding of SAP C4C and any other CRM platforms you've worked with. Be ready to discuss specific features, functionalities, and how they can enhance sales and service processes. This will show that you're not just familiar with the tools but can also leverage them effectively.
✨Understand the Business Needs
Before the interview, research the company’s current challenges and how they use their CRM systems. Think about how you can translate those needs into functional designs. Being able to articulate how your experience aligns with their goals will set you apart.
✨Prepare for Scenario-Based Questions
Expect questions that ask you to solve hypothetical problems or improve existing processes. Practice articulating your thought process clearly and concisely. Use examples from your past experiences to demonstrate your problem-solving skills and how you’ve successfully managed product backlogs.
✨Communicate Clearly with Both Tech and Business Teams
Since this role requires liaising between technical and business stakeholders, practice explaining complex concepts in simple terms. Prepare to showcase your communication style and how you can bridge the gap between different teams during the interview.
