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- Tasks: Shape and evolve our CRM platforms to enhance customer experiences.
- Company: Join the UK's number one managed digital advertising partner for local businesses.
- Benefits: Competitive earnings, wellbeing support, flexible pension options, and discounts with top retailers.
- Why this job: Make a real impact by improving sales and service workflows with innovative solutions.
- Qualifications: Experience in CRM roles, especially with SAP C4C, and strong communication skills.
- Other info: Be part of a supportive culture with top-tier partners like Google and Microsoft.
The predicted salary is between 36000 - 60000 £ per year.
We are looking for a CRM Product Manager to help shape and evolve our sales and service platforms. SAP C4C is our current core CRM, however experience across other CRM and customer platforms is highly valued. This role suits someone with strong functional knowledge who enjoys working closely with business teams to improve customer and colleague experiences.
Responsibilities:
- Translate needs from the wider organisation into clear functional designs and prioritised product outcomes.
- Shape solution options that support Yell's sales processes, service workflows, and customer interactions, within the current C4C environment and beyond where appropriate.
- Work closely with configuration specialists across SAP C4C, shaping screens, layouts, business roles, and related UI settings.
- Act as product owner for agreed CRM capabilities, managing backlogs, refinement sessions, and release planning.
- Support integration work across C4C, middleware, and internal systems.
- Produce functional documentation for development teams and review delivered changes.
- Define test scenarios and support UAT with business stakeholders.
- Contribute specialist input during discovery, planning, and pre-sales discussions.
- Support releases, investigate issues, and keep documentation up to date.
- Build reports and dashboards that reflect commercial and service priorities.
- Work with stakeholders across the UK to explain solution choices in straightforward terms.
Qualifications:
- Demonstrable experience working in CRM functional or product roles, with SAP C4C as a current or recent platform.
- Experience contributing to end-to-end CRM delivery across Sales or Service domains.
- Working knowledge of end-to-end CRM processes across sales, service, and fulfilment.
- Understanding of common CRM integration patterns, including experience with SAP Cloud Integration, PI, or equivalent middleware.
- Experience working with product teams, or performing product ownership activities such as backlog management and prioritisation.
- Clear communication style suitable for both business and technical audiences.
- Structured approach to analysing problems and requirements.
- Ability to work effectively in a mixed discipline environment.
Benefits:
- Competitive Earnings
- Perks & Benefits: Employee referral schemes, wellbeing support, flexible pension options, and discounts with top retailers like Apple and British Airways.
- Top-Tier Partners: Work with some of the world's leading brands, including Google, Wix, Alexa and Microsoft.
- Supportive Culture: Be part of a motivated, high-performing team where we work together to achieve success.
CRM Product Manager in Reading employer: Yell Ltd
Contact Detail:
Yell Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Product Manager in Reading
✨Tip Number 1
Network like a pro! Reach out to people in your industry, especially those who work with CRM systems. A friendly chat can lead to insider info about job openings that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio or a presentation that highlights your experience with CRM platforms, especially SAP C4C. This can really set you apart during interviews and give you something tangible to discuss.
✨Tip Number 3
Prepare for the interview by understanding the company’s current CRM challenges. Research Yell’s sales processes and think about how you can improve them. This shows you’re proactive and genuinely interested in the role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take that extra step to connect with us directly.
We think you need these skills to ace CRM Product Manager in Reading
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the CRM Product Manager role. Highlight your experience with SAP C4C and any other CRM platforms you've worked with. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about improving customer experiences and how you can contribute to our team. Keep it engaging and relevant to the job description.
Showcase Your Problem-Solving Skills: In your application, give examples of how you've tackled challenges in previous roles. We love candidates who can analyse problems and come up with effective solutions, especially in a mixed discipline environment like ours.
Apply Through Our Website: Don't forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Yell Ltd
✨Know Your CRM Inside Out
Make sure you brush up on your knowledge of SAP C4C and other CRM platforms. Be ready to discuss how you've used these systems in the past, focusing on specific examples that highlight your functional expertise and how it can benefit the company.
✨Understand the Business Needs
Before the interview, take some time to research the company and its sales processes. Think about how you can translate their needs into functional designs. This will show that you’re not just a techie but someone who understands the bigger picture.
✨Prepare for Scenario-Based Questions
Expect questions that ask you to solve real-world problems or design solutions. Practice articulating your thought process clearly, as this role requires a structured approach to analysing problems and requirements. Use the STAR method (Situation, Task, Action, Result) to frame your answers.
✨Communicate Clearly with Stakeholders
Since you'll be working with both technical and business teams, practice explaining complex concepts in simple terms. During the interview, demonstrate your ability to bridge the gap between these groups, showcasing your clear communication style and collaborative spirit.
