Content Creator Paid Channels

Join Our Pack

From a bold idea to revolutionising dog food, Years has grown into a fast-scaling business dedicated to helping dogs live longer, healthier lives. In just 3 years, we’ve built a great start-up business, serving thousands of happy customers, all while striving to achieve our mission. Our goal? To give dog owners a better, fresher, and healthier way to feed their pets. We provide human-grade, personalised meals designed to support each dog’s unique needs, delivered straight to their door - no preservatives, no compromises, just real nutrition. You can find our customers across the UK, with future ambitions to scale internationally and continue transforming how people care for their dogs.

Your Mission

As a Content Creator – Paid Channels, you will be at the forefront of our paid advertising strategy, creating high-performing short-form ads that drive customer engagement and conversions. You'll design compelling video and static creatives for TikTok, Meta, and Google, optimising content for different platforms and placements. This role combines strategy and execution, where you’ll stay ahead of trends in the advertising industry, ensuring our ads remain fresh, engaging, and results-driven. You’ll work closely with our brand team to maintain a strong, consistent voice while continually testing, learning, and iterating based on performance insights. Your creativity and ability to script, storyboard, and brief content will be instrumental in bringing our campaigns to life—whether directing in-house talent or coaching UGC creators to deliver high-converting ads.

Key Responsibilities

• Create high-performing short-form ads (video & static) for TikTok, Meta, and Google.
• Design creatives in various dimensions and formats, optimised for different placements.
• Understand the difference between organic and paid content and how to tailor accordingly.
• Stay ahead of trends in the ad industry, bringing fresh, insight-backed ideas.
• Write briefs, scripts, and storyboards to help our in-house team bring content to life.
• Monitor content performance and make data-driven recommendations.
• Use tools like Motion or creative review platforms (or be willing to learn!) to analyse and iterate.
• Collaborate closely with the Brand team to maintain on-brand, compelling content.

What You’ll Bring

• Experience creating paid social ads that convert (especially TikTok, Meta & Google).
• A strong understanding of the difference between organic content and performance-led ads.
• Proactive approach—plugged into trends and what’s working across platforms.
• Ability to design across multiple dimensions (stories, reels, feed, YouTube Shorts, banners, etc.).
• Confident in scripting, storyboarding, and briefing—with or without direct supervision.
• Experience reviewing creative using tools like Motion, VidMob, or similar (desirable but not essential).
• Proficient using basic video editing platforms (CapCut, Premiere Pro, Final Cut, Canva, etc.).
• A fast-paced, high-energy mindset, with a drive to test, learn, and iterate quickly.

Bonus Points If You:

• Have worked in pet, wellness, or DTC e-commerce.
• Are confident appearing on camera or coaching talent to do so.
• Understand UGC-style ads and can recreate them natively.
• Have a passion for dogs—or even have your own!

Years Benefits

• Extensive healthcare cover including full cancer coverage and a choice of hospitals or consultants (AXA top package).
• £250.00 learning budget for courses, books, or other self-learn activities.
• Regular team events from axe throwing, crazy golf to cocktail making.
• Exclusive discounts on Years and Years treats for yourself and friends/family.
• Casual dress.
• Your birthday off or a different day if it falls on a non-working day.
• Ability to sell any unused holiday back to Years at the end of the Holiday Year (maximum one working week).

Be part of something extraordinary—helping thousands of dogs live a longer, healthier, happier life while creating the fastest-growing dog wellness company in the UK.

Next Steps in the Process

If your application is successful, the first stage will involve completing a task relevant to the role. Following a successful task submission, candidates will be invited to a first formal interview with key team members. Please note, depending on the role and the number of shortlisted candidates, a second interview may be required before a final decision is made.