At a Glance
- Tasks: Create engaging ad content and analyse performance data to drive results.
- Company: Join Years.com, a fast-growing company revolutionising dog nutrition.
- Benefits: Health cover, learning budget, remote work options, and fun team events.
- Other info: Casual dress, volunteer days, and exclusive discounts for you and your friends!
- Why this job: Make a real impact in the pet industry while flexing your creative skills.
- Qualifications: 2+ years in creative strategy with strong storytelling and analytical skills.
The predicted salary is between 28800 - 48000 £ per year.
About Years.com: From a bold idea to revolutionising dog food, Years has grown into a fast‑scaling business dedicated to helping dogs live longer, healthier lives. Our goal is to give dog owners a better, fresher, and healthier way to feed their pets with human‑cut, personalised meals designed to support each dog's unique needs, delivered straight to their door – no preservatives, no compromises, just real nutrition.
Key Responsibilities:
- Mine performance data to spot patterns, diagnose fatigue, and prioritise test ideas across Meta and TikTok Shop.
- Write conversion‑focused scripts for UGC, founder/chef pieces, VSLs, and statics; turn objections into angles.
- Build clear hypotheses for every asset: audience, promise, proof, CTA, success metrics.
- Produce tight creative briefs with shot lists, hooks, and references for editors and creators.
- Work with our ad agency to run a weekly test slate; track outcomes; scale winners; kill losers; document learnings.
- Maintain a swipe and competitor board; adapt winning formats to Years' proposition.
- Build modular assets (hooks, CTAs, end cards) for rapid remixing.
- Maintain dashboards and simple reports that the team can action quickly.
- Manage external creators/agencies where needed; hold them accountable to performance targets.
- Plan and run shoots end to end: book external actors and staff, secure locations, organise props and call sheets; be on set to keep the day on schedule and aligned to the brief. Includes internal and external shoots; occasional weekend work.
Requirements:
- 2+ years owning ad creative performance in creative strategy, performance creative, or paid social.
- Strong numeracy with the ability to turn data into decisions fast.
- A track record of scripts and ideas that cut CPA or lift ROAS, ideally in D2C or subscription.
- Range across UGC, founder‑led, chef‑led and VSL formats; you write tight briefs and give actionable edit notes.
- Storytelling that lands in 6‑45 seconds: hook, problem, proof, clear CTA.
- Highly organised; able to plan and run multiple shoots, creators and edits without losing quality or speed.
- Team player: clear communicator, crisp written feedback, bias to ship and learn; comfortable partnering across the business.
Nice to have: pet category or subscription growth experience; experience using Motion for Meta ads analysis (or similar tools); Facebook advertising experience.
Benefits:
- Extensive health care cover including full cancer coverage and a choice of hospitals or consultants (AXA top package).
- Annual £250.00 Learning & Development budget for courses, books or other self‑learn activities.
- Annual £100.00 Wellbeing budget.
- Up to 2 weeks working abroad per year (selected roles).
- Monthly recognition through our Yappa of The Month programme.
- 1 Volunteer day per year – dog themed or not: your choice!
- Subsidised employee groups – from five a side to padel there’s loads to get involved in or the chance to start up your own group.
- Quarterly subsidised team events from Axe throwing, crazy golf to cocktail making.
- Exclusive discounts on Years and Years treats for yourself and friends/family.
- Lunch & Learn programme – from dog first aid to financial savviness we’ve got sessions planned to cover all kinds of topics.
- Casual dress.
- Your birthday off or different day if it falls on a non‑working day.
- Ability to sell any unused holiday back to Years at the end of the Holiday Year (maximum 1 working week).
Seniority level: Mid‑Senior level
Employment type: Full‑time
Job function: Marketing
Mansfield, England, United Kingdom; Nottinghamshire, England, United Kingdom; Derbyshire, England, United Kingdom; Leicester, England, United Kingdom.
Creative Strategist in Nottingham employer: Years.com - More Years Together
Years.com is an exceptional employer that prioritises employee well-being and professional growth, making it an ideal place for a Payroll Specialist. Located in Nottingham, the company offers competitive salaries alongside a comprehensive benefits package, fostering a supportive work culture that encourages collaboration and innovation. With a focus on personal development and a commitment to compliance excellence, employees can thrive in their roles while contributing to a fast-growing startup environment.
Contact Details:
Years.com - More Years Together Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Creative Strategist in Nottingham
✨Tip Number 1
Get your networking game on! Reach out to folks in the industry, attend events, and connect with people on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your creativity! When you land that interview, be ready to share your portfolio or examples of your work. Bring your ideas to life and demonstrate how you can contribute to Years' mission of revolutionising dog food.
✨Tip Number 3
Practice makes perfect! Prepare for common interview questions and think about how your experience aligns with the role. We recommend doing mock interviews with friends or using online resources to boost your confidence.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the Years team!
We think you need these skills to ace Creative Strategist in Nottingham
Some tips for your application 🫡
Show Your Creative Side:When you're applying for the Creative Strategist role, let your creativity shine through in your written application. Use engaging language and showcase your unique ideas to grab our attention right from the start!
Be Data-Driven:We love numbers! Make sure to highlight your experience with performance data and how you've used it to drive decisions in your previous roles. This will show us that you can turn insights into actionable strategies.
Tailor Your Application:Don’t just send a generic application. Tailor your CV and cover letter to reflect the specific skills and experiences that align with the job description. We want to see how you fit into our mission of revolutionising dog food!
Apply Through Our Website:Make it easy for us to find your application by applying directly through our website. It helps us keep track of all applications and ensures you don’t miss out on any updates from us!
How to prepare for a job interview at Years.com - More Years Together
✨Know Your Numbers
As a Creative Strategist, you'll need to demonstrate your strong numeracy skills. Brush up on how to turn data into actionable insights. Be ready to discuss specific examples where you've used performance data to drive creative decisions.
✨Showcase Your Scripts
Prepare a portfolio of your best scripts and creative briefs. Highlight those that have successfully cut CPA or lifted ROAS. This will not only showcase your writing skills but also your understanding of what works in D2C or subscription models.
✨Master the Art of Storytelling
Practice telling compelling stories that fit within the 6-45 second timeframe. Think about how you can hook your audience quickly and lead them through a clear problem, proof, and call to action. This is crucial for the role!
✨Be Organised and Ready to Collaborate
Demonstrate your organisational skills by discussing how you've managed multiple shoots or projects simultaneously. Emphasise your ability to communicate clearly and work as part of a team, as this is key to success in the role.
