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- Tasks: Drive B2B demand generation campaigns and create qualified sales pipelines.
- Company: Award-winning data management platform with a focus on innovation.
- Benefits: Flexible remote work, competitive salary, and opportunities for professional growth.
- Other info: Collaborate with top brands like American Express and Amazon.
- Why this job: Join a dynamic team and make a real impact in the tech industry.
- Qualifications: 4-7 years in B2B demand generation and strong campaign execution skills.
The predicted salary is between 50000 - 65000 £ per year.
My client has a unique Data Lifecycle Management Platform / Observability solution that helps companies protect their data while empowering them to maximize the value of their organization’s salesforce data. My client is building the fastest, most reliable and compliant way to backup, archive, recover, pipe and consume application data anywhere. My client won the 2025 Data Breakthrough Award for Data Management Solution of 2025! Their solution is now in production at American Express, Home Depot, 3M, ATT, Amazon, Nokia, Comcast, Dell, Mercedes-Benz and many more Fortune 500 companies.
We are looking for a Demand Generation Specialist to help build, execute, and continuously improve our B2B demand generation engine. This is a hands-on, execution-driven role focused on creating qualified pipeline for mid-market and enterprise sales. You will work closely with the CMO, Sales, BDRs, and RevOps to turn GTM priorities into measurable demand programs. You are comfortable running campaigns end to end, experimenting with channels and messaging, using data to optimize performance, and leveraging AI and automation to move faster and smarter. Please note: This is not a brand or communications role. This is a pure DemandGen role. Success is measured in pipeline created, conversion rates, and ROI.
Key Responsibilities- Execute multi-channel B2B demand generation campaigns, including:
- Email and marketing automation / LinkedIn
- Content activation (whitepapers, case studies, reports)
- Webinars and virtual sessions as scalable demand-generation assets
- Targeting and segmentation
- Campaign setup, activation & performance tracking
- Translate GTM priorities defined by the CMO into concrete, executable programs
- Improve targeting, segmentation, and personalization
- Accelerate content creation and campaign execution
- Optimize campaign performance
- CRM and marketing automation
- Enrichment, intent, and analytics tools
- Build campaign-level insights for the CMO and marketing leadership
- 4–7 years of experience in B2B demand generation or growth marketing
- Strong hands-on experience running multi-channel campaigns
- Comfortable working with data, metrics, and performance dashboards
- Experience collaborating closely with Sales and/or BDR teams
- Familiarity with modern marketing tools and automation platforms
- Curious, experimental mindset with a strong execution bias
- Experience in B2B SaaS with mid-market or enterprise sales cycles
- Exposure to ABM or account-based motions
- Experience using AI tools in marketing execution
- Experience in technical SaaS infrastructure products (ETL, Observability, Cloud technologies).
Please send your CV in complete confidence to discuss this role in detail.
PLEASE NOTE: ONLY USA NATIONALS OR GREEN CARD HOLDERS WILL BE CONSIDERED FOR THIS ROLE.
Demand Generation Specialist. - ETL/Data Management/Infrastructure in London employer: Yaz Associates GmbH
Contact Detail:
Yaz Associates GmbH Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Demand Generation Specialist. - ETL/Data Management/Infrastructure in London
✨Tip Number 1
Network like a pro! Reach out to folks in your industry on LinkedIn, attend webinars, and join relevant groups. The more connections you make, the better your chances of landing that Demand Generation Specialist role.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past campaigns and results. Use data to highlight your successes and demonstrate how you can drive demand for our client's innovative solutions.
✨Tip Number 3
Prepare for interviews by understanding the company’s products and their impact on clients. Be ready to discuss how you can leverage AI and automation in demand generation to create measurable results.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace Demand Generation Specialist. - ETL/Data Management/Infrastructure in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Demand Generation Specialist role. Highlight your experience with B2B demand generation, multi-channel campaigns, and any relevant tools you've used. We want to see how your skills align with our needs!
Showcase Your Achievements: Don’t just list your responsibilities; show us what you’ve accomplished! Include metrics and results from your previous campaigns to demonstrate your impact. We love numbers that tell a story about your success.
Be Authentic in Your Cover Letter: Your cover letter is your chance to let your personality shine through. Share why you're excited about this role and how your background makes you a great fit. We appreciate genuine enthusiasm and a good vibe!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures it gets into the right hands. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Yaz Associates GmbH
✨Know Your Data
Make sure you understand the fundamentals of data management and ETL processes. Brush up on how data flows through systems and how it can be optimised. This will help you speak confidently about your experience and how it relates to the company's unique platform.
✨Showcase Your Campaign Success
Prepare specific examples of successful demand generation campaigns you've executed. Be ready to discuss the strategies you used, the metrics you tracked, and how you optimised performance. This will demonstrate your hands-on experience and execution-driven mindset.
✨Familiarise Yourself with AI Tools
Since the role involves leveraging AI for campaign optimisation, make sure you’re familiar with the latest AI tools in marketing. Be prepared to discuss how you've used these tools in past roles to improve targeting and personalisation.
✨Collaborate and Communicate
Highlight your experience working closely with sales teams and other departments. Prepare to discuss how you’ve translated GTM priorities into actionable demand programs. This shows that you can work cross-functionally and understand the bigger picture.