Demand Generation Specialist. - ETL/Data Management/Infrastructure
Demand Generation Specialist. - ETL/Data Management/Infrastructure

Demand Generation Specialist. - ETL/Data Management/Infrastructure

Full-Time 50000 - 65000 £ / year (est.) No home office possible
Yaz Associates GmbH

At a Glance

  • Tasks: Drive B2B demand generation campaigns and create qualified sales pipelines.
  • Company: Award-winning data management platform with a focus on innovation.
  • Benefits: Flexible remote work, competitive salary, and opportunities for professional growth.
  • Other info: Collaborate with industry leaders and leverage cutting-edge AI tools.
  • Why this job: Join a dynamic team and make an impact in the tech industry with top Fortune 500 clients.
  • Qualifications: 4-7 years in B2B demand generation and strong campaign execution skills.

The predicted salary is between 50000 - 65000 £ per year.

My client has a unique Data Lifecycle Management Platform /Observability solution that helps companies protect their data while empowering them to maximize the value of their organization’s salesforce data. My client is building the fastest, most reliable and compliant way to backup, archive, recover, pipe and consume application data anywhere. My client won the 2025 Data Breakthrough Award for Data Management Solution of 2025! Their solution is now in production at American Express, Home Depot, 3M, ATT, Amazon, Nokia, Comcast, Dell, Mercedes-Benz and many more Fortune 500 companies.

Location: Greater London/Remote

We are looking for a Demand Generation Specialist to help build, execute, and continuously improve our B2B demand generation engine. This is a hands-on, execution-driven role focused on creating qualified pipeline for mid-market and enterprise sales. You will work closely with the CMO, Sales, BDRs, and RevOps to turn GTM priorities into measurable demand programs. You are comfortable running campaigns end to end, experimenting with channels and messaging, using data to optimize performance, and leveraging AI and automation to move faster and smarter. Please note: This is not a brand or communications role. This is a pure DemandGen role. Success is measured in pipeline created, conversion rates, and ROI.

Key Responsibilities
  • Execute multi-channel B2B demand generation campaigns, including:
  • Email and marketing automation/LinkedIn
  • Webinars and virtual sessions as scalable demand-generation assets
  • Own campaigns end to end: Targeting and segmentation, campaign setup, activation & performance tracking
  • Translate GTM priorities defined by the CMO into concrete, executable programs
  • Use AI and automation to:
    • Improve targeting, segmentation, and personalization
    • Accelerate content creation and campaign execution
  • Operate and continuously improve the marketing stack in collaboration with RevOps: CRM and marketing automation, enrichment, intent, and analytics tools
  • Build campaign-level insights for the CMO and marketing leadership
  • Required
    • 4–7 years of experience in B2B demand generation or growth marketing
    • Strong hands-on experience running multi-channel campaigns
    • Comfortable working with data, metrics, and performance dashboards
    • Experience collaborating closely with Sales and/or BDR teams
    • Familiarity with modern marketing tools and automation platforms
    • Curious, experimental mindset with a strong execution bias
    • Experience in B2B SaaS with mid-market or enterprise sales cycles
    • Exposure to ABM or account-based motions
    • Experience using AI tools in marketing execution
    • Experience in technical SaaS infrastructure products (ETL, Observability, Cloud technologies)

    Please send your CV in complete confidence to: yaz@yaz-associates.com. We will contact you to discuss this role in detail.

    PLEASE NOTE: ONLY USA NATIONALS OR GREEN CARD HOLDERS WILL BE CONSIDERED FOR THIS ROLE.

    Demand Generation Specialist. - ETL/Data Management/Infrastructure employer: Yaz Associates GmbH

    Join a forward-thinking company that has been recognised with the 2025 Data Breakthrough Award for its innovative Data Lifecycle Management Platform. Located in Greater London with remote flexibility, we foster a collaborative work culture that prioritises employee growth and development, offering hands-on opportunities to shape impactful B2B demand generation strategies. With a focus on leveraging cutting-edge technology and data-driven insights, you will be part of a dynamic team that empowers you to excel in your role while contributing to the success of renowned Fortune 500 clients.
    Yaz Associates GmbH

    Contact Detail:

    Yaz Associates GmbH Recruiting Team

    StudySmarter Expert Advice 🤫

    We think this is how you could land Demand Generation Specialist. - ETL/Data Management/Infrastructure

    ✨Tip Number 1

    Network like a pro! Reach out to folks in your industry on LinkedIn, attend webinars, and join relevant groups. The more connections you make, the better your chances of landing that Demand Generation Specialist role.

    ✨Tip Number 2

    Show off your skills! Create a portfolio or case studies showcasing your successful campaigns. This will help you stand out and demonstrate your hands-on experience in B2B demand generation.

    ✨Tip Number 3

    Be proactive! Don’t just wait for job postings. Reach out directly to companies you admire, like our client, and express your interest in their demand generation efforts. You never know what opportunities might arise!

    ✨Tip Number 4

    Apply through our website! We’re all about making the application process smooth and easy. Plus, it shows you’re genuinely interested in joining our team and contributing to our demand generation success.

    We think you need these skills to ace Demand Generation Specialist. - ETL/Data Management/Infrastructure

    B2B Demand Generation
    Campaign Management
    Email Marketing
    Marketing Automation
    Data Analysis
    Performance Tracking
    Targeting and Segmentation
    AI Tools in Marketing
    Collaboration with Sales Teams
    Familiarity with CRM Systems
    Multi-Channel Campaign Execution
    Curiosity and Experimental Mindset
    Experience in B2B SaaS
    Understanding of ETL and Observability

    Some tips for your application 🫡

    Tailor Your CV: Make sure your CV speaks directly to the Demand Generation Specialist role. Highlight your experience with B2B demand generation and any hands-on campaign execution you've done. We want to see how your skills align with our needs!

    Showcase Your Data Skills: Since this role is all about using data to drive results, don’t shy away from showcasing your experience with metrics and performance dashboards. We love seeing how you’ve used data to optimise campaigns in the past!

    Be Clear About Your Experience: When detailing your previous roles, be specific about your achievements in multi-channel campaigns. We’re looking for concrete examples of how you’ve created qualified pipelines and improved conversion rates.

    Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications better and ensures you get the attention you deserve. Let’s make this happen together!

    How to prepare for a job interview at Yaz Associates GmbH

    ✨Know Your Demand Generation Inside Out

    Make sure you understand the ins and outs of demand generation, especially in a B2B context. Brush up on your knowledge of multi-channel campaigns, metrics, and how to optimise performance using data. Being able to discuss specific strategies you've used in past roles will show you're ready for this hands-on position.

    ✨Familiarise Yourself with the Company’s Solutions

    Dive deep into the client’s Data Lifecycle Management Platform and their unique selling points. Knowing how their solution helps companies protect and maximise their data will allow you to speak confidently about how you can contribute to their goals. Plus, it shows genuine interest!

    ✨Prepare Examples of Past Success

    Have concrete examples ready that demonstrate your experience in executing successful demand generation campaigns. Focus on metrics like pipeline created, conversion rates, and ROI. This will help you illustrate your impact and align with what the company values in this role.

    ✨Show Your Curiosity and Experimental Mindset

    Be prepared to discuss how you've used AI and automation in your previous roles. Companies love candidates who are curious and willing to experiment with new tools and techniques. Share any innovative approaches you've taken to improve targeting or campaign execution.

    Demand Generation Specialist. - ETL/Data Management/Infrastructure
    Yaz Associates GmbH

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