Sales Development Representative

Sales Development Representative

Full-Time 31500 - 38500 £ / year (est.) Home office (partial)
Yapily

At a Glance

  • Tasks: Drive sales by engaging potential customers through targeted outreach and nurturing leads.
  • Company: Join Yapily, a pioneering force in open banking with a mission to redefine financial interactions.
  • Benefits: Enjoy 25 days holiday, hybrid working, private medical insurance, and a personal development budget.
  • Other info: Great career progression opportunities and a collaborative culture.
  • Why this job: Be part of an innovative team shaping the future of financial technology.
  • Qualifications: Confident communicator with a growth mindset and eagerness to learn.

The predicted salary is between 31500 - 38500 £ per year.

Our Mission: Redefining how the world interacts with value. Our Vision: A world without financial friction. Our Purpose: To empower everyone to access and move value. At Yapily, we're building a powerful, scalable, and secure open banking infrastructure that redefines how the world interacts with value. Our open banking platform powers leading companies, such as Adyen, Intuit QuickBooks, and Google. By delivering payment initiation, bank data access, and pre-built products, we enable businesses to innovate fast and push the boundaries of financial technology.

As an early pioneer of open banking, we're actively shaping the future of this industry with unrivalled expertise and a relentless focus on innovation.

About The Role: This role reports to the Demand Gen and SDR Lead, with a dotted-line relationship to the Sales Director, and will sit within one of our core sales verticals. Outbound outreach is the primary focus of this position. You will play a key role in driving Yapily's pipeline by identifying, engaging, and qualifying potential customers across your assigned vertical.

What You Will Do: The Sales Development Representative (SDR) will be responsible for generating pipeline through targeted outbound activities, including email outreach, LinkedIn engagement, sequences, and calling. You will identify and engage decision-makers, nurture early-stage interest, and convert these prospects into qualified sales opportunities for the Account Executive team. You will also be the first point of contact for inbound leads, ensuring that every enquiry is quickly and effectively qualified. This will involve assessing fit, understanding challenges, and providing a seamless handover to the broader sales team.

Working closely with your Account Executive and the marketing team, you will help execute outbound campaigns, refine messaging, and share market insights. Strong collaboration across sales, marketing, and product will be essential to communicate Yapily's value and represent us effectively.

Requirements:

  • Execute targeted outbound outreach to generate qualified opportunities
  • Qualify inbound leads quickly and accurately
  • Build and maintain a healthy pipeline for your Account Executive
  • Become an expert in your vertical's challenges, trends, and use cases
  • Work closely with marketing on outbound campaigns, sequencing, and messaging
  • Keep Salesforce up to date with accurate data, notes, and activity logging to ensure clean reporting and smooth handovers
  • Handle essential administrative tasks such as updating contact records, managing sequences, and tracking follow-ups
  • Share feedback from the market to help improve our positioning and product
  • Contribute to a high-performance, collaborative, and proactive culture

Must have:

  • Confident in client-facing conversations
  • Strong growth mindset and eagerness to learn
  • Second language, preferably Spanish or Italian
  • Excellent English written and verbal communication skills
  • Proactive personality with a willingness to try new approaches
  • Diligent work ethic and commitment to quality in every interaction
  • Drive to exceed targets and take ownership of your performance

We would love you to have:

  • Basic Salesforce CRM experience
  • AI native, comfortable with prompt creation
  • Gong or similar outbound tool cadence experience
  • Passion for Yapily's vision and the future of open banking
  • Relevant professional experience in sales, customer engagement, or outreach

Nice to have, but not required:

  • Experience in fintech, SaaS, payments, or open banking
  • Familiarity with Account Based Marketing, Buyer committee stakeholder mapping and LinkedIn Sales Navigator

Progression: This is a role with strong development opportunities, offering clear routes into Senior SDR and Account Executive roles. If you think you might be a good fit for us, but you don't have all the experience listed here, please do apply. We are open to considering candidates with diverse skills and experience.

Benefits:

  • 25 days holiday a year (plus bank holidays) in the UK
  • Additional one-day holiday after 1 year of service, up to the value of 5 days over 5 years
  • Hybrid working, giving you the flexibility to work from home, work from our amazing office space twice a week or work abroad for up to 30 days per year - Nomad Working
  • Enhanced Paternity and Maternity leave
  • Comprehensive Private Medical Insurance through BUPA
  • Comprehensive and tailored mental health support through an award-winning provider
  • Company Pension Scheme
  • Life Assurance
  • £200 annual Learning and Personal Development budget
  • Cycle To Work Scheme
  • Access to many discounts through the Yapily Benefits Hub
  • Employee Referral Scheme, which offers £1000 per employee referral
  • Team Activities - we have a monthly social budget to support getting together over pizza
  • Daily snacks are provided in the office
  • Dog Friendly Office

Sales Development Representative employer: Yapily

At Yapily, we pride ourselves on being an innovative and forward-thinking employer that champions a culture of curiosity and collaboration. Our commitment to employee growth is evident through our generous benefits, including a comprehensive learning budget and flexible working arrangements that promote work-life balance. With a focus on redefining financial services, we offer a dynamic environment where you can thrive and make a meaningful impact in the fintech landscape.

Yapily

Contact Details:

Yapily Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Sales Development Representative

Leverage Your Network

In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!

Show Your Skills Through Real-World Results

When targeting a full-time role like Sales Development Representative at Yapily, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!

Engage with Sales Communities

Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.

Direct Applications Matter

While we all know the online application route, consider sending direct applications to companies you admire, including Yapily. Tailor your message to explain why you’re drawn to them and how you can contribute as a Sales Development Representative. Sometimes, a personal touch can grab attention faster than a generic application!

We think you need these skills to ace Sales Development Representative

Outbound Sales Techniques
Lead Qualification
Client-Facing Communication
Salesforce CRM Experience
Email Outreach
LinkedIn Engagement
Pipeline Management

Some tips for your application 🫡

Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!

Tailor Your Message for Yapily:When writing your cover letter, make sure to tailor your message specifically for Yapily. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!

Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!

Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!

How to prepare for a job interview at Yapily

Know Your Sales Methodologies

Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Yapily that you understand the role and can hit the ground running in the sales game.

Demonstrate Your Deal-Making Skills

Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Yapily that you’re not just about numbers but also about building lasting connections in business development.

Prepare for Role-Play Scenarios

In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!

Align Your Goals with the Company’s Vision

Take a moment to reflect on how your career ambitions align with Yapily’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.