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- Tasks: Manage client accounts, craft compelling stories, and pitch to top media outlets.
- Company: Join YAP Global, a dynamic PR consultancy in the exciting world of crypto and web3.
- Benefits: Enjoy unlimited holiday, flexible working, and a ClassPass membership for wellness.
- Why this job: Be part of a global team telling impactful stories that build trust in innovative sectors.
- Qualifications: 1-2 years in PR or journalism; passion for fintech and blockchain is a plus.
- Other info: Collaborative culture with opportunities for travel and professional growth.
The predicted salary is between 28800 - 43200 £ per year.
YAP Global is an international public relations and communications consultancy that works with organisations in the cryptocurrency, decentralised finance (DeFi) and web3 sector, to build their brand through impactful storytelling. Our diverse portfolio of clients ranges from decentralised financial organisations, decentralised climate change innovators, digital asset management firms, NFT marketplaces to developer tooling platforms that will underpin the future of web3. We’ve also been media partners for some of the biggest blockchain conferences in the world, including CoinDesk's Consensus, EthCC in France, ETHDenver and more.
We are looking for an ambitious Senior Account Executive to join our collaborative and global team.
Key Responsibilities- Serve as day-to-day support for 5-6 clients, managing both strategy and execution.
- Support the Account Lead to ensure KPIs are met across all clients.
- Research and write press releases, op-eds, case studies and blog posts.
- Come up with story angles to help meet the client KPIs.
- Pitch clients' stories to strategic media outlets and key journalists.
- Ensure that the quality of deliverables is of the highest standards while meeting client requirements.
- Formulate media strategies and maintain strong relationships with clients.
- Be the liaison on behalf of clients and representation of a client with the media as and when required.
- Participate in new business processes including research, proposal and pitch preparation.
- Candidate must have the right to work in the UK.
- At least 1-2 years experience or educational background in Public Relations, Communications or Journalism.
- Knowledge of the fintech, blockchain or cryptocurrency space or have a genuine desire to learn about it.
- Media relationships with financial, tech and mainstream press.
- Have a track record of successfully pitching client stories to tier 1 & 2 media publications.
- Outstanding organisational, multi-tasking and time-management skills.
- Strong attention to detail: be excellent at spelling, grammar and proof-reading.
- High motivation and the ability to work independently under pressure.
- Strong news sense and a knack for storytelling.
- Flair for creativity, strategic thinking and innovation.
- Strong interpersonal skills when dealing with clients and media.
- Willing to communicate with memes.
- Experience with a range of communication platforms (Telegram, Slack, X (formerly Twitter) and Discord).
- Competitive salary - benchmarked and reviewed biannually.
- Unlimited Holiday - take time off whenever you need.
- Your birthday off, to treat yourself!
- Flexible working - WFH days and flexible hours (standard hours are 9am-6pm).
- Co-working space - we work two days a week in the office.
- ClassPass membership - use it for gym classes or go for a massage, it's up to you!
- Social events to connect with your colleagues.
- Annual company offsite (last offsite we met at a villa in Rome!).
- Travel Opportunities - potential to attend key conferences in major global cities.
- Ongoing training & development.
- Global team - the opportunity to be part of a team of ambitious, like-minded, driven people from different parts of the world.
Public Relations Senior Account Executive (UK) in London employer: YAP Global
Contact Detail:
YAP Global Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Public Relations Senior Account Executive (UK) in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the PR and crypto space. Attend events, join online forums, and don’t be shy about reaching out to industry professionals on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your storytelling skills! When you get the chance to chat with potential employers, share your best pitches and success stories. Make sure they see how you can help their clients shine in the media. Remember, it’s all about building trust!
✨Tip Number 3
Research is key! Before any interview, dive deep into the company’s clients and recent projects. This will not only impress them but also help you come up with tailored ideas on how you can contribute to their mission of impactful storytelling.
✨Tip Number 4
Apply through our website! We love seeing applications that come directly from our site. It shows you’re genuinely interested in joining our team at YAP Global. Plus, you’ll get to explore all the amazing benefits we offer while you’re at it!
We think you need these skills to ace Public Relations Senior Account Executive (UK) in London
Some tips for your application 🫡
Show Off Your Storytelling Skills: Since we’re all about impactful storytelling at YAP Global, make sure your application reflects your knack for it. Use engaging language and examples that showcase how you’ve crafted compelling narratives in your previous roles.
Tailor Your Application: Don’t just send a generic CV and cover letter! We want to see how your experience aligns with our mission in the crypto and web3 space. Highlight relevant projects or roles that demonstrate your understanding of these sectors.
Proofread Like a Pro: Attention to detail is key in PR, so ensure your application is free from typos and grammatical errors. A polished application shows us you care about quality and professionalism—traits we value highly!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team. Plus, it’s super easy!
How to prepare for a job interview at YAP Global
✨Know Your Stuff
Make sure you brush up on the latest trends in cryptocurrency, DeFi, and web3. YAP Global is all about impactful storytelling in these sectors, so being able to discuss recent developments or case studies will show your genuine interest and knowledge.
✨Showcase Your Storytelling Skills
Prepare examples of your previous work that highlight your ability to craft compelling narratives. Whether it’s a press release or a blog post, be ready to discuss how you approached the project and the impact it had on the client.
✨Build Rapport with the Interviewers
YAP Global values strong interpersonal skills, so don’t hesitate to engage with your interviewers. Ask them about their experiences and share a few laughs—maybe even throw in a meme or two to lighten the mood!
✨Demonstrate Your Organisational Skills
Be prepared to discuss how you manage multiple clients and projects simultaneously. Share specific strategies or tools you use to stay organised and ensure that you meet deadlines without compromising quality.
