Strategic Social Media & Community Lead (Beauty/Retail) in London

Strategic Social Media & Community Lead (Beauty/Retail) in London

London Full-Time 50000 - 55000 £ / year (est.) No working from home possible
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At a Glance

  • Tasks: Lead organic social media strategy and build community initiatives across platforms like Instagram and TikTok.
  • Company: Join a leading beauty retail brand with a strong focus on employee growth and collaboration.
  • Benefits: Competitive salary, career development opportunities, and a supportive team environment.
  • Other info: Exciting opportunity for growth in a dynamic and fast-paced environment.
  • Why this job: Be part of an ambitious team and shape the future of social media in the beauty industry.
  • Qualifications: Strong social media experience and leadership skills; beauty industry knowledge is a plus.

The predicted salary is between 50000 - 55000 £ per year.

Social Media & Community Manager | London £50,000 - £55,000

This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board. I am so excited to have partnered with an absolute favourite client to help them find their next star within social media. This business is a leading retail/beauty business that are one of the best on the market and are growing quickly with long-term growth already in place with an amazing future mapped out. The marketing team has gone from strength to strength, and you will get to work with the best in the industry! This is an employee first business with career growth being extremely important, in a collaborative and ambitious team!

Key Responsibilities
  • Take ownership of the organic social media strategy (channels include Instagram, Facebook, and TikTok for example)
  • Build a strong content strategy with the wider marketing team
  • Take the lead in building community led initiatives
  • Track and analyse the performance of social and community against growth objectives to implement changes
  • Manage a lovely team of 2 social media executives - looking for strong leadership qualities.
Key Requirements
  • Experience within the hair industry is advantageous but open to Beauty/Retail
  • Strong organic social media experience
  • Previous line management (will be managing 2 in this team)
  • Experience on channels such as Instagram, TikTok, Facebook (YouTube is advantageous)
  • Ability to work and develop a strong community within the industry

Strategic Social Media & Community Lead (Beauty/Retail) in London employer: Xpand Group

Join a leading beauty and retail business in London that prioritises its employees and fosters a collaborative, ambitious work culture. With a strong focus on career growth and development, you'll have the opportunity to work alongside industry experts while managing a dynamic team. This company not only offers competitive salaries but also a clear path for professional advancement in a thriving market.

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Contact Details:

Xpand Group Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Strategic Social Media & Community Lead (Beauty/Retail) in London

Tip Number 1

Network like a pro! Get out there and connect with people in the beauty and retail industry. Attend events, join online forums, and don’t be shy to slide into DMs on social media. You never know who might have the inside scoop on job openings!

Tip Number 2

Show off your skills! Create a portfolio showcasing your best social media campaigns and community initiatives. Use platforms like Instagram or TikTok to demonstrate your creativity and understanding of the industry. This will make you stand out when you apply through our website.

Tip Number 3

Prepare for interviews by researching the company’s social media presence. Know their brand voice, recent campaigns, and community engagement strategies. This will help you tailor your answers and show that you’re genuinely interested in the role.

Tip Number 4

Follow up after interviews! A quick thank-you email can go a long way. Mention something specific from your conversation to remind them of your enthusiasm and fit for the role. It shows you’re proactive and keen on joining their amazing team!

We think you need these skills to ace Strategic Social Media & Community Lead (Beauty/Retail) in London

Organic Social Media Strategy
Content Strategy Development
Community Management
Performance Tracking and Analysis
Leadership Skills
Experience with Instagram
Experience with TikTok

Some tips for your application 🫡

Show Your Passion for Beauty/Retail:When you're writing your application, let your love for the beauty and retail industry shine through. Share any relevant experiences or projects that highlight your enthusiasm and understanding of the market. We want to see how you connect with the brand!

Tailor Your Content Strategy:Make sure to showcase your skills in developing a content strategy that resonates with the target audience. Use examples from your past work to illustrate how you've successfully engaged communities on platforms like Instagram, TikTok, and Facebook. This is your chance to impress us with your creativity!

Highlight Leadership Experience:Since you'll be managing a team of social media executives, it's crucial to emphasise your leadership qualities. Share specific instances where you've led a team or project, and how you fostered collaboration and growth within your team. We love seeing strong leaders in action!

Apply Through Our Website:We encourage you to submit your application through our website for a smoother process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it’s super easy – just follow the prompts and let us know why you’re the perfect fit!

How to prepare for a job interview at Xpand Group

Know Your Platforms

Make sure you’re well-versed in the latest trends and features of Instagram, TikTok, and Facebook. Research how these platforms are being used in the beauty and retail sectors, and be ready to discuss specific examples of successful campaigns or community initiatives.

Showcase Your Leadership Skills

Since you'll be managing a team of social media executives, prepare to share your leadership experiences. Think of examples where you've successfully guided a team, resolved conflicts, or inspired creativity. This will demonstrate your capability to lead effectively.

Prepare for Community Engagement Questions

Expect questions about how you would build and nurture a community around the brand. Have a few strategies in mind that focus on engagement and growth, and be ready to explain how you would implement them in a real-world scenario.

Data-Driven Mindset

Be prepared to discuss how you track and analyse social media performance. Familiarise yourself with key metrics and tools that can help measure success. Showing that you can make data-informed decisions will set you apart as a candidate who understands the importance of results.