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- Tasks: Own and optimise digital marketing campaigns across the Nordics in a B2B environment.
- Company: Join a leading inclusive jobs board focused on over-50s employment.
- Benefits: Competitive salary, remote work, and the chance to drive real impact.
- Why this job: Take ownership of a regional growth engine and shape digital strategies.
- Qualifications: Proven experience in multichannel B2B campaigns and data-driven decision making.
- Other info: High visibility role with excellent opportunities for professional growth.
The predicted salary is between 43000 - 52000 £ per year.
This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board.
Own regional demand. Drive pipeline. Optimise every €. This is a hands-on role owning digital performance across the Nordics in a complex B2B environment. You’ll plan, execute and optimise multichannel campaigns across paid, SEO, social and ABM - with one goal: deliver high-quality pipeline, not just leads. You’ll work across internal teams and agencies, turning business priorities into performance-driven media plans and measurable outcomes.
What you’ll own:
- End-to-end campaign strategy across the Nordic region
- Paid Search, Paid Social, SEO + ABM working as one system
- Media planning, budget allocation and ROI
- Day-to-day channel performance and optimisation
- Structured testing and experimentation frameworks
- Agency management and accountability
- Clear reporting tied to pipeline and revenue
What you bring:
- Proven experience running multichannel B2B campaigns end-to-end
- Strong hands-on across paid, SEO and ABM
- Experience building media plans and forecasting ROI
- Confidence managing agencies and stakeholders
- Data-led mindset - you make decisions, not just reports
Why this role:
- Real ownership of a regional growth engine
- High visibility and commercial impact
- Opportunity to shape how digital drives pipeline across markets
To apply for this role, please click the 'Apply' button or email ccurlewis@welovesalt.com.
Digital Marketing Manager, B2B, Remote, c. €50-60K employer: Xpand Group
Contact Detail:
Xpand Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager, B2B, Remote, c. €50-60K
✨Tip Number 1
Network like a pro! Reach out to your connections in the digital marketing space, especially those who have experience in B2B. A friendly chat can lead to insider info about job openings or even referrals.
✨Tip Number 2
Showcase your skills! Create a portfolio that highlights your best multichannel campaigns. Use real data to demonstrate how you’ve driven pipeline and optimised budgets – this will make you stand out in interviews.
✨Tip Number 3
Prepare for the interview by understanding the company’s current digital strategy. Bring ideas on how you can enhance their performance across paid, SEO, and ABM. This shows you’re proactive and ready to hit the ground running!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are keen to join us directly!
We think you need these skills to ace Digital Marketing Manager, B2B, Remote, c. €50-60K
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Digital Marketing Manager. Highlight your experience with multichannel B2B campaigns and any specific achievements that demonstrate your ability to drive pipeline and optimise budgets.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this hands-on role. Mention your data-led mindset and how you've successfully managed agencies and stakeholders in the past.
Showcase Your Results: When detailing your experience, focus on measurable outcomes. Share specific examples of how your campaigns have delivered high-quality leads and contributed to revenue growth. Numbers speak volumes!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Xpand Group
✨Know Your Digital Marketing Inside Out
Make sure you brush up on your knowledge of multichannel B2B campaigns, especially in the Nordics. Be ready to discuss specific strategies you've used in paid search, SEO, and ABM. This will show that you’re not just familiar with the concepts but have real hands-on experience.
✨Prepare Your Success Stories
Think of concrete examples where you've driven pipeline and optimised budgets. Use the STAR method (Situation, Task, Action, Result) to structure your answers. This will help you articulate your achievements clearly and demonstrate your data-led mindset.
✨Understand the Company’s Goals
Research the company and its position in the market. Understand their business priorities and how digital marketing can drive their growth. This will allow you to tailor your responses and show that you’re aligned with their vision.
✨Ask Insightful Questions
Prepare thoughtful questions about their current digital strategies and challenges. This not only shows your interest in the role but also your proactive approach to understanding how you can contribute to their success.