At a Glance
- Tasks: Drive revenue growth and engage with vendors in the cyber security sector.
- Company: Join XMA, a top UK value-added reseller with a collaborative culture.
- Benefits: Enjoy private healthcare, pension, gym discounts, and 25-30 days holiday.
- Other info: Inclusive environment with opportunities for personal and professional growth.
- Why this job: Be a key player in transforming technology solutions and making an impact.
- Qualifications: Strong understanding of cyber security and excellent partnership-building skills.
The predicted salary is between 47000 - 63000 £ per year.
Cyber Security
SALARY: £55,000-£60,000 per annum plus £20,000 OTE
BENEFITS: Private Healthcare, Pension, 25 days holiday rising to 30 over 5 years, Group Life Insurance, Income Protection, Gym Discounts, Free Fuel Fridays, Employee of the Quarter, Employee Referral program and many more.
Are you a seasoned channel partner manager who has a solid background and understanding of cyber security? Are you great at building partnerships? Then this could be the right role for you.
Established in the 80’s, XMA has grown to become one of the top ten largest value-added resellers in the UK. Today, we’re an independent UK company with full geographic coverage – and our skilled workforce serves a diverse customer base across the public and private sector. We win awards for our ability to help organisations and users achieve more with technology. We specialise in realising individual ambitions to transform and evolve. We consult, define, adapt and deliver on real-life outcomes. We collaborate closely to bring that positive impact home.
We are currently hiring a Partner Sales Lead- Cyber, based in Reading.
As a Partner Sales Lead, you will drive revenue growth and vendor engagement across your assigned technology pillar — such as Infrastructure & Connectivity, Data & Resilience, Cloud Platforms, or Cyber Security. This is a proactive, sales-overlay role that bridges the gap between vendor strategy and customer opportunity. You will enable sales teams, align vendor programs, and execute go-to-market initiatives that accelerate pipeline and deliver measurable commercial outcomes.
You’ll act as both a sales catalyst and vendor ambassador, ensuring our sellers, solution teams, and customers fully leverage the value of our vendor ecosystem.
About the position:
- Acting as the primary sales overlay for your technology pillar, working directly with account managers, pre-sales, and vendor sales teams to identify and progress customer opportunities.
- You’ll enable and educate internal sales teams on vendor propositions, promotions, and differentiators to drive solution-led conversations as well as lead pipeline reviews, deal clinics, and sales enablement sessions to align vendor priorities with field execution.
In addition, you’ll also be responsible for:
- Vendor Engagement & GTM Execution
- Own day-to-day engagement with Tier 1 and Tier 2 vendors in your area, ensuring alignment of priorities, MDF utilisation, and incentive programs.
- Work with vendors to secure investment and funding for campaigns, training, and joint customer initiatives.
- Track and report on GTM performance metrics, including pipeline growth, conversion rates, and ROI.
- Pipeline Development & Revenue Growth
- Generate and influence pipeline by collaborating with sales teams to identify cross-sell and upsell opportunities.
- Monitor KPIs such as revenue, margin, and rebate attainment to ensure commercial targets are met.
- Support forecasting and performance tracking against vendor incentives and targets.
- Collaborate with sales operations and finance to ensure accurate reporting of rebates, deal registrations, and incentives.
- Collaboration & Stakeholder Alignment
- Engage with distribution partners to optimise commercial terms and identify co-funded opportunities.
- Act as the conduit between vendors, internal stakeholders, and customers to ensure effective communication both ways.
About you:
We are looking for someone who lives and breathes Security, whilst you do not have to be highly technical, you do need to have a strong understanding of cyber security, risk, threat detection and the infrastructure that comes with it.
You’ll also need to be great at building partnerships whether that be currently in a vendor alliance role, or channel sales position. You’ll have excellent interpersonal skills, communication and presentation skills. You’ll enjoy influencing key stakeholders and vendors with a keen attitude to drive sales growth.
If this sounds like you, then Apply today!
We believe in fostering an inclusive environment in which employees feel encouraged to share their unique perspectives, leverage their strengths, and act authentically. We know that diverse teams are strong teams, and welcome those from all backgrounds and varying experiences. We proud to be an equal opportunity employer committed to diversity and inclusion in the workplace. Qualified applicants will be considered for employment without regard to race, colour, religion, national origin, age, sex, sexual orientation, gender identity, physical or mental disability, protected veteran or military status or any other status protected by applicable law.
We are registered Disability Confident Employer (Level 3) and as such, we will ensure that individuals who have a disability are provided reasonable accommodation, to enable full participation in the job application and interview process. If you have any such requirements, please do not hesitate to contact us on our email which is training@xma.co.uk, we will be happy to action your requests.
Partner Sales Lead - Security in Reading employer: XMA
XMA is an exceptional employer that prioritises employee well-being and professional growth, offering a competitive salary alongside comprehensive benefits such as private healthcare, generous holiday allowances, and unique perks like Free Fuel Fridays. Our inclusive work culture fosters collaboration and innovation, empowering employees to thrive in their roles while contributing to meaningful outcomes in the cyber security sector. Located in Reading, we provide a dynamic environment where your expertise in building partnerships can flourish, supported by a team dedicated to achieving excellence together.
StudySmarter Expert Advice🤫
We think this is how you could land Partner Sales Lead - Security in Reading
✨Tip Number 1
Network like a pro! Get out there and connect with people in the cyber security space. Attend industry events, webinars, or even local meetups. The more you engage, the better your chances of landing that Partner Sales Lead role.
✨Tip Number 2
Show off your expertise! When you get the chance to chat with potential employers or partners, don’t hold back on sharing your knowledge about cyber security trends and challenges. This will position you as a go-to person in the field.
✨Tip Number 3
Follow up after interviews! A quick thank-you email can go a long way. Mention something specific from your conversation to remind them of your fit for the Partner Sales Lead role. It shows you're genuinely interested and keeps you top of mind.
✨Tip Number 4
Apply through our website! We love seeing applications directly from candidates who are excited about joining us. Plus, it gives you a chance to showcase your enthusiasm for the role and the company culture.
We think you need these skills to ace Partner Sales Lead - Security in Reading
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Partner Sales Lead role. Highlight your experience in cyber security and partnership management, and don’t forget to showcase any relevant achievements that align with the job description.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you’re passionate about cyber security and how your skills can drive revenue growth. Keep it engaging and make sure to connect your experiences to the responsibilities outlined in the job description.
Showcase Your Communication Skills:As a Partner Sales Lead, strong communication is key. In your application, demonstrate your ability to influence stakeholders and build partnerships. Use clear and concise language to convey your ideas effectively.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re proactive and keen to join our team!
How to prepare for a job interview at XMA
✨Know Your Cyber Security Stuff
Make sure you brush up on your knowledge of cyber security concepts, risk management, and threat detection. Being able to discuss these topics confidently will show that you understand the industry and can engage with vendors and clients effectively.
✨Showcase Your Partnership Skills
Prepare examples of how you've successfully built and maintained partnerships in previous roles. Highlight specific instances where your efforts led to revenue growth or improved vendor engagement, as this is crucial for the Partner Sales Lead position.
✨Understand Their Vendor Ecosystem
Research the company’s key vendors and their offerings. Be ready to discuss how you can leverage these partnerships to drive sales and enhance customer solutions. This shows that you're proactive and have a strategic mindset.
✨Practice Your Communication Skills
Since excellent interpersonal skills are a must, practice articulating your thoughts clearly and confidently. Consider doing mock interviews with friends or using video tools to refine your presentation style and ensure you come across as engaging and persuasive.
