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For Companies At a Glance
- Tasks: Drive traffic acquisition strategies and optimise digital campaigns for maximum conversions.
- Company: Join a dynamic team focused on enhancing online presence and user engagement.
- Benefits: Enjoy flexible work options, competitive pay, and opportunities for professional growth.
- Why this job: Be part of a fast-paced environment that values creativity and innovation in digital marketing.
- Qualifications: 3+ years in e-commerce traffic operations with expertise in paid advertising and analytics.
- Other info: Ideal for those passionate about digital marketing and eager to make an impact.
The predicted salary is between 36000 - 60000 £ per year.
Job Description
About the Role:
We are seeking a highly motivated E-commerce Traffic Operations Specialist to join our dynamic team. In this role, you will be responsible for driving and optimizing traffic acquisition strategies across multiple digital channels to maximize conversions and revenue. You will collaborate with marketing, content, and product teams to enhance user engagement and grow our online presence.
Key Responsibilities:
-Develop and execute data-driven traffic acquisition strategies to boost website visits, user engagement, and sales.
-Manage and optimize paid advertising campaigns (e.g., Google Ads, Amazon, TikTok) to improve ROI.
-Analyze performance metrics (traffic sources, CTR, conversion rates, etc.) and provide actionable insights for continuous improvement.
-Collaborate with SEO/SEM teams to enhance organic search visibility and keyword performance.
-Plan and implement A/B tests for landing pages, ad creatives, and CTAs to improve conversion rates.
-Monitor industry trends, competitor activities, and emerging digital marketing tools to stay ahead.
-Work closely with CRM and retention teams to ensure seamless user journeys from acquisition to retention.
Requirements:
-3+ years of experience in e-commerce traffic operations, digital marketing, or performance marketing.
-Strong expertise in paid advertising platforms (Google Ads, Amazon Ads, TikTok Ads, etc.) and analytics tools (Google Analytics, Adobe Analytics).
-Proficient in data analysis, with the ability to derive insights and optimize campaigns based on KPIs.
-Familiarity with SEO/SEM, affiliate marketing, and influencer collaborations is a plus.
-Creative mindset with strong problem-solving skills and attention to detail.
-Excellent communication and teamwork abilities.
Preferred Qualifications:
-Background in DTC (Direct-to-Consumer) e-commerce or marketplace platforms.
-Knowledge of Shopify, Magento, or other e-commerce CMS.
-Certification in Google Ads, Meta Blueprint, or other digital marketing programs.
E-commerce Traffic Operations Specialist(A221307) employer: Xiaomi Technology
Contact Detail:
Xiaomi Technology Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land E-commerce Traffic Operations Specialist(A221307)
✨Tip Number 1
Familiarise yourself with the latest trends in e-commerce traffic operations. Follow industry blogs, attend webinars, and engage with online communities to stay updated on best practices and emerging tools that can enhance your strategies.
✨Tip Number 2
Network with professionals in the digital marketing space, especially those who specialise in paid advertising. Join relevant LinkedIn groups or attend local meetups to build connections that could lead to valuable insights and potential referrals.
✨Tip Number 3
Prepare to discuss specific metrics and results from your previous campaigns during interviews. Be ready to share examples of how you've optimised traffic acquisition strategies and improved ROI, as this will demonstrate your hands-on experience and analytical skills.
✨Tip Number 4
Showcase your creativity by thinking of innovative traffic acquisition ideas that could benefit StudySmarter. Presenting fresh concepts during your interview can set you apart and highlight your proactive approach to driving user engagement.
We think you need these skills to ace E-commerce Traffic Operations Specialist(A221307)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in e-commerce traffic operations and digital marketing. Emphasise your expertise with paid advertising platforms and analytics tools, as these are crucial for the role.
Craft a Compelling Cover Letter: In your cover letter, express your passion for driving traffic acquisition strategies. Mention specific campaigns you've managed and the results achieved, showcasing your data-driven approach and problem-solving skills.
Showcase Relevant Skills: Clearly outline your skills related to SEO/SEM, A/B testing, and data analysis. Provide examples of how you've used these skills to improve conversion rates and user engagement in previous roles.
Highlight Collaboration Experience: Since the role involves working closely with various teams, include examples of successful collaborations in your application. This could be projects where you worked with marketing, content, or product teams to achieve common goals.
How to prepare for a job interview at Xiaomi Technology
✨Showcase Your Data-Driven Mindset
As an E-commerce Traffic Operations Specialist, your ability to analyse data is crucial. Be prepared to discuss specific examples of how you've used data to drive traffic acquisition strategies and improve ROI in previous roles.
✨Familiarise Yourself with Key Platforms
Make sure you have a solid understanding of the paid advertising platforms mentioned in the job description, such as Google Ads and TikTok Ads. Being able to speak confidently about your experience with these tools will impress the interviewers.
✨Prepare for Scenario-Based Questions
Expect questions that ask you to solve hypothetical problems related to traffic acquisition or campaign optimisation. Practise articulating your thought process and the steps you would take to address these challenges.
✨Demonstrate Collaboration Skills
This role requires working closely with various teams. Be ready to share examples of how you've successfully collaborated with marketing, content, or product teams in the past to achieve common goals.
