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For Companies At a Glance
- Tasks: Craft compelling copy that connects with audiences across various platforms and campaigns.
- Company: Join Xero, a leading tech company with a vibrant creative culture.
- Benefits: Flexible working options, competitive salary, and opportunities for professional growth.
- Why this job: Shape impactful messaging while collaborating with a dynamic global team.
- Qualifications: Proven writing experience with a knack for clear, engaging communication.
- Other info: Embrace creativity in a supportive environment that values diverse perspectives.
The predicted salary is between 36000 - 60000 £ per year.
The role & impact
As a Senior Copywriter, you will help shape how Xero communicates across the UK and EMEA region. Working directly with the regional marketing team while being part of our global in-house creative agency, you will bring ideas to life through words that move people. You will ensure every piece of work feels clear, human, and distinctly Xero, balancing craft and speed to deliver work that is on-brief and on-brand. You will write across a wide range of projects, from campaign and product messaging to lifecycle, digital, and social content. In this role, you will leverage technology to accelerate execution while owning the creative and strategic vision, using AI as a tool to augment your thinking rather than replace it. Ultimately, you will create clear, engaging copy that drives results and helps supercharge business for our customers.
The team & how they connect
You will be part of 'The Hub', Xero’s global in-house creative agency, while working closely with the regional marketing team to support their day-to-day creative needs. This involves collaborating with designers, strategists, and marketers across the business to deliver creative ideas that connect across markets and maintain global consistency.
The team is currently working on / Initially, the role will focus on:
- Writing and editing creative copy for campaigns, lifecycle journeys, digital experiences, and marketing materials across the region.
- Collaborating with the regional marketing team to support local campaigns and content needs.
- Adapting copy to suit regional nuances while ensuring the global brand tone remains consistent.
- Supporting campaign concepting to bring creative thinking and clarity to ideas that can scale globally.
Where and how you can work
This role is based in the UK, serving the UK & EMEA markets.
Here are some of the things we are looking for:
- You have professional writing experience, whether in-house or at an agency, covering campaigns, digital, CRM, and social channels.
- Your portfolio demonstrates excellence in headline craft, concepting, and both long and short-form copy.
- Translating complex product messages into simple, human language is a key strength you bring to the team.
- You are comfortable partnering with designers, strategists, and marketers, with a sharp attention to detail.
- Experience in tech, SaaS, or B2B brand storytelling would be a strong advantage.
- Switching effortlessly between headlines, emails, scripts, landing pages, and social content is second nature to you.
Apply even if your experience isn't a perfect match! At Xero, we hire based on your skills, passion, and the unique perspective you can bring to enhance our culture and team.
Senior Copywriter / Marketing - UK employer: Xero
Contact Detail:
Xero Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Copywriter / Marketing - UK
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your personality! When you get the chance to meet hiring managers or team members, let your unique voice shine through. Remember, they’re looking for someone who fits their culture, so be yourself and let them see what makes you tick.
✨Tip Number 3
Prepare for interviews by researching the company and its values. Tailor your responses to show how your skills align with their mission. And don’t forget to have a few questions ready to demonstrate your interest in the role and the team!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining our team. So, don’t hesitate – hit that apply button and let’s get the conversation started!
We think you need these skills to ace Senior Copywriter / Marketing - UK
Some tips for your application 🫡
Show Off Your Writing Skills: Make sure your application showcases your writing prowess. Include samples that highlight your ability to craft clear, engaging copy across different formats, just like we do at StudySmarter!
Tailor Your Application: Don’t just send a generic application! Tailor your CV and cover letter to reflect how your experience aligns with the role of Senior Copywriter. We love seeing how you can adapt your style to fit our brand voice.
Be Authentic: Let your personality shine through in your application. We value authenticity and want to see the real you! Share your unique perspective and how it can enhance our team culture at StudySmarter.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Xero
✨Know Your Audience
Before the interview, take some time to research Xero and its brand voice. Understand their tone and style, especially how they communicate across different channels. This will help you tailor your responses and showcase your ability to adapt your writing to fit their needs.
✨Showcase Your Portfolio
Bring along a well-curated selection of your best work that highlights your versatility in writing. Make sure to include examples of campaign copy, digital content, and any B2B storytelling you've done. Be ready to discuss the thought process behind each piece and how it aligns with the role.
✨Prepare for Collaboration Questions
Since this role involves working closely with designers and marketers, be prepared to discuss your collaborative experiences. Think of specific examples where you successfully partnered with others to create compelling content. Highlight your communication skills and how you handle feedback.
✨Embrace Technology
Xero values leveraging technology in the creative process, so be ready to talk about how you've used tools like AI or other tech to enhance your writing. Share any experiences where technology helped you streamline your workflow or improve your creative output.