At a Glance
- Tasks: Lead strategic execution of go-to-market initiatives and oversee major product launches.
- Company: Join Xero, a Great Place to Work-Certified™ company with a collaborative culture.
- Benefits: Enjoy a hybrid working model, modern office spaces, and a supportive team environment.
- Other info: Opportunity for career growth and to work with cutting-edge AI tools.
- Why this job: Make a real impact by driving innovative GTM strategies in a dynamic tech environment.
- Qualifications: Experience in strategic leadership and cross-functional partnerships within SaaS or tech.
The predicted salary is between 90000 - 110000 £ per year.
Department: Marketing
Location: UK: London (7 Devonshire Square)
Employment Type: Full Time
The role & impact
As the GTM Director for the UK, you will drive the strategic execution of go-to-market initiatives across the region during a 12-month parental leave cover. Acting as the critical link between product development and commercial teams including Sales, Marketing, and Operations, you will lead regional alignment, oversee strategic programmes, and ensure major product launches deliver on commercial objectives.
In this pivotal leadership capacity, you will hold decision-making authority for regional GTM trade-offs, resource allocation, and market readiness. By bringing trusted strategic direction, establishing operational cadences, and promoting AI-enabled execution, you will maintain momentum across key work streams and ensure seamless delivery for our UK partners and customers.
The team & how they connect
The UK Operations & Strategy team drives regional operational priorities to support Xero's overall strategy and product delivery. They act as the vital connector between product development and Go To Market teams (Sales, Marketing, Finance, and Operations), combining commercial focus with quality market insights to strengthen our market position.
Initially, you will focus on:
- Defining, evolving, and executing the UK GTM strategy and operating model across regional commercial events and regulatory deadlines.
- Leading cross-functional alignment forums across Sales, Marketing, Product, and CX teams to drive shared accountability and clear decision-making.
- Overseeing the UK GTM roadmap using tools like Asana while leveraging AI technology such as Claude to streamline delivery and cross-team communication.
- Maintaining comprehensive documentation across all strategic initiatives, relationships, and decisions to prepare for a smooth handback to the permanent role holder.
Where and how you can work
This UK-based role offers a hybrid working model, balancing remote flexibility with collaborative in-person time. You will have access to our modern office spaces for team connection, strategy sessions, and boost days designed to bring people together.
Here are some of the things we're looking for, for this role:
- Strategic leadership experience driving complex, multi-regional GTM programmes and commercial launches within SaaS or technology environments.
- Strong cross-functional partnership skills, with a track record of aligning Sales, Marketing, Product, and Operations teams around shared outcomes.
- Broad commercial acumen combined with comfortable decision-making ability in ambiguous or fast-paced situations.
- Familiarity with modern project portfolio management tools such as Asana or Jira to keep workstreams transparent and organized.
- Curiosity and practical experience using AI tools to boost efficiency, streamline reporting, and improve daily workflows.
- Exceptional communication abilities, suited to synthesizing progress, risks, and recommendations for executive leadership and steering committees.
Xero is a Great Place to Work UK accredited. Join a Great Place to Work-Certified™ company where your voice matters.
Director GTM Execution in London employer: Xero
Xero is an exceptional employer that fosters a dynamic and inclusive work culture, where collaboration and innovation thrive. With flexible working arrangements and a strong focus on employee growth, you will have the opportunity to develop your skills while making a meaningful impact on small businesses in your territory. Join us to be part of a team that values your contributions and empowers you to build lasting relationships within the accounting community.
StudySmarter Expert Advice🤫
We think this is how you could land Director GTM Execution in London
✨Tip Number 1: Get Involved in Consulting Case Competitions
Look for case competitions hosted by universities and consulting firms. They’re a fab way to showcase your problem-solving skills and meet industry players. Plus, winning one can seriously boost your CV, which we know is key when applying for roles like Director GTM Execution at Xero!
✨Tip Number 2: Leverage Alumni Networks
Tap into your university’s alumni network; many consultants love to help out new talent. Reach out to alumni who are working in management consulting, they might have insider knowledge about openings at firms like Xero or be willing to refer you for that Director GTM Execution position!
✨Tip Number 3: Attend Industry Events and Conferences
Keep an eye on management consulting events, workshops, or panels. These are prime opportunities to network with top professionals and get your name out there. You might even bump into someone from Xero who’s on the lookout for their next Director GTM Execution star!
✨Tip Number 4: Polish Your Consulting Skills Online
Engage with online platforms that offer consulting simulations or courses. Prove your chops by completing relevant projects — this not only beefs up your experience but also gives you concrete examples to chat about during interviews for that full-time Director GTM Execution role at Xero!
We think you need these skills to ace Director GTM Execution in London
Some tips for your application 🫡
Show Your Problem-Solving Skills:In management consulting, it's all about problem-solving—so make sure your CV highlights your analytical and critical thinking skills. Include examples from your studies or previous roles where you tackled complex issues or came up with innovative solutions. Quantify your achievements whenever possible to demonstrate your impact!
Tailor Your Cover Letter:Your cover letter is your chance to explain why you're a perfect fit for the consulting world. Focus on your motivation for joining the industry and how your skills align with the requirements of the role at Xero. Remember to mention any relevant coursework or projects that showcase your understanding of strategic frameworks or business models!
Highlight Team Experience:Consultants often work in teams, so it's vital to showcase your collaborative skills. Include experiences where you've worked effectively with others, whether in academic group projects or internships. Discuss your role in the team and how you helped achieve common goals, demonstrating you can thrive in a consultancy environment.
Professionalise Your Online Presence:Make sure your LinkedIn and any other professional profiles are up to date, reflecting your career aspirations in management consulting. Connect with industry professionals and follow relevant groups—show you’re serious about entering this field. Applying through our website is a great way to get noticed, so showcase your personality and enthusiasm there!
How to prepare for a job interview at Xero
✨Master the Case Study Game
In management consulting, case study interviews are all the rage. Make sure to practice structuring your thoughts and analysing data on the fly. Use resources like example case studies to get comfortable with frameworks and solutions. Remember, it’s not just about getting the right answer but showcasing your thought process, so talk us through your reasoning!
✨Know Your Numbers
Be prepared for some numerical and analytical questions. Brush up on your mental math and be ready to interpret data from charts or graphs. We might throw some business scenarios at you that require a quick turnaround on numerical analysis, so practice these skills to feel confident and swift!
✨Show Your Leadership Flair
As this is a full-time role, we want to see your potential as a seasoned consultant. Be ready to discuss experiences where you've led a project or a team. Think about times you've influenced decisions or navigated challenges—this is your chance to show how you can thrive in a fast-paced, collaborative environment.
✨Be a Cultural Fit
We’re not just looking for brains; we want to see if you vibe with our company culture at Xero. Prepare to share how your values align with ours. Have a think about what makes a great team environment for you and how you can contribute to that. A good cultural fit goes a long way in management consulting!
