The role As the Marketing Automation Specialist, you will join Xero's Customer Engagement team to design, build, test, schedule, deploy, and report on global and regional communications using a modern marketing tech stack. You will be hands-on in Salesforce Marketing Cloud (SFMC), ensuring campaigns reliably reach small business users worldwide to help make running their businesses seamless.The team & how they connectYou will join a high-performing Global Customer Engagement team that works in close partnership with Regional Marketing, Product Marketing, and Data & Insights specialists. Together, they combine technical execution with commercial insights to build meaningful, tailored experiences for our audience.Initially, you will focus onHands-on campaign creation and deployment using Salesforce Marketing Cloud and in-product messaging tools.Building dynamic, personalized content using HTML, AMPscript, and SQL.Managing end-to-end campaign QA, audience segmentation logic, and data troubleshooting.Where and how you can workXero offers a flexible hybrid work environment designed to support balance, focus, and collaboration. You will have access to modern office spaces for team connection and dedicated boost days.Here are some of the things we are looking forExperience managing multi-region or multi-segment email and CRM campaigns.Technical capability using HTML, CSS, AMPscript, and SQL for dynamic content creation.Solid understanding of data ingestion, file imports, and audience segmentation rules.Demonstrated ability to run end-to-end campaign QA, resolve automation issues, and evaluate delivery metrics.At Xero, we hire based on your skills, passion, and the unique perspective you can bring to enhance our culture and team.
CRM and Marketing Automation Specialist in London employer: Xero
Xero is an exceptional employer that fosters a dynamic and inclusive work culture, where collaboration and innovation thrive. With flexible working arrangements and a strong focus on employee growth, you will have the opportunity to develop your skills while making a meaningful impact on small businesses in your territory. Join us to be part of a team that values your contributions and empowers you to build lasting relationships within the accounting community.
