At a Glance
- Tasks: Join our team as a Junior Marketing Analyst, delivering data insights for top industry clients.
- Company: XCM is a dynamic company focused on retail, sports, and gaming analytics.
- Benefits: Enjoy a salary of £25-30K, private healthcare, and a company pension.
- Why this job: Be part of a fast-paced environment where your analytical skills drive real impact.
- Qualifications: Ideal candidates are curious, organized, and have a passion for problem-solving.
- Other info: Opportunity to work with cutting-edge marketing tools and develop your career.
The predicted salary is between 25000 - 30000 £ per year.
XCM are looking to hire a Junior Marketing Analyst to join our ever growing Team.
We are looking for someone that can think like a Consumer within Retail, Sports, Gaming and deliver complex data insights to Companies that are at the top of their industry. You will need to work well under pressure, be a fantastic problem solver, know when its time to reach out for help and if you happen to be a SQL and Big Data Superstar that would be great also!
Primary Purpose
- Support the lead analysts and client team in a dual role that strives to be a first go to place for quick answers to analytical, campaign or data queries.
- To deliver first class analysis measuring client customer performance of online and offline campaigns, alongside helping understand key client trends in a quick turnaround role.
- To ensure the delivery of key insights for all clients including BAU, projects and planned analytics on their roadmap as requested by the client team or the analytics team
- Communicating findings to our clients or client team in a visually impactful way with a focus on actionable insight and ROI
Key Responsibilities
- Working closely with the Lead Analysts and Client Team to drive ROI for our clients by providing fast turnarounds on small to middle size analytics/Campaign related jobs
- Analysing data through a range of marketing tools to serve the needs of each client by analysing; including but not limited to, customer sales and their purchasing behaviour, web traffic and user behaviour, email performance, direct mail performance, SMS performance and social media trends
- Measure ROI of online and offline campaigns through all platforms available (being a strong user of everything)
- Report on marketing KPIs like leads, conversion rates, website traffic and social media engagement
- Track email campaign metrics (delivery, open, click-through rates)
- Supporting the CRM team on campaign optimisation recommendations and on occasion implementation
- Produce analytical recommendations and deliver presentations demonstrating the value and the insight the work has delivered
- Deliver BAU analysis and reporting within an agreed schedule
- Confidently present analytics and recommendations both to colleagues and clients
- Assist on larger, complex statistical projects to produce strategic actionable recommendations
- Respond to ad-hoc data requests raised by the client team with confidence and pace, utilizing all platforms available including but not limited to Horizon Analytics, Faststats, ESP’s, GA and other campaign platforms.
- Delivery of WIP reports to agreed standard
- Provide commitment to leadership and continuous improvement
- Delivery of your agreed objectives
- Management of your personal development programme
- Delivery of agreed standards & discipline
- Management of your quarterly appraisal process & documentation
Attributes
- Ability to explain and present basic statistical terms to non-technical marketers
- Curious, inquisitive, proactive, organized, and methodical and have a passion for problem solving
- Demonstrate the ambition and determination to succeed
- Enthusiastic and self-motivated, with the ability to manage multiple requests from the client team alongside analytical workload
Salary & Benefits
Salary £25-30K Per Annum
Private Healthcare, Company Pension & Death in Service
Junior Marketing Analyst employer: XCM
Contact Detail:
XCM Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Junior Marketing Analyst
✨Tip Number 1
Familiarize yourself with the key marketing tools mentioned in the job description, such as Google Analytics and CRM platforms. Being able to demonstrate your proficiency in these tools during the interview will show that you're ready to hit the ground running.
✨Tip Number 2
Brush up on your SQL skills! Since the role mentions a preference for candidates who are SQL and Big Data superstars, being able to discuss your experience with data manipulation and analysis will set you apart from other applicants.
✨Tip Number 3
Prepare to showcase your problem-solving abilities. Think of specific examples where you've successfully tackled analytical challenges or provided actionable insights, as this aligns perfectly with the responsibilities of the Junior Marketing Analyst role.
✨Tip Number 4
Practice presenting data findings in a visually impactful way. Since communicating insights effectively is crucial for this position, consider creating a mock presentation to demonstrate how you would convey complex data to clients or team members.
We think you need these skills to ace Junior Marketing Analyst
Some tips for your application 🫡
Understand the Role: Make sure to thoroughly read the job description for the Junior Marketing Analyst position. Understand the key responsibilities and required skills, especially around data analysis and marketing tools.
Tailor Your CV: Customize your CV to highlight relevant experience in data analysis, marketing, and any specific tools mentioned in the job description, such as SQL or analytics platforms. Use keywords from the job listing to make your application stand out.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing analytics and problem-solving. Mention specific examples of how you've successfully analyzed data or contributed to marketing campaigns in the past.
Showcase Your Analytical Skills: In your application, provide examples of how you've used data to drive insights or improve performance. Highlight any experience with measuring ROI or working with marketing KPIs, as these are crucial for the role.
How to prepare for a job interview at XCM
✨Understand the Role
Make sure you have a clear understanding of what a Junior Marketing Analyst does. Familiarize yourself with key responsibilities like analyzing customer behavior, measuring ROI, and reporting on marketing KPIs. This will help you answer questions confidently.
✨Showcase Your Analytical Skills
Prepare to discuss your experience with data analysis tools and techniques. Be ready to provide examples of how you've used data to drive insights or solve problems in previous roles or projects.
✨Communicate Effectively
Since you'll need to present findings to clients and colleagues, practice explaining complex data in simple terms. Use visuals if possible to demonstrate your ability to communicate insights clearly and effectively.
✨Demonstrate Your Curiosity
Highlight your inquisitive nature by discussing how you stay updated on industry trends and your passion for problem-solving. Employers appreciate candidates who are proactive and eager to learn.