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- Tasks: Generate leads and manage events to drive marketing success in EMEA & APAC.
- Company: Join Xceptor, a leader in data solutions for financial services.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Dynamic team environment with a focus on collaboration and innovation.
- Why this job: Make an impact by empowering business users with trusted data solutions.
- Qualifications: Experience in marketing, event management, and familiarity with CRM systems.
The predicted salary is between 45000 - 60000 £ per year.
About Xceptor
Data is at the heart of everything we do: Xceptor has been designed around data manipulation in its broadest sense. We source data from wherever it flows. We curate, normalise, validate, repair, and enrich that data so it reaches its destination in a reliable and consistent format. Data coming out of Xceptor is data our clients can trust. We are recognised as an expert in the Financial Services vertical, which strongly aligns with Business Users in Middle and Back-Office teams. We enable these users to solve their data challenges by themselves, rather than through a technology-led project.
Our mission is to empower business users within financial institutions to build automated processes that deliver trusted data.
Our values are:
- Client Centricity
- One Team
- Impactful
Your Role
The primary objective is to generate qualified leads in line with Xceptor’s regional business plan. This will include planning, identifying and analysing customer and prospect demand, developing year on year plans, building regional programs and managing a regional budget.
What You’ll Be Doing
- Develop an understanding of our platform and solutions to create and execute multi-channel demand generation marketing activities that align with market opportunities, driving pipeline growth and achieving revenue goals.
- Deliver convertible pipeline for EMEA & APAC aligned to overall business targets for the region, and aligned to regional marketing targets.
- Manage our end-to-end events strategy, including planning and coordinating tradeshows, speaking slots, and hosted events, both online and in-person.
- Analyse marketing program outcomes, draw insights, and present results to inform decision-making and stakeholders.
- Understand lead scoring, the enterprise B2B sales revenue lifecycle (MQLs and SQLs), and have knowledge and experience of working with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems (SalesForce).
- Take ownership of the EMEA & APAC regional marketing budget and report on ROI.
- Partner with the Product Marketing team to identify campaign themes and content to be delivered at events through speaking engagement, and sharing thought leadership with clients and prospects.
- Align and partner with regional BDRs.
Events & Field Marketing Specialist - EMEA & APAC in London employer: Xceptor
Contact Detail:
Xceptor Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Events & Field Marketing Specialist - EMEA & APAC in London
✨Tip Number 1
Get to know the company inside out! Research Xceptor's platform and solutions so you can speak confidently about how your skills align with their mission. This will show you're genuinely interested and ready to contribute.
✨Tip Number 2
Network like a pro! Attend industry events, webinars, or even local meetups related to financial services and marketing. Connecting with people in the field can lead to valuable insights and potential job leads.
✨Tip Number 3
Showcase your experience with marketing automation tools! If you've worked with platforms like HubSpot or Salesforce, make sure to highlight that in conversations. It’s a big plus for the role and shows you’re ready to hit the ground running.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re proactive and serious about joining the team at Xceptor.
We think you need these skills to ace Events & Field Marketing Specialist - EMEA & APAC in London
Some tips for your application 🫡
Know the Company: Before you start writing, take a moment to really understand Xceptor and what we do. Familiarise yourself with our mission and values, as this will help you tailor your application to show how you fit into our culture.
Tailor Your CV: Make sure your CV highlights relevant experience that aligns with the Events & Field Marketing Specialist role. Use keywords from the job description to demonstrate that you’ve got the skills we’re looking for.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for data and marketing, and explain why you want to join our team at Xceptor. Be sure to mention specific examples of your past successes in similar roles.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets seen by the right people. Plus, it shows us you’re genuinely interested in being part of our team!
How to prepare for a job interview at Xceptor
✨Know Your Stuff
Make sure you have a solid understanding of Xceptor's platform and solutions. Familiarise yourself with their data manipulation processes and how they empower business users in financial institutions. This knowledge will help you answer questions confidently and show your genuine interest in the role.
✨Showcase Your Event Strategy Skills
Prepare to discuss your experience with managing events, both online and in-person. Be ready to share specific examples of successful events you've coordinated, including how you planned, executed, and analysed their outcomes. Highlight your ability to drive pipeline growth through these activities.
✨Understand the Metrics
Brush up on key marketing metrics like MQLs, SQLs, and ROI. Be prepared to explain how you’ve used these metrics in past roles to inform decision-making and improve marketing strategies. This will demonstrate your analytical skills and your ability to contribute to the company's goals.
✨Align with Their Values
Familiarise yourself with Xceptor's values: Client Centricity, One Team, and Impactful. Think of examples from your past experiences that reflect these values. Showing that you align with their culture can set you apart from other candidates.