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- Tasks: Identify and engage potential customers to create sales opportunities in cybersecurity.
- Company: Fast-growing cybersecurity startup with a focus on innovation.
- Benefits: Remote work, career progression, and a dynamic team environment.
- Why this job: Kickstart your sales career in a booming industry with real impact.
- Qualifications: 0-2 years in B2B sales; must speak Spanish or Italian.
- Other info: Join a vibrant team and stay ahead of cybersecurity trends.
The predicted salary is between 28800 - 48000 £ per year.
We are looking for a driven and commercially minded Sales Development Representative (SDR) to help fuel our growth in the UK market. As an SDR at a fast-growing cybersecurity startup, you will be responsible for identifying, engaging, and qualifying prospective customers, creating high-quality sales opportunities for the Account Executive team. This role is ideal for someone early in their sales career who wants to build strong fundamentals in B2B SaaS and cybersecurity, with clear progression into a closing role.
Key Responsibilities
- Research and identify target accounts and key stakeholders within mid-market and enterprise organisations
- Execute outbound prospecting campaigns via phone, email, LinkedIn, and other channels
- Qualify inbound and outbound leads against defined criteria (e.g. BANT, MEDDICC-light)
- Book qualified discovery meetings and product demos for Account Executives
- Articulate the company’s cybersecurity value proposition clearly and confidently
- Maintain accurate activity, lead, and opportunity data in the CRM (e.g. Salesforce, HubSpot)
- Collaborate closely with Sales, Marketing, and Product teams to refine messaging and targeting
- Consistently achieve or exceed monthly and quarterly activity and pipeline targets
- Stay informed on cybersecurity trends, threats, and customer challenges
Required Skills & Experience
- 0–2 years’ experience in B2B sales, lead generation, or customer-facing roles (SaaS or tech preferred)
- Strong written and verbal communication skills
- Comfortable making outbound calls and engaging senior stakeholders
- High level of resilience, curiosity, and coachability
- Ability to work in a fast-paced startup environment with changing priorities
- Organised, disciplined, and data-driven approach to sales activity
- Must speak Spanish or Italian to a Professional working level
Sales Development Representative - Appsec Start-up (Remote) in Manchester employer: Xcede
Contact Detail:
Xcede Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Development Representative - Appsec Start-up (Remote) in Manchester
✨Tip Number 1
Get to know the company inside out! Research their products, values, and recent news. This will help you tailor your conversations and show genuine interest when you connect with them.
✨Tip Number 2
Leverage LinkedIn like a pro! Connect with current employees, engage with their posts, and don’t hesitate to reach out for informational chats. It’s a great way to get your foot in the door and learn more about the company culture.
✨Tip Number 3
Practice your pitch! Whether it’s over the phone or in person, being able to clearly articulate the value proposition of the company will set you apart. Role-play with friends or use online resources to refine your delivery.
✨Tip Number 4
Don’t forget to follow up! After any interaction, send a thank-you note or a quick message expressing your appreciation. It keeps you on their radar and shows your enthusiasm for the role.
We think you need these skills to ace Sales Development Representative - Appsec Start-up (Remote) in Manchester
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Sales Development Representative role. Highlight any relevant experience in B2B sales or lead generation, and don’t forget to showcase your communication skills – they’re key for this position!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re passionate about cybersecurity and how your skills align with our needs. Keep it concise but engaging – we want to see your personality come through!
Showcase Your Research Skills: In your application, demonstrate that you’ve done your homework on us. Mention specific aspects of our company or the cybersecurity industry that excite you. This shows you’re genuinely interested and not just sending out generic applications.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re proactive and keen to join our team!
How to prepare for a job interview at Xcede
✨Know Your Cybersecurity Stuff
Before the interview, brush up on the latest trends and challenges in cybersecurity. This will not only show your interest in the field but also help you articulate the company's value proposition confidently during the conversation.
✨Master the Art of Prospecting
Familiarise yourself with outbound prospecting techniques. Be ready to discuss how you would identify and engage potential customers. Think about examples from your past experiences or even hypothetical scenarios that demonstrate your understanding of B2B sales.
✨Practice Your Communication Skills
Since strong communication is key for this role, practice articulating your thoughts clearly and concisely. You might want to do mock interviews with friends or use online platforms to refine your verbal skills, especially when discussing complex topics like SaaS.
✨Show Your Resilience and Curiosity
Prepare to share examples of how you've overcome challenges or learned from setbacks in previous roles. Highlighting your resilience and curiosity will resonate well, especially in a fast-paced startup environment where adaptability is crucial.
