At a Glance
- Tasks: Drive business growth in the travel sector by engaging and closing deals with tour operators.
- Company: Fast-growing provider of innovative financial services and payment solutions.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional development.
- Why this job: Join a dynamic team and shape the future of travel finance solutions.
- Qualifications: 3-5 years in B2B sales, preferably in financial services or SaaS.
- Other info: Be part of an entrepreneurial culture with significant career advancement potential.
The predicted salary is between 36000 - 60000 Β£ per year.
About our client
Our client is a fast-growing provider of embedded financial services and payment solutions, offering businesses the tools, infrastructure, and APIs to manage payments, cards, accounts, and FX. The company operates internationally and serves a diverse client base, providing innovative solutions to help organisations streamline financial operations. With a global team and multiple office locations, the company combines expertise in financial services with a focus on growth, technology, and client success.
About the role
Our client is seeking a commercially driven, entrepreneurial Business Development Manager to lead expansion into the travel and tour operator sector. This is a high-agency, outbound-focused role where the individual will identify, engage, and close new business with tour operators, travel management companies, and education travel providers.
The primary offering for this sector is card-based spend management, enabling tour operators to efficiently distribute funds, manage group travel expenses, and maintain real-time visibility and control over operational spending across multiple currencies and geographies. There is also significant opportunity to expand relationships into payments, FX, and other embedded financial services.
This is an early-stage growth role. The successful candidate will build a pipeline, shape the go-to-market approach for the sector, and work closely with product and leadership to refine offerings based on real client feedback. They will create awareness, educate prospects, and demonstrate value through consultative, relationship-driven selling.
Key responsibilities
- Outbound prospecting & pipeline generation: Identify and engage tour operators, travel management companies, and education travel providers through multi-touch sequences (LinkedIn, email, phone, events). Research and prioritise accounts based on fit signals.
- Consultative discovery & sales cycles: Understand prospect pain points around fund distribution, expense management, compliance, and operational complexity. Position card-based spend management solutions to address their challenges.
- Objection handling & complexity navigation: Build trust, articulate roadmap vision, and find creative solutions for prospects with specific requirements.
- Closing deals & revenue generation: Manage full sales cycle from first touch to signed contract. Negotiate commercial terms and onboard new clients successfully.
- Sector strategy contribution: Provide market intelligence and client feedback to product and leadership, helping define ideal customer profiles, refine messaging, and inform product roadmap priorities.
- Leverage AI & sales tools: Utilise AI-powered research, prospecting, and personalisation tools to enhance efficiency and effectiveness.
Requirements
- 3β5+ years in a B2B sales role, ideally in financial services, payments, expense management, or SaaS solutions (travel industry experience is a plus).
- Proven track record of outbound prospecting and pipeline generation.
- Strong consultative selling skills, able to understand complex operational workflows and position effective solutions.
- Resilience and expertise in handling objections for evolving products.
- High agency and entrepreneurial mindset, comfortable with ambiguity.
- Strong commercial acumen, with deal structuring and negotiation experience.
- Excellent communication skills, capable of building rapport with senior stakeholders (CFOs, Operations Directors, Finance Managers).
- Curiosity and adaptability with AI and sales technology.
- Fluency in English; additional European languages are a plus.
Business Development Manager in City of London employer: X4 Technology
Contact Detail:
X4 Technology Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Business Development Manager in City of London
β¨Tip Number 1
Get your networking game on! Connect with industry professionals on LinkedIn, attend relevant events, and donβt be shy about reaching out to potential contacts. We all know that sometimes itβs not just what you know, but who you know!
β¨Tip Number 2
Practice your pitch! Youβll want to be able to clearly articulate how you can help tour operators and travel management companies with their pain points. We suggest role-playing with a friend or mentor to nail down your delivery.
β¨Tip Number 3
Stay organised! Use a CRM tool to track your outreach and follow-ups. This will help us manage your pipeline effectively and ensure youβre not missing any opportunities to engage with prospects.
β¨Tip Number 4
Donβt forget to apply through our website! Itβs the best way to get noticed by our team. Plus, we love seeing candidates who are proactive and take the initiative to connect directly with us.
We think you need these skills to ace Business Development Manager in City of London
Some tips for your application π«‘
Tailor Your CV: Make sure your CV speaks directly to the role of Business Development Manager. Highlight your experience in B2B sales, especially in financial services or the travel industry, and showcase your consultative selling skills.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about the travel sector and how your entrepreneurial mindset can drive growth for our client. Be specific about your achievements and how they relate to the job.
Showcase Your Outbound Skills: Since this role is all about outbound prospecting, make sure to include examples of how you've successfully generated leads and closed deals in the past. We want to see your proactive approach in action!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you donβt miss out on any important updates from us!
How to prepare for a job interview at X4 Technology
β¨Know Your Market
Before the interview, dive deep into the travel and tour operator sector. Understand the challenges these businesses face, especially around fund distribution and expense management. This knowledge will help you speak confidently about how your skills can address their specific needs.
β¨Showcase Your Sales Skills
Prepare to discuss your previous experiences in B2B sales, particularly in financial services or SaaS. Be ready to share specific examples of how you've successfully generated leads and closed deals. Highlight your consultative selling approach and how it has led to successful outcomes.
β¨Be Ready for Objections
Expect to encounter questions or concerns about your proposed solutions. Practice articulating your responses to common objections, demonstrating your resilience and problem-solving skills. Show that you can navigate complex sales cycles with ease.
β¨Engage with AI Tools
Familiarise yourself with AI-powered sales tools and how they can enhance prospecting and personalisation. Discuss any experience you have with these technologies during the interview, as it shows you're adaptable and forward-thinking, which is crucial for this role.