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For Companies At a Glance
- Tasks: Lead content distribution strategies for healthcare professionals and amplify engaging content.
- Company: Join a fast-growing organisation revolutionising healthcare communication through innovative insights.
- Benefits: Enjoy hybrid work options, flexible employment types, and opportunities for impactful collaboration.
- Why this job: Make a difference in healthcare by connecting experts with vital information in an engaging way.
- Qualifications: Experience in content marketing or healthcare communications, with excellent writing and relationship-building skills.
- Other info: Ideal for those passionate about making complex topics accessible and credible.
The predicted salary is between 36000 - 60000 £ per year.
Job Description
Job Title: Healthcare Marketing Specialist
Location: Hybrid, London
Sector: Healthcare, Life Sciences
Employment Type: Open to full-time, part-time or contract
About the Company
We are partnering with a fast-growing organisation supporting innovation in healthcare. They deliver expert-led insight through podcasts, in-depth articles, company profiles, and curated events.
This team facilitates connections between scientific and medical audiences and the insights they need. The organisation is known for sparking meaningful collaboration across traditionally siloed sectors and making complex topics accessible, credible, and engaging.
The Opportunity
We are looking for a Healthcare Marketing Specialist who truly understands how scientific and medical professionals consume content. This person will take the lead on getting high-quality content in front of the right people. They will drive distribution strategy across key channels, grow awareness and trust among expert audiences, and build relationships that support long-term impact.
This is a high-impact role ideal for someone who combines sector knowledge with hands-on marketing and communication experience. The right candidate will be excited by the challenge of building credibility in a complex and discerning space.
Key Responsibilities
- Develop and implement a content distribution strategy focused on scientific and healthcare audiences
- Amplify existing content (podcasts, articles, profiles) across the most relevant channels and platforms
- Build and manage partnerships with institutions and networks that reach clinicians, researchers, and decision-makers
- Tailor messaging to different personas, such as biotech founders, hospital executives, and practicing clinicians
- Drive targeted growth on social media and other platforms where healthcare professionals are active
- Track performance and optimise campaigns based on reach, relevance, and engagement
What We're Looking For
- Deep understanding of how healthcare and scientific professionals engage with content
- Background in content marketing, healthcare communications, or scientific publishing
- Excellent writing skills and strong attention to visual presentation
- Ability to build relationships and outreach to institutions and partners
- Strategic mindset with a willingness to get hands-on with execution
Apply below or reach out to Mollie Kent for more information.
Healthcare Marketing Specialist employer: X4 Life Sciences
Contact Detail:
X4 Life Sciences Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Healthcare Marketing Specialist
✨Tip Number 1
Familiarise yourself with the latest trends in healthcare marketing and content distribution. Follow industry leaders on social media and engage with their content to understand what resonates with scientific and medical professionals.
✨Tip Number 2
Network with professionals in the healthcare and life sciences sectors. Attend relevant events, webinars, or conferences to build relationships and gain insights into how to effectively reach your target audience.
✨Tip Number 3
Showcase your understanding of different personas within the healthcare field. Prepare examples of tailored messaging strategies you've used in the past that successfully engaged specific audiences like clinicians or biotech founders.
✨Tip Number 4
Be proactive in demonstrating your hands-on experience with content marketing tools and platforms. Familiarise yourself with analytics tools to track performance and optimise campaigns, as this will be crucial for the role.
We think you need these skills to ace Healthcare Marketing Specialist
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly understand the responsibilities and requirements of the Healthcare Marketing Specialist position. Tailor your application to highlight your relevant experience in content marketing and healthcare communications.
Craft a Compelling CV: Your CV should clearly showcase your background in content marketing and any experience you have with scientific or healthcare audiences. Use specific examples to demonstrate your achievements and skills that align with the job description.
Write a Tailored Cover Letter: In your cover letter, express your passion for healthcare marketing and your understanding of how professionals in this sector consume content. Highlight your strategic mindset and any hands-on experience you have in executing marketing campaigns.
Showcase Your Writing Skills: Since excellent writing skills are crucial for this role, consider including samples of your work or links to relevant projects in your application. This could be articles, marketing materials, or any content that demonstrates your ability to engage a scientific audience.
How to prepare for a job interview at X4 Life Sciences
✨Showcase Your Content Knowledge
Make sure to demonstrate your understanding of how healthcare and scientific professionals consume content. Prepare examples of successful content strategies you've implemented in the past, especially those that targeted similar audiences.
✨Tailor Your Messaging
Be ready to discuss how you would tailor messaging for different personas, such as biotech founders or hospital executives. Think about specific examples where you adapted your communication style to engage various stakeholders effectively.
✨Highlight Relationship-Building Skills
Since building partnerships is key for this role, come prepared with examples of how you've successfully built and managed relationships in previous positions. This could include outreach to institutions or collaborations with other professionals.
✨Demonstrate a Strategic Mindset
Prepare to discuss your strategic approach to content distribution and marketing. Be ready to share insights on how you track performance and optimise campaigns based on engagement metrics, showcasing your analytical skills.
