At a Glance
- Tasks: Manage and optimise the WYSE London website for exceptional online customer experiences.
- Company: Join a dynamic fashion brand focused on ecommerce growth and innovation.
- Benefits: Competitive salary, flexible working options, and opportunities for professional development.
- Other info: Collaborative environment with a focus on creativity and career advancement.
- Why this job: Be at the forefront of ecommerce, driving revenue and enhancing customer engagement.
- Qualifications: Experience with Shopify and strong analytical skills are essential.
The predicted salary is between 45000 - 55000 £ per year.
The Ecommerce Manager is responsible for the day-to-day trading, optimisation and commercial performance of the WYSE London website. They will deliver an exceptional online customer experience, drive revenue growth and ensure the website reflects the brand at every touchpoint. This role combines commercial trading, website optimisation, analytics and merchandising. Using data-driven insights, the Ecommerce Manager will continually improve conversion, customer engagement and site performance, whilst collaborating cross-functionally to support the wider business strategy. They will work closely with the Head of Trading to deliver the ecommerce trading calendar and support the continued growth of the online business.
The full-time position is based at our Head Office in Shepherds Bush and is required to be in the office 4 days a week, and 1 day working from home.
Key Responsibilities:- Website Management:
- Manage the day-to-day performance and optimisation of the Shopify website
- Monitor daily trading performance and proactively identify opportunities to improve revenue, conversion and average order value
- Work closely with developers to prioritise enhancements, test new functionality and resolve website issues
- Monitor website speed, functionality and overall performance, taking proactive action to improve conversion and revenue
- Identify opportunities to improve usability, navigation and on-site search
- Drive ongoing SEO and AEO initiatives, ensuring the website is optimised for both traditional search engines and emerging AI-driven search experiences
- Analytics & Reporting:
- Produce weekly and monthly trading reports, analysing key ecommerce KPIs and presenting actionable insights
- Use Shopify, GA4 and other reporting tools to analyse customer behaviour, trading performance and emerging trends
- Work collaboratively across Marketing, Buying and Merchandising to share insights and inform commercial decision-making
- Identify customer journey friction points and recommend improvements to optimise conversion
- Oversee the accurate and timely launch of products, collections, campaigns and promotional activity
- Optimise homepage content, category pages, navigation and merchandising to maximise sales and improve product discovery
- Work closely with Marketing to support campaign launches and traffic-driving activity
- Previous experience managing a commercial ecommerce website, ideally within fashion or womenswear retail
- Strong experience managing a Shopify ecommerce website
- Strong analytical skills with experience using GA4, Shopify and other ecommerce reporting tools to interpret performance data
- Knowledge of SEO best practices and emerging AI search trends (AEO)
- Meticulous attention to detail and excellent organisational skills
- Excellent commercial awareness with a strong understanding of online trading and customer behaviour
- A proactive, solutions-focused self-starter with the ability to work independently and manage multiple priorities
- Excellent communication skills with the ability to build strong working relationships across multiple departments
Ecommerce Manager employer: WYSE London
As a Buyer's Admin Assistant in our vibrant fashion-focused environment, you will thrive in a supportive and dynamic team that values creativity and precision. We offer a collaborative work culture where your organisational skills will shine, alongside opportunities for professional growth within the fashion industry. Located in a bustling area, our company provides unique advantages such as access to industry events and a network of passionate professionals, making it an excellent place for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Ecommerce Manager
✨Get to Know Your E-commerce Community
Dive into specific e-commerce forums and groups on platforms like Reddit or Facebook. Engaging with these communities can open up opportunities and give you insights into what companies like WYSE London are looking for when hiring for a Ecommerce Manager.
✨Showcase Your Skills with an Online Portfolio
In e-commerce, a strong online presence can set you apart. Create a portfolio that highlights any projects, case studies, or even personal ventures related to e-commerce. When you apply to WYSE London for the Ecommerce Manager, a tangible demonstration of your skills could make a huge difference.
✨Attend E-commerce Events and Conferences
Keep an eye on e-commerce conferences and workshops in your area. Not only will you gain valuable knowledge, but networking with industry professionals could lead to job leads. Plus, if you're keen to work at WYSE London as a Ecommerce Manager, rub shoulders with their representatives when possible!
✨Utilise Company Resources
Don’t forget to check out WYSE London’s career page for any unique application processes or opportunities that might not be listed on job boards. Applying directly through their website might give your application a bit more visibility, especially for a Ecommerce Manager.
We think you need these skills to ace Ecommerce Manager
Some tips for your application 🫡
Show Off Your E-Commerce Savviness:When you're applying for an e-commerce role at WYSE London, make sure your CV reflects your familiarity with online retail platforms, digital marketing, and user experience. Highlight any relevant tools and technologies you've used, like Shopify or Google Analytics, to demonstrate that you’re well-versed in the industry.
Craft a Compelling Cover Letter:Your cover letter should not just reiterate your CV; it’s your chance to showcase your passion for e-commerce and how it aligns with WYSE London's goals. Mention specific projects or achievements that relate to the role, and don’t forget to express your enthusiasm for working in a dynamic, fast-paced environment where you can make a tangible impact.
Metrics Matter:In the world of e-commerce, numbers speak volumes. When detailing your past experiences, quantify your achievements wherever possible—like the percentage of sales growth you contributed to or successful conversion rates from marketing campaigns. This will make your application stand out and show that you're results-driven.
Tailor Your Application:Don’t forget to customise your CV and cover letter for the specific position at WYSE London. Use keywords from the job description, and address the unique challenges the company may face in the e-commerce space. A personalised application helps us see that you're not just applying everywhere but are genuinely interested in being part of our team.
How to prepare for a job interview at WYSE London
✨Show Off Your E-commerce Know-How
In a sector like e-commerce, having a strong grasp of current trends and technologies is crucial. Let’s make sure you’ve brushed up on key platforms that WYSE London uses—think about popular e-commerce software, digital marketing strategies, and how these affect consumer behaviour. Being able to discuss these intelligently can really set you apart.
✨Portfolio Power: Showcase Your Results
For a full-time e-commerce role, it’s key for us to present a portfolio that highlights your results rather than just your tasks. If you’ve worked on campaigns or projects, bring examples that showcase your contribution and the impact they made—use metrics if you can! This helps to illustrate your value in a real-world context.
✨Technical Questions: Prep for the Specifics
Get ready to tackle some technical questions related to e-commerce analytics, SEO tools, or website optimisation. Think about any past experiences where you utilised data to inform decisions or improve sales. Being prepared with specific examples will showcase not just your knowledge, but also your practical application of it, which we all know is crucial!
✨Engage in a Conversational Style
Full-time interviews can feel quite formal, but try to keep it conversational, especially if you click with your interviewers at WYSE London. Share your thoughts and ideas about the future of e-commerce, and don’t shy away from engaging with their questions openly. The more genuine and relatable you are, the better connection you’ll create!
