Director of Sales & Marketing

Director of Sales & Marketing

Glasgow Full-Time 43200 - 72000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead the Sales team to drive revenue growth and enhance brand visibility.
  • Company: Join a leading hotel in the hospitality industry with a strong market presence.
  • Benefits: Enjoy competitive salary, career growth opportunities, and a dynamic work environment.
  • Why this job: Be part of a visionary team that shapes the future of hospitality marketing.
  • Qualifications: Bachelor’s degree and 7+ years in sales and marketing, preferably in hospitality.
  • Other info: Ideal for strategic thinkers who thrive in fast-paced environments.

The predicted salary is between 43200 - 72000 £ per year.

We are seeking a dynamic and strategic Director of Sales & Marketing to lead the Sales team in driving revenue growth, expanding market presence, and enhancing brand visibility.

Position Summary:
The Director of Sales & Marketing will be responsible for developing and executing comprehensive sales and marketing strategies that maximize revenue, optimize market share, and build strong customer relationships. This role requires a visionary leader with a deep understanding of the hospitality industry, excellent communication skills, and proven experience managing sales and marketing teams.

Key Responsibilities:

· Develop and implement strategic sales and marketing plans aligned with the hotel’s goals.

· Lead and inspire the sales and marketing team to achieve targets and deliver outstanding results.

· Identify new business opportunities and cultivate relationships with corporate clients, travel agents, event planners, and other partners.

· Oversee digital marketing initiatives, including social media, website content, SEO, and online advertising.

· Collaborate with the revenue management team to optimize pricing strategies and inventory management.

· Manage the hotel’s brand image and promotional activities to enhance market presence.

· Analyze market trends, competitor activities, and customer feedback to refine sales and marketing strategies.

· Prepare and manage the sales and marketing budget, ensuring efficient allocation of resources.

· Provide regular reports and insights to senior management on sales performance and marketing effectiveness.

Qualifications:

· Bachelor’s degree in Marketing, Business Administration, Hospitality Management, or related field

· Minimum of 7 years of progressive experience in sales and marketing within the hotel or hospitality industry, including leadership roles.

· Proven track record of achieving and exceeding sales targets.

· Strong knowledge of hospitality sales channels, market segmentation, and customer behaviour.

· Expertise in digital marketing tools and platforms.

· Exceptional leadership, negotiation, and interpersonal skills.

· Ability to analyze data and market trends to make informed decisions.

· Excellent verbal and written communication skills

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Director of Sales & Marketing employer: WYNDHAM SINGAPORE HOTEL

Join a leading hotel group that values innovation and teamwork, offering a vibrant work culture where creativity thrives. As the Director of Sales & Marketing, you will benefit from comprehensive professional development opportunities, competitive compensation, and a supportive environment that encourages collaboration and growth. Located in a prime area, our hotel provides unique advantages such as access to a diverse clientele and a dynamic market, making it an ideal place for ambitious professionals seeking meaningful and rewarding careers.
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Contact Detail:

WYNDHAM SINGAPORE HOTEL Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Director of Sales & Marketing

✨Tip Number 1

Network within the hospitality industry by attending relevant conferences, trade shows, and local events. Building relationships with industry professionals can open doors to opportunities and provide insights into the latest trends.

✨Tip Number 2

Showcase your leadership skills by volunteering for projects or initiatives that require team management. This experience will demonstrate your ability to inspire and lead a sales and marketing team effectively.

✨Tip Number 3

Stay updated on digital marketing trends and tools specific to the hospitality sector. Familiarity with SEO, social media strategies, and online advertising will set you apart as a candidate who can drive innovative marketing initiatives.

✨Tip Number 4

Prepare to discuss your previous successes in achieving sales targets during interviews. Use specific examples that highlight your strategic thinking and ability to analyse market trends to make informed decisions.

We think you need these skills to ace Director of Sales & Marketing

Strategic Planning
Sales Management
Marketing Strategy Development
Team Leadership
Relationship Building
Digital Marketing Expertise
SEO Knowledge
Budget Management
Market Analysis
Customer Behaviour Understanding
Negotiation Skills
Interpersonal Skills
Data Analysis
Communication Skills
Hospitality Industry Knowledge

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your experience in sales and marketing, particularly within the hospitality industry. Use specific examples of how you've driven revenue growth and led teams to success.

Craft a Compelling Cover Letter: Your cover letter should reflect your understanding of the role and the company. Discuss your vision for the sales and marketing strategies you would implement and how they align with the hotel’s goals.

Showcase Leadership Experience: Emphasise your leadership skills and experience managing teams. Provide examples of how you've inspired and motivated your team to achieve targets and deliver results.

Highlight Digital Marketing Expertise: Given the importance of digital marketing in this role, make sure to detail your experience with digital tools and platforms. Mention any successful campaigns you've led and their impact on brand visibility.

How to prepare for a job interview at WYNDHAM SINGAPORE HOTEL

✨Showcase Your Strategic Vision

As a Director of Sales & Marketing, it's crucial to demonstrate your ability to develop and execute strategic plans. Prepare examples of past strategies you've implemented that led to significant revenue growth or market expansion, particularly in the hospitality sector.

✨Highlight Leadership Experience

This role requires strong leadership skills. Be ready to discuss how you've inspired and managed teams in previous positions. Share specific instances where your leadership directly contributed to achieving sales targets or enhancing team performance.

✨Understand Digital Marketing Trends

Given the emphasis on digital marketing in the job description, brush up on current trends and tools. Be prepared to discuss how you've successfully utilised social media, SEO, and online advertising to boost brand visibility and engagement.

✨Prepare for Data-Driven Discussions

The ability to analyse market trends and customer behaviour is key. Bring data-driven insights from your previous roles to the interview, showcasing how you've used analytics to inform decisions and refine marketing strategies.

Director of Sales & Marketing
WYNDHAM SINGAPORE HOTEL
W
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