At a Glance
- Tasks: Create and manage engaging digital marketing campaigns across social media and email.
- Company: Join Wyke, England’s largest independent cheese producer with a commitment to sustainability.
- Benefits: Enjoy a competitive salary, company pension, and cycle to work scheme.
- Other info: Opportunity for hybrid work and excellent career growth in a dynamic team.
- Why this job: Be part of a purpose-led business that values creativity and community impact.
- Qualifications: Degree in Marketing or related field; 1-3 years of digital marketing experience.
The predicted salary is between 30000 - 42000 £ per year.
Wyke is ‘England’s Cheddar Maker’ as the UK’s largest independent cheese producer and a leader in sustainable farming and renewable energy. With a heritage rooted in Somerset and a commitment to leaving the land better than we found it, we blend tradition with innovation to produce award-winning Cheddar and butter enjoyed around the world. At Wyke, we do things the ‘Wyke Way’: taking the time to do things properly, keeping the craft sacred, obsessing over every detail, and always giving back more than we take.
We are seeking a creative and proactive Digital Marketing Executive to join our small, hands-on marketing team. You’ll manage and grow our digital presence across multiple channels, translating brand values into engaging content and campaigns that drive awareness, engagement, and conversion. With a strong sense of initiative and attention to detail, you’ll contribute ideas, collaborate effectively, and support a range of tasks to help move the brand forward in a purpose-led business.
Key Responsibilities
- Develop and implement integrated digital marketing strategies aligned with business and brand goals, while staying current with evolving trends, tools, and best practices.
- Manage and optimise campaigns across social media, email, and paid advertising platforms (Meta, Google Ads).
- Create, schedule, and publish engaging content across social channels and digital platforms.
- Monitor, respond to, and engage with followers and community comments.
- Track performance metrics and prepare regular reports on engagement, reach, conversions, and ROI.
- Collaborate with the marketing team to support campaigns, product launches, and events.
- Manage paid advertising budgets and optimise for performance.
- Work with designers and content creators to produce high-quality visuals and videos.
- Monitor competitor activity and industry trends to identify opportunities.
Qualifications
- Degree in Marketing, Communications, Media, or related field.
- Proven experience in digital marketing or a similar role (1–3 years).
- Strong understanding of social media platforms, analytics tools, and digital marketing strategies.
- Excellent copywriting and verbal communication skills.
- Exceptionally organised and detail-oriented with the ability to manage multiple projects and meet deadlines.
- Experience with social media and email marketing tools (e.g., Hootsuite, Mailchimp).
- Knowledge of SEO, Google Analytics, and paid advertising platforms (Meta Business, Google Ads).
- Familiarity with CRM systems and marketing automation tools.
- Content creation – photographic, video and graphics.
- Experience in graphic design, Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro).
Location, Start Date and Employment
- Work Location: In person (hybrid opportunities down the line)
- Reporting to: Brand Manager
- Start date: January 2025
- Job Type: Full-time
Benefits
- Company pension
- Cycle to work scheme
- Free parking
- On-site parking
Digital Marketing Executive in Bruton employer: Wyke Farms
Wyke is an exceptional employer, offering a unique blend of tradition and innovation in the heart of Somerset. As the UK’s largest independent cheese producer, we pride ourselves on our commitment to sustainable practices and community engagement, fostering a work culture that values creativity and collaboration. Employees enjoy opportunities for personal growth within a supportive team environment, alongside benefits such as a company pension and a cycle to work scheme, making Wyke a rewarding place to build a meaningful career.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Executive in Bruton
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Wyke Farms and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Wyke Farms are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Wyke Farms on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Wyke Farms. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing Executive in Bruton
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Wyke Farms. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Wyke Farms:Show us that you’ve done your homework! In your application, briefly mention what you admire about Wyke Farms’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Wyke Farms
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Wyke Farms will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Wyke Farms, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
