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- Tasks: Lead the creative vision for our brand across all platforms and touchpoints.
- Company: Join a dynamic team at Wuffes, a forward-thinking brand in London.
- Benefits: Enjoy a hybrid work model, competitive salary, and opportunities for professional growth.
- Why this job: Shape the future of our brand and make a lasting impact on customer experiences.
- Qualifications: 5+ years in brand design with a strong portfolio and management experience.
- Other info: Be part of a fast-paced environment that values creativity and innovation.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Location: London based - Hybrid
Reporting to: Head of Brand
Role type: Contract / Full-time
As Senior Brand Designer, you’ll be a core creative force within the marketing team, owning how our brand looks, feels, and comes to life across every touchpoint. You’ll work closely with Growth, Product, Retention and Retail teams to ensure Wuffes shows up consistently - and memorably - wherever our customers meet us. You’ll help define what great brand design looks like at Wuffes, balancing creative ambition with commercial impact, and setting the bar for visual excellence as the team grows.
Your responsibilities
- Own and evolve the Wuffes visual identity across digital, social, paid, web, packaging, and product touch‑points; be the creator and gatekeeper of brand guidelines.
- Translate brand strategy into compelling creative that builds trust, emotion, differentiation and recognition, owning the cascading of that creative to the full team.
- Work hand‑in‑hand with other key players in the Brand Marketing team including copy and social media to develop design strategies that align with general brand direction.
- Design high‑impact assets for campaigns, NPD launches, and always‑on marketing activity across physical and digital touch‑points including retail displays, exhibition booths, packaging, merchandise, Amazon and D2C creative, social media.
- Develop blueprints of design systems across key assets e.g., packaging, which can be repeated and build brand equity.
- Collaborate cross‑functionally to ensure brand consistency across all customer experiences.
- Provide creative direction and feedback, helping raise the quality bar across the wider team, including management and mentorship of junior designers.
- Stay close to trends in brand, design, and culture - and know when to break the rules.
What you bring
- 5+ years of experience in brand design, ideally within DTC, consumer, or lifestyle brands.
- A strong portfolio showcasing brand systems, campaigns, and cross‑channel creative.
- Experience across retail / trade display and FMCG product packaging.
- Deep understanding of brand storytelling and how design drives emotional connection.
- Confidence designing for both brand and performance outcomes.
- Ability to manage priorities and work at pace in a fast‑moving scaling environment.
- Strong typography, layout, and visual storytelling skills.
- Experience collaborating with marketers, copywriters, and other creatives.
- High attention to detail, paired with the ability to move fast and prioritise effectively.
- A proactive, ownership‑driven mindset - you care deeply about the work you put into the world.
- Management experience, with a strong coaching style for junior team members.
- BONUS: Skilled in AI creative / willing to upskill in this area.
If you require any reasonable adjustments during the recruitment process, please do not hesitate to contact us - we will always be happy to help.
Senior Brand Designer / Brand Design Lead employer: Wuffes
Contact Detail:
Wuffes Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Brand Designer / Brand Design Lead
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend design meetups, and connect with fellow creatives on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your portfolio! Make sure it’s up-to-date and highlights your best work. When you get the chance to chat with potential employers, be ready to discuss your projects and the impact they had on brand identity.
✨Tip Number 3
Prepare for interviews by researching the company’s brand and design style. Bring ideas to the table that align with their vision, and don’t be afraid to share how you can elevate their brand presence across all touchpoints.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search and genuinely interested in joining our team.
We think you need these skills to ace Senior Brand Designer / Brand Design Lead
Some tips for your application 🫡
Show Off Your Portfolio: Make sure to include a link to your portfolio that showcases your best work. We want to see how you’ve brought brands to life and the impact of your designs across different touchpoints.
Tailor Your Application: Don’t just send a generic application! Take the time to tailor your CV and cover letter to highlight your experience in brand design, especially in DTC or lifestyle brands. We love seeing how your skills align with what we’re looking for.
Be Authentic: Let your personality shine through in your application. We’re looking for someone who’s not just skilled but also passionate about brand storytelling and design. Share your creative process and what drives you!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss any important updates from our team!
How to prepare for a job interview at Wuffes
✨Showcase Your Portfolio
Make sure to bring a well-organised portfolio that highlights your best work in brand design. Focus on projects that demonstrate your ability to create compelling brand systems and campaigns, especially those that align with the DTC or lifestyle sectors.
✨Understand Wuffes' Brand Identity
Before the interview, dive deep into Wuffes' current branding and visual identity. Familiarise yourself with their tone, style, and any recent campaigns. This will help you discuss how you can evolve their brand while ensuring consistency across all touchpoints.
✨Prepare for Collaboration Questions
Since the role involves working closely with various teams, be ready to share examples of how you've successfully collaborated with marketers, copywriters, and other creatives. Highlight your experience in managing priorities and working at pace in a fast-moving environment.
✨Stay Trend-Savvy
Keep up with the latest trends in brand design and culture. Be prepared to discuss how these trends can influence your work and when it might be appropriate to break the rules. This shows your proactive mindset and passion for the industry.