Senior Brand Designer / Brand Design Lead Marketing · · in London
Senior Brand Designer / Brand Design Lead Marketing · ·

Senior Brand Designer / Brand Design Lead Marketing · · in London

London Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead brand design and create memorable visual identities across all platforms.
  • Company: Join a dynamic team at Wuffes, a forward-thinking brand in London.
  • Benefits: Enjoy a hybrid work model, competitive salary, and opportunities for growth.
  • Other info: Collaborate with a passionate team and stay ahead of design trends.
  • Why this job: Shape the future of our brand and make a real impact in a creative environment.
  • Qualifications: 5+ years in brand design with a strong portfolio and management experience.

The predicted salary is between 36000 - 60000 £ per year.

Location: London based - Hybrid

Reporting to: Head of Brand

Role type: Contract / Full-time

As Senior Brand Designer, you’ll be a core creative force within the marketing team, owning how our brand looks, feels, and comes to life across every touchpoint. You’ll work closely with Growth, Product, Retention and Retail teams to ensure Wuffes shows up consistently - and memorably - wherever our customers meet us. You’ll help define what great brand design looks like at Wuffes, balancing creative ambition with commercial impact, and setting the bar for visual excellence as the team grows.

Your responsibilities:

  • Own and evolve the Wuffes visual identity across digital, social, paid, web, packaging, and product touch-points; be the creator and gatekeeper of brand guidelines
  • Translate brand strategy into compelling creative that builds trust, emotion, differentiation and recognition, owning the cascading of that creative to the full team
  • Work hand-in-hand with other key players in the Brand Marketing team including copy and social media to develop design strategies that align with general brand direction
  • Design high-impact assets for campaigns, NPD launches, and always-on marketing activity across physical and digital touch-points including retail displays, exhibition booths, packaging, merchandise, Amazon and D2C creative, social media
  • Develop blueprints of design systems across key assets e.g., packaging, which can be repeated and build brand equity
  • Collaborate cross-functionally to ensure brand consistency across all customer experiences
  • Provide creative direction and feedback, helping raise the quality bar across the wider team, including management and mentorship of junior designers
  • Stay close to trends in brand, design, and culture - and know when to break the rules

What you bring:

  • 5+ years of experience in brand design, ideally within DTC, consumer, or lifestyle brands
  • A strong portfolio showcasing brand systems, campaigns, and cross-channel creative
  • Experience across retail / trade display and FMCG product packaging
  • Deep understanding of brand storytelling and how design drives emotional connection
  • Confidence designing for both brand and performance outcomes
  • Ability to manage priorities and work at pace in a fast-moving scaling environment
  • Strong typography, layout, and visual storytelling skills
  • Experience collaborating with marketers, copywriters, and other creatives
  • High attention to detail, paired with the ability to move fast and prioritise effectively
  • A proactive, ownership-driven mindset - you care deeply about the work you put into the world
  • Management experience, with a strong coaching style for junior team members
  • BONUS: Skilled in AI creative / willing to upskill in this area

If you require any reasonable adjustments during the recruitment process, please do not hesitate to contact us - we will always be happy to help.

Senior Brand Designer / Brand Design Lead Marketing · · in London employer: Wuffes

Wuffes is an exceptional employer that fosters a vibrant and collaborative work culture in the heart of London, offering a hybrid working model that promotes flexibility and work-life balance. As a Senior Brand Designer, you will have the opportunity to shape the brand's visual identity while working alongside passionate professionals, with ample room for personal and professional growth through mentorship and cross-functional collaboration. With a commitment to innovation and creativity, Wuffes provides a dynamic environment where your contributions are valued and recognised, making it a truly rewarding place to advance your career.
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Contact Detail:

Wuffes Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Brand Designer / Brand Design Lead Marketing · · in London

Tip Number 1

Network like a pro! Reach out to folks in the industry, attend design meetups, and connect with other creatives on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.

Tip Number 2

Show off your portfolio! Make sure it’s up-to-date and highlights your best work. When you get the chance to chat with potential employers, be ready to discuss your projects and the impact they had on brand identity.

Tip Number 3

Prepare for interviews by researching the company’s brand and design style. Bring ideas to the table that align with their vision, and don’t be afraid to share how you can elevate their brand presence across all touchpoints.

Tip Number 4

Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about joining our team!

We think you need these skills to ace Senior Brand Designer / Brand Design Lead Marketing · · in London

Brand Design
Visual Identity
Creative Direction
Design Strategy
Cross-Channel Creative
Retail Display Design
FMCG Product Packaging
Brand Storytelling
Typography
Layout Skills
Visual Storytelling
Collaboration
Attention to Detail
Project Management
Coaching and Mentorship

Some tips for your application 🫡

Show Off Your Portfolio: Your portfolio is your best friend! Make sure it showcases your best work, especially projects that highlight your brand design skills. We want to see how you’ve brought brands to life and made them memorable.

Tailor Your Application: Don’t just send a generic application. Take the time to tailor your CV and cover letter to reflect how your experience aligns with our needs at Wuffes. We love seeing candidates who understand our brand and can articulate how they fit in.

Be Authentic: Let your personality shine through in your written application. We’re looking for someone who’s not just skilled but also a great cultural fit. Share your passion for design and what excites you about working with us!

Apply Through Our Website: We encourage you to apply directly through our website. It’s the easiest way for us to keep track of your application and ensures you don’t miss any important updates from our team. Plus, we love seeing applications come through our own channels!

How to prepare for a job interview at Wuffes

Showcase Your Portfolio

Make sure to bring a well-organised portfolio that highlights your best work in brand design. Focus on projects that demonstrate your ability to create compelling visual identities and cross-channel campaigns, as this will resonate with the hiring team at Wuffes.

Understand the Brand

Before the interview, dive deep into Wuffes' brand identity and values. Familiarise yourself with their current marketing strategies and visual assets. This knowledge will help you articulate how your design philosophy aligns with their goals and how you can contribute to their brand evolution.

Prepare for Collaboration Questions

Expect questions about your experience working with cross-functional teams. Be ready to share specific examples of how you've collaborated with marketers, copywriters, and other creatives to develop cohesive design strategies that drive brand recognition and emotional connection.

Stay Trend-Savvy

Wuffes is looking for someone who stays close to trends in brand design and culture. Be prepared to discuss recent design trends and how they could be applied to enhance Wuffes' brand presence. Showing that you know when to innovate or break the rules can set you apart from other candidates.

Senior Brand Designer / Brand Design Lead Marketing · · in London
Wuffes
Location: London

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