At a Glance
- Tasks: Create engaging content and coordinate exciting marketing campaigns in the travel industry.
- Company: Join World Travel Holdings, the UK's leading cruise agency with a vibrant culture.
- Benefits: Up to £27,000 salary, 22 days holiday, and hybrid working options.
- Other info: Opportunity to work with top brands and grow your career in a dynamic environment.
- Why this job: Combine your passion for travel with creativity in a fast-paced marketing role.
- Qualifications: 3+ years marketing experience and strong communication skills required.
The predicted salary is between 31500 - 38500 £ per year.
Company: World Travel Holdings
Based: Chorley / Hybrid
Salary: Up to £27,000 Dependant on Experience
Hours: 40 per week
Holidays: 22 days per annum plus Bank Holidays
Reporting to: Head of Marketing
About the company: World Travel Holdings UK — the UK division of WTH, the world's largest cruise agency.
Purpose of the role:
Are you ready to take the next step in your career in marketing? Do you have a passion for travel? This could be the role for you… Working within a fast-paced, results-focused organisation with 3 cruise travel industry leading websites. This is a varied role that combines content creation, campaign coordination, website content management, and project support, making it ideal for someone who enjoys working across multiple marketing disciplines and seeing their ideas come to life. You’ll lead the strategy and execution of brand and cruise line campaigns across content, direct mail and press advertising. You’ll turn ideas into engaging stories that connect with our audience, drive measurable growth and shape our brand’s presence in an ever-evolving and competitive landscape. This role is perfect for a marketer who thrives on creativity, someone who can plan, create and optimise campaigns that inspire action and deliver results.
Skills and Experience:
- 3+ years of hands-on marketing experience
- Travel experience is desirable
- Proven track record of planning, executing, and optimising multi-channel marketing campaigns
- Excellent written communication skills with the ability to produce engaging content for a variety of audiences and platforms
- Strong organisational and project coordination skills, with the ability to manage multiple priorities simultaneously
- Experience with website content management systems (CMS) and digital content publishing
- Understanding of SEO principles and content marketing best practices
- Ability to create effective marketing briefs and collaborate with designers, agencies, and media partners
- A proactive, detail-oriented approach with excellent time management skills
- Confidence working independently while contributing effectively as part of a wider marketing team
- Competence in performance tracking & reporting using tools like Google Analytics and Excel
- Comfortable working in a fast-paced, collaborative environment—able to manage multiple campaigns and deadlines at once
- Knowledge of affiliate marketing and working with third-party partners preferable but not essential
Key Responsibilities:
- Create engaging, SEO-friendly blog content that supports brand awareness and drives website traffic
- Plan, coordinate, and deliver integrated marketing campaigns, including onsite execution
- Write, publish, and maintain website content, ensuring pages remain accurate, engaging, and optimised for user experience
- Manage relationships with third-party partners and affiliate networks to maximise marketing opportunities and campaign performance
- Develop clear and compelling content briefs for direct mail and press advertising, working with internal stakeholders and the design team to deliver impactful campaigns
- Co-ordinate Direct Mail and Email marketing activity from deadline planning to sign off
- Brief and manage content contributors (e.g., cruise lines, influencers, freelancers)
- Provide marketing and administrative support across a range of business projects, ensuring deadlines and objectives are met
- Ensure brand voice and messaging is consistent across all channels
- Analyse what’s working—and not—to drive improvements
- Present insights and recommendations to the wider team or stakeholders
- Work closely with the wider marketing, product and sales teams
- Contribute to brainstorming, campaign ideation, and cross-functional projects
Marketing Executive in Chorley employer: WTH
World Travel Holdings UK is an exceptional employer, offering a vibrant work culture in Chorley, Lancashire, where teamwork and collaboration are at the heart of our operations. We provide our employees with numerous growth opportunities, including training contributions and a generous benefits package that includes discounts on cruises, annual leave, and a contributory pension scheme, ensuring a rewarding and fulfilling career path.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Executive in Chorley
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for WTH and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like WTH are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with WTH on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at WTH. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Executive in Chorley
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit WTH. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of WTH:Show us that you’ve done your homework! In your application, briefly mention what you admire about WTH’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at WTH
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at WTH will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At WTH, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
