Role OverviewThe Global Marketing Manager is responsible for shaping and executing the marcoms strategy for the Property & Buildings and Industrial & Advanced Manufacturing business, and the main point of contact for the Global networks, the regional business and marcoms teams for all marcomms activity in this area. This role is pivotal in building strong relationships with sector stakeholders to gain a deep understanding of business strategy, market dynamics, competitor landscape, client insights and organizational capabilities. By translating these insights into actionable marcoms strategies, the Global Marketing Manager ensures that marcoms initiatives drive measurable business impact and ROI.Key ResponsibilitiesMarcoms Strategy Development:Develop and implement marcoms strategies for designated sectors/businesses, ensuring alignment with overall business objectives and priorities. Contribute to the development of the overarching HGA Global Marcomms StrategyStakeholder Engagement:Build and maintain strong relationships with Global sector/business stakeholders and local marcoms & business leads to understand their strategic goals and translate these into effective marcoms strategiesServe as the primary MarComs point of contact for the relevant sector/business leaders.Manage expectations, timelines, and communications between MarComs and the business.Marcomms Collaboration:Work closely with campaign, digital and coms teams to brief them on HGA sector/business specific marcoms strategies and needs, oversee execution, and report back to the business on performance and ROIMarket & Competitor Insight:Conduct thorough market research, client analysis, and competitive analysis to identify opportunities, to inform the marcoms strategy, positioning, and develop compelling client value propositions. Proposition Development:Leverage deep market and organizational understanding to develop differentiated propositions that showcase the company’s capabilities. Client-Centric Approach:Collaborate with Global client marketing leads to ensure that clients and prospects are at the heart of the marcoms strategy, driving engagement and growth. Performance Measurement:Measure and report on the impact of marcoms initiatives, providing clear insights into ROI and business outcomes. Input into regular marketing, SAP and sector reporting requirements Cross-Functional Collaboration:Partner with global and local marcomms teams to ensure integrated, consistent, localised strategy and marketing activity delivery. Facilitate knowledge-sharing across teams to maximize efficiency and consistency.What we will be looking for you to demonstrate...Previous experience in a Marketing positionProperty & Buildings or Manufacturing industry experience preferable but not essentialHighly motivated with a passion for the delivering in a fast-paced environmentFixed Term ContractImagine a better future for you and a better future for us all.Work on landmark projects around the world and embrace opportunities to make an even bigger impact in the communities you care about. What if you could do the best work of your life and create a legacy for yourself?With us, you can. Apply today.#LI-SB1Full timePosting Date: 2026-09-02
Marketing Manager, Global Property & Buildings and Industrial & Advanced Manufacturing in London employer: WSP Group
At WSP, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration among our talented team. As a Major Projects Executive in Western Australia, you will not only lead transformative transport infrastructure projects but also benefit from executive-level remuneration, flexible working arrangements, and robust leadership development pathways. Join us to make a meaningful impact while enjoying the support of a close-knit community dedicated to your professional growth and well-being.
