At a Glance
- Tasks: Plan and deliver creative marketing campaigns for high-end restaurants.
- Company: Join Searcys, a prestigious name in London's hospitality scene for over 175 years.
- Benefits: Enjoy 50% discount at venues, up to 35 days leave, and your birthday off!
- Other info: Opportunity to mentor junior team members and grow your career.
- Why this job: Take ownership of impactful campaigns and drive bookings in a dynamic environment.
- Qualifications: Experience in hospitality marketing and strong organisational skills required.
The predicted salary is between 40000 - 50000 £ per year.
Searcys are looking for a creative and results-driven restaurant marketing manager with a passion for high-end dining. This is a hands-on role with real ownership. You'll plan and deliver campaigns across multiple restaurant sites, while also being responsible for tracking performance, analysing results, and optimising activity to drive bookings and revenue. Working closely with the Head of Marketing, Restaurants Director and site teams, you'll ensure marketing is not only well executed but also measurable, effective, and continuously improving.
Part of London's hospitality scene for over 175 years, Searcys is an award-winning restaurateur and events caterer in residence at unique and historical venues across the UK. At the heart of every Searcys' venue is a touch of indulgence and finesse, serving fresh, seasonal dishes that focus on sustainability alongside extensive Champagne and wine lists.
Benefits:- 50% discount across Searcys venues
- Enrolment into the Searcys pension scheme
- Up to 35 days annual leave (dependant on job role)
- Access to everyday discounts and communication portal
- Employee assistance programme
- Meals provided on shift when working within one of our venues
- Cycle to work scheme
- Your birthday off to celebrate in style
- A day off to volunteer / give back to the charity of your choice
- Plan and deliver marketing campaigns across restaurants and bars
- Turn ideas into clear briefs, timelines, and deliverables
- Track campaign performance across channels including social, website, and email
- Monitor key metrics such as bookings, engagement, traffic, and conversions
- Manage social media channels including Instagram and TikTok
- Plan and deliver engaging content aligned to campaigns and brand positioning
- Support website updates and campaign landing pages
- Work with agencies to deliver digital campaigns
- Build strong relationships with restaurants & partners, including key client stakeholders, acting as a trusted marketing partner
- Act as the main marketing contact for sites and partner organisations, ensuring clear communication and alignment on objectives
- Support email campaigns and customer communications
- Use customer data and insights to improve targeting and engagement
- Manage relationships with designers, agencies, printers, and other suppliers
- Oversee production of marketing materials from brief to delivery
- Line manage and support the Marketing Executive
- Provide guidance, feedback, and development support
- Experience in a marketing role within hospitality, food & drink, or lifestyle brands
- Strong organisational skills with the ability to manage multiple campaigns
- Experience tracking performance and using data to inform decisions
- Familiarity with tools (or similar) such as Google Analytics, Dot Digital, SevenRooms, WordPress, Canva
- Previous experience mentoring or managing junior team members (or ready to step into this responsibility)
- A creative mindset balanced with commercial awareness
- Confident communicator who enjoys working across teams
- Proactive, curious, and results-driven
Restaurant Marketing Manager in Westminster employer: WSH Group
Contact Detail:
WSH Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Restaurant Marketing Manager in Westminster
✨Tip Number 1
Network like a pro! Get out there and connect with people in the hospitality scene. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your creativity! When you land that interview, come prepared with ideas for marketing campaigns tailored to Searcys. This will not only demonstrate your passion but also your understanding of their brand and audience.
✨Tip Number 3
Be data-savvy! Brush up on your analytics skills and be ready to discuss how you’ve used data to drive results in past roles. Searcys is all about optimising performance, so showing you can do this will set you apart.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the Searcys family. Let’s get you that dream job!
We think you need these skills to ace Restaurant Marketing Manager in Westminster
Some tips for your application 🫡
Show Your Passion for High-End Dining: When you're writing your application, let your love for high-end dining shine through! Share any relevant experiences or insights that demonstrate your enthusiasm for the culinary world and how it aligns with Searcys' values.
Be Results-Driven: Make sure to highlight your past successes in marketing campaigns. Use specific metrics and examples to show how you've driven bookings and revenue in previous roles. We want to see that you can turn ideas into measurable results!
Tailor Your Application: Don’t just send a generic application! Take the time to tailor your CV and cover letter to the role of Restaurant Marketing Manager. Mention specific skills and experiences that match the job description, especially around campaign management and performance tracking.
Apply Through Our Website: We encourage you to apply directly through our website for the best chance of getting noticed. It’s super easy, and you’ll be able to showcase your application in the best light. Plus, we love seeing applications come through our own channels!
How to prepare for a job interview at WSH Group
✨Know Your Campaigns
Before the interview, research Searcys' recent marketing campaigns. Be ready to discuss what you liked about them and how you would approach similar campaigns. This shows your passion for high-end dining and your understanding of their brand.
✨Data-Driven Mindset
Since tracking performance is key in this role, come prepared with examples of how you've used data to inform your marketing decisions in the past. Highlight specific metrics you've improved and how you achieved those results.
✨Showcase Your Creativity
Prepare a few creative ideas for potential campaigns that align with Searcys' brand. Think about how you can incorporate sustainability and seasonal dishes into your concepts. This will demonstrate your proactive approach and creative mindset.
✨Build Relationships
Emphasise your experience in building strong relationships with stakeholders. Share examples of how you've collaborated with teams or partners in previous roles, as this is crucial for success in the hands-on nature of this position.