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- Tasks: Manage daily marketing activities, focusing on brand awareness and lead generation.
- Company: Join a dynamic team in Shefford, Bedfordshire, dedicated to innovative marketing solutions.
- Benefits: Enjoy flexible working hours and a competitive salary with growth opportunities.
- Why this job: Be part of a creative environment where your ideas can make a real impact.
- Qualifications: 2+ years in marketing, with skills in SEO, PPC, and social media management.
- Other info: Work with cutting-edge tools and collaborate on exciting projects.
Job Title: Marketing Executive
Apply fast, check the full description by scrolling below to find out the full requirements for this role.
Location: Shefford, Bedfordshire.
Reports to: Sales Director
Job Type: Part-Tme, Permanent. Flexible working hours
Job Purpose:
The Marketing Executive will be responsible for executing and managing the day-to-day marketing activities. The role will focus on driving brand awareness, engagement, and lead generation through a variety of marketing channels, including SEO, PPC, social media, newsletters, photography, and video editing. The role also includes managing and updating the company’s website, ensuring content accuracy, and supporting any associated marketing campaigns.
Key Responsibilities:
– Manage and optimize SEO strategies to improve organic rankings and website traffic.
– Develop and manage PPC campaigns on platforms such as Google Ads, ensuring maximum ROI.
– Develop and execute social media strategies to enhance brand visibility and engagement.
– Manage company social media profiles (LinkedIn, Twitter, etc.) and content calendars.
– Monitor and respond to social media interactions and trends.
– Create engaging and relevant content, including photography and video editing, to support marketing campaigns and social media.
– Collaborate with internal teams to produce promotional materials and support events.
– Create and distribute newsletters and email marketing campaigns to nurture customer relationships and promote services.
– Track and analyze campaign performance, implementing improvements where necessary.
– Manage, update, and maintain website content using a content management system (CMS).
– Work closely with developers or designers to ensure website functionality, usability, and design remain optimal.
– Track, report, and analyze key metrics (e.g., website traffic, conversions, campaign success).
– Use tools such as Google Analytics to generate insights and make data-driven marketing decisions.
– Ensure all marketing activities and communications are aligned with the company’s brand guidelines and tone.
– Work on maintaining a cohesive visual identity across all platforms and materials.
– Stay updated on industry trends, competitor activity, and emerging marketing techniques.
– Use insights to drive continuous improvement in marketing strategies.
– Assist with planning and promoting company participation in trade shows and events.
– Support the creation of marketing materials for these events, such as banners, brochures, and videos.
Experience required:
– 2+ years of experience in a marketing role, preferably in B2B industries.
– Proficiency in SEO, PPC, and Google Analytics.
– Experience with social media management tools (e.g., Hootsuite) and email marketing platforms.
– Basic photography and video editing skills (e.g., Adobe Creative Suite or equivalent).
– Familiarity with website CMS (WordPress or similar).
What We Offer:
– Competitive salary – Pro Rata.
– Flexible working hours.
– Opportunities for career growth and development.
– A collaborative and innovative work environment.
– Employee benefits package.
Please click APPLY now
Marketing Executive employer: Wright Engineering
Contact Detail:
Wright Engineering Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive
✨Tip Number 1
Familiarize yourself with the latest trends in SEO and PPC. Being able to discuss recent changes or updates in these areas during your interview can demonstrate your proactive approach and passion for marketing.
✨Tip Number 2
Showcase your social media management skills by preparing a brief analysis of a brand's social media presence. Highlight what strategies work well and suggest improvements, as this will illustrate your analytical thinking and creativity.
✨Tip Number 3
Prepare a portfolio that includes examples of your photography and video editing work. This will not only showcase your technical skills but also your ability to create engaging content that aligns with marketing campaigns.
✨Tip Number 4
Research StudySmarter’s current marketing strategies and be ready to discuss how you can contribute to enhancing their brand visibility and engagement. Tailoring your insights to our specific needs can set you apart from other candidates.
We think you need these skills to ace Marketing Executive
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly read the job description for the Marketing Executive position. Make sure you understand the key responsibilities and required skills, such as SEO, PPC, and social media management.
Tailor Your CV: Customize your CV to highlight relevant experience in marketing, especially in B2B industries. Emphasize your proficiency in SEO, PPC, and any tools like Google Analytics that are mentioned in the job description.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your understanding of the company's brand. Mention specific examples of how you've successfully managed marketing campaigns or improved brand visibility in previous roles.
Showcase Your Skills: If you have experience with photography and video editing, include samples of your work or mention relevant projects in your application. This will demonstrate your ability to create engaging content, which is crucial for this role.
How to prepare for a job interview at Wright Engineering
✨Showcase Your Marketing Knowledge
Be prepared to discuss your experience with SEO, PPC, and social media management. Highlight specific campaigns you've worked on and the results achieved, as this will demonstrate your expertise and understanding of the marketing landscape.
✨Demonstrate Creativity
Since the role involves creating engaging content, come equipped with examples of your photography and video editing work. This could be a portfolio or links to previous projects that showcase your creative skills.
✨Familiarize Yourself with Their Brand
Research the company's brand guidelines and tone before the interview. Understanding their visual identity and messaging will help you align your answers with their expectations and show that you're genuinely interested in the role.
✨Prepare Questions About Their Marketing Strategies
Think of insightful questions regarding their current marketing strategies and tools they use, like Google Analytics or Hootsuite. This shows your proactive approach and eagerness to contribute to their marketing efforts.
