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For Companies At a Glance
- Tasks: Create engaging, data-driven content for our Poker and Casino blog.
- Company: WPT Global is a leading online poker platform with a rich history in live events.
- Benefits: Enjoy a fully remote role, competitive salary, uncapped bonuses, and monthly learning hours.
- Why this job: Join a dynamic team where creativity meets strategy, making an impact in the gaming industry.
- Qualifications: Strong portfolio in Poker and Casino content, excellent editing skills, and SEO knowledge required.
- Other info: Be part of a collaborative environment with opportunities for growth and innovation.
The predicted salary is between 28800 - 36000 ÂŁ per year.
Join to apply for the SEO Content Strategist – Poker & Casino role at WPT Global
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Join to apply for the SEO Content Strategist – Poker & Casino role at WPT Global
About WPT Global
Since WPT\’s inaugural high-stakes televised poker games in 2003, the brand has symbolised poker prominence. Transitioning from its renowned live events, WPT Global currently pioneers an avant-garde online platform.Our brigade comprises Silicon Valley stalwarts, data virtuosos, gaming connoisseurs, and many more. Our mission? Crafting a poker game that\’s as exhilarating to spectate as it is to play, regardless of one\’s expertise.
About WPT Global
Since WPT\’s inaugural high-stakes televised poker games in 2003, the brand has symbolised poker prominence. Transitioning from its renowned live events, WPT Global currently pioneers an avant-garde online platform.Our brigade comprises Silicon Valley stalwarts, data virtuosos, gaming connoisseurs, and many more. Our mission? Crafting a poker game that\’s as exhilarating to spectate as it is to play, regardless of one\’s expertise.
The Role
Are you a Poker and Casino storyteller at heart, eager to create data-driven content that captivates, informs, and brings organic traffic in? Do you thrive in a dynamic environment where creativity and execution go hand in hand? If so, you might just be the SEO Content Strategist we’re looking for!As our SEO Content Strategist, you’ll be at the helm of WPT Global’s content strategy, turning ideas into impactful, accessible, and engaging content for our blog. Reporting to the Head of SEO, you’ll play a pivotal role in shaping and executing content that resonates across our Poker and Casino audiences. From compelling data-driven blog posts to engaging content assets of all forms, you’ll bring fresh ideas to life and see them through from concept to execution.We’re looking for someone who’s proactive, independent, and confident in taking ownership of WPT Global’s blog content projects – balancing speed and quality to deliver content that drives real organic results. If you love the challenge of a fast-moving environment and have a knack for storytelling that sparks engagement, we’d love to hear from you.
Requirements
- A content strategist with a strong Poker and Casino portfolio of high-quality, engaging work.
- A meticulous editor with exceptional copywriting, editing, and proofreading skills.
- A strategic storyteller who can shape industry news, data and narratives that connect with diverse Poker and Casino audiences.
- A creative thinker who knows how to make complex topics simple and compelling.
- An SEO-savvy marketer who can benchmark competitors blog strategies and optimise content for search, backlinks and E-E-A-T in mind.
- A data-driven decision-maker who analyses organic performance and refines strategies accordingly.
- A collaborative team player who thrives in a cross-functional environment.
- An independent and proactive self-starter who takes initiative and brings ideas to life.
- Highly creative with a keen eye for detail and a passion for storytelling.
What You Will Do
You’ll work closely with teams across the business (including marketing, design, product, and PR) to create content that informs, engages, and converts.
You’ll Be Responsible For
- Owning, developing and executing a high-impact SEO content blog strategy that boosts brand awareness, attracts new customers and maximises retention.
- Creating engaging and persuasive editorial and educational blog content, including evergreen, infographics, guides, videos, landing pages and more, to drive engagement and conversions
- Applying SEO best practices to increase visibility, drive organic traffic, increase the number of quality backlinks and boost lead generation.
- Ensuring brand consistency, aligning all content with WPT Global’s voice, style, and messaging guidelines.
- Experimenting and innovating, using data-driven insights to test new content formats, track performance, and identify opportunities for growth.
- Staying ahead of industry trends, benchmarking our competitors and sharing insights and recommendations to keep WPT Global at the forefront of content marketing.
Your ability to work independently and cross-functionally will be key to ensuring our content is impactful, aligned with business goals, and resonates with both Poker and Casino audiences.
Benefits
- Fully Remote Role: Work from where you thrive, with no fixed hours tying you down.
- Competitive Salary
- Quarterly Performance Reviews: Regular check-ins leading to even more bonuses.
- Uncapped Bonuses: For our top-performing champs, the sky’s the limit.
- Tech Setup Budget: Kickstart your home office with the right gear on us.
- Monthly L&D Hours: We invest in your growth and skills upgrade.
Seniority level
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Seniority level
Entry level
Employment type
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Employment type
Full-time
Job function
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Job function
Marketing, Public Relations, and Writing/Editing
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Industries
Entertainment Providers
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SEO Content Strategist - Poker & Casino employer: WPT Global
Contact Detail:
WPT Global Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEO Content Strategist - Poker & Casino
✨Tip Number 1
Familiarise yourself with the latest trends in SEO and content marketing, especially within the Poker and Casino niche. This will not only help you understand what WPT Global is looking for but also allow you to speak confidently about industry-specific strategies during any discussions.
✨Tip Number 2
Engage with WPT Global's existing content on their blog and social media platforms. By understanding their voice and style, you can tailor your approach and demonstrate how you can enhance their content strategy in your conversations with them.
✨Tip Number 3
Network with professionals in the Poker and Casino industry, as well as those in SEO and content strategy roles. Attend relevant webinars or events to build connections that could provide insights or even referrals to help you land the job.
✨Tip Number 4
Prepare to discuss specific examples of your previous work that showcase your ability to create engaging, data-driven content. Highlight any successful projects where you improved organic traffic or engagement, as this aligns perfectly with what WPT Global is seeking.
We think you need these skills to ace SEO Content Strategist - Poker & Casino
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the SEO Content Strategist position. Tailor your application to highlight your relevant experience in poker and casino content creation.
Showcase Your Portfolio: Include a strong portfolio that demonstrates your previous work in content strategy, particularly in the poker and casino niche. Highlight specific examples of data-driven content that have successfully engaged audiences.
Craft a Compelling Cover Letter: Write a cover letter that not only outlines your qualifications but also conveys your passion for poker and casino storytelling. Use this opportunity to express how your skills align with WPT Global's mission and values.
Optimise Your CV: Ensure your CV is tailored to the job description. Emphasise your SEO knowledge, content creation skills, and any experience with analytics tools. Use keywords from the job listing to increase your chances of passing through applicant tracking systems.
How to prepare for a job interview at WPT Global
✨Showcase Your Poker Knowledge
Make sure to demonstrate your understanding of the poker and casino industry during the interview. Share insights about current trends, popular games, and what makes engaging content in this niche. This will show that you're not just a content strategist but also a passionate storyteller in the world of poker.
✨Prepare Data-Driven Examples
Since the role requires a data-driven approach, come prepared with examples of how you've used analytics to shape content strategies in the past. Discuss specific metrics you tracked and how they influenced your content decisions, showcasing your ability to drive organic traffic.
✨Highlight Your SEO Expertise
Be ready to discuss your knowledge of SEO best practices. Talk about how you've optimised content for search engines in previous roles, including keyword research, backlink strategies, and E-E-A-T principles. This will reassure them that you can effectively boost their blog's visibility.
✨Demonstrate Creativity and Innovation
WPT Global values fresh ideas, so think of innovative content formats or campaigns you could propose. During the interview, share any unique concepts you've implemented before and how they performed. This will illustrate your ability to think outside the box and contribute to their dynamic environment.
