SEO Content Strategist - Poker & Casino
SEO Content Strategist - Poker & Casino

SEO Content Strategist - Poker & Casino

Full-Time 28800 - 43200 £ / year (est.) Home office possible
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At a Glance

  • Tasks: Create engaging, data-driven content for our Poker and Casino blog.
  • Company: Join WPT Global, a leader in online poker since 2003.
  • Benefits: Enjoy remote work, competitive salary, uncapped bonuses, and monthly learning hours.
  • Why this job: Be part of a dynamic team that values creativity and innovation in content strategy.
  • Qualifications: Strong portfolio in Poker and Casino content, excellent editing skills, and SEO knowledge required.
  • Other info: This is an entry-level, full-time position with opportunities for growth.

The predicted salary is between 28800 - 43200 £ per year.

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About WPT Global

Since WPT\’s inaugural high-stakes televised poker games in 2003, the brand has symbolised poker prominence. Transitioning from its renowned live events, WPT Global currently pioneers an avant-garde online platform.Our brigade comprises Silicon Valley stalwarts, data virtuosos, gaming connoisseurs, and many more. Our mission? Crafting a poker game that\’s as exhilarating to spectate as it is to play, regardless of one\’s expertise.

About WPT Global

Since WPT\’s inaugural high-stakes televised poker games in 2003, the brand has symbolised poker prominence. Transitioning from its renowned live events, WPT Global currently pioneers an avant-garde online platform.Our brigade comprises Silicon Valley stalwarts, data virtuosos, gaming connoisseurs, and many more. Our mission? Crafting a poker game that\’s as exhilarating to spectate as it is to play, regardless of one\’s expertise.

The Role

Are you a Poker and Casino storyteller at heart, eager to create data-driven content that captivates, informs, and brings organic traffic in? Do you thrive in a dynamic environment where creativity and execution go hand in hand? If so, you might just be the SEO Content Strategist we\’re looking for!As our SEO Content Strategist, you\’ll be at the helm of WPT Global\’s content strategy, turning ideas into impactful, accessible, and engaging content for our blog. Reporting to the Head of SEO, you\’ll play a pivotal role in shaping and executing content that resonates across our Poker and Casino audiences. From compelling data-driven blog posts to engaging content assets of all forms, you\’ll bring fresh ideas to life and see them through from concept to execution.We\’re looking for someone who\’s proactive, independent, and confident in taking ownership of WPT Global\’s blog content projects – balancing speed and quality to deliver content that drives real organic results. If you love the challenge of a fast-moving environment and have a knack for storytelling that sparks engagement, we\’d love to hear from you.

Requirements

  • A content strategist with a strong Poker and Casino portfolio of high-quality, engaging work
  • A meticulous editor with exceptional copywriting, editing, and proofreading skills
  • A strategic storyteller who can shape industry news, data and narratives that connect with diverse Poker and Casino audiences
  • A creative thinker who knows how to make complex topics simple and compelling
  • An SEO-savvy marketer who can benchmark competitors blog strategies and optimise content for search, backlinks and E-E-A-T in mind
  • A data-driven decision-maker who analyses organic performance and refines strategies accordingly
  • A collaborative team player who thrives in a cross-functional environment
  • An independent and proactive self-starter who takes initiative and brings ideas to life
  • Highly creative with a keen eye for detail and a passion for storytelling

What You Will Do

You\’ll work closely with teams across the business (including marketing, design, product, and PR) to create content that informs, engages, and converts.

You\’ll be responsible for:

  • Owning, developing and executing a high-impact SEO content blog strategy that boosts brand awareness, attracts new customers and maximises retention
  • Creating engaging and persuasive editorial and educational blog content, including evergreen, infographics, guides, videos, landing pages and more, to drive engagement and conversions
  • Applying SEO best practices to increase visibility, drive organic traffic, increase the number of quality backlinks and boost lead generation
  • Ensuring brand consistency, aligning all content with WPT Global\’s voice, style, and messaging guidelines
  • Experimenting and innovating, using data-driven insights to test new content formats, track performance, and identify opportunities for growth
  • Staying ahead of industry trends, benchmarking our competitors and sharing insights and recommendations to keep WPT Global at the forefront of content marketing

Your ability to work independently and cross-functionally will be key to ensuring our content is impactful, aligned with business goals, and resonates with both Poker and Casino audiences.

Benefits

  • Fully Remote Role: Work from where you thrive, with no fixed hours tying you down.
  • Competitive Salary
  • Quarterly Performance Reviews: Regular check-ins leading to even more bonuses.
  • Uncapped Bonuses: For our top-performing champs, the sky\’s the limit.
  • Tech Setup Budget: Kickstart your home office with the right gear on us.
  • Monthly L&D Hours: We invest in your growth and skills upgrade

Seniority level

  • Seniority level

    Entry level

Employment type

  • Employment type

    Full-time

Job function

  • Job function

    Other

  • Industries

    IT Services and IT Consulting

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SEO Content Strategist - Poker & Casino employer: WPT Global

At WPT Global, we pride ourselves on being an exceptional employer that champions creativity and innovation in the fast-paced world of online poker. Our fully remote work culture offers unparalleled flexibility, allowing you to thrive in your own environment while enjoying competitive salaries, uncapped bonuses, and dedicated monthly learning hours for personal growth. Join a team of passionate professionals where your storytelling skills can shine, and contribute to a brand that is at the forefront of the gaming industry.
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Contact Detail:

WPT Global Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land SEO Content Strategist - Poker & Casino

✨Tip Number 1

Familiarise yourself with the latest trends in SEO and content marketing, especially within the Poker and Casino niche. This will not only help you understand what WPT Global is looking for but also allow you to speak their language during any discussions.

✨Tip Number 2

Engage with the Poker and Casino community online. Join forums, follow relevant social media accounts, and participate in discussions. This will give you insights into what content resonates with audiences and can help you generate ideas that align with WPT Global's mission.

✨Tip Number 3

Showcase your portfolio effectively by highlighting specific projects that demonstrate your ability to create engaging, data-driven content. Tailor your examples to reflect the type of work WPT Global does, focusing on storytelling and SEO strategies.

✨Tip Number 4

Network with current or former employees of WPT Global on platforms like LinkedIn. This can provide you with insider knowledge about the company culture and expectations, which can be invaluable during interviews.

We think you need these skills to ace SEO Content Strategist - Poker & Casino

SEO Best Practices
Content Strategy Development
Copywriting and Editing
Data Analysis
Storytelling
Audience Engagement
Competitor Benchmarking
Content Optimisation for Search Engines
Creative Thinking
Project Management
Collaboration Skills
Attention to Detail
Proactive Initiative
Understanding of Poker and Casino Industry

Some tips for your application 🫡

Understand the Role: Before applying, make sure to thoroughly read the job description for the SEO Content Strategist position. Understand the key responsibilities and requirements, such as the need for a strong portfolio in Poker and Casino content, and tailor your application to highlight relevant experiences.

Showcase Your Portfolio: Include links or attachments of your best work that demonstrate your expertise in creating engaging content, particularly in the Poker and Casino niche. Highlight any data-driven projects that showcase your ability to attract organic traffic.

Craft a Compelling Cover Letter: Write a cover letter that not only expresses your enthusiasm for the role but also outlines how your skills align with WPT Global's mission. Use specific examples from your past work to illustrate your storytelling abilities and SEO knowledge.

Proofread Your Application: Ensure that your CV and cover letter are free from grammatical errors and typos. As a meticulous editor, your application should reflect the high standards you would bring to the role. Consider asking a friend or colleague to review your documents before submission.

How to prepare for a job interview at WPT Global

✨Know Your Poker and Casino Content

Make sure to brush up on the latest trends and topics in the poker and casino industry. Being able to discuss recent developments or popular games will show your passion and expertise, which is crucial for the role.

✨Showcase Your SEO Skills

Prepare to discuss specific SEO strategies you've implemented in past projects. Be ready to explain how you optimised content for search engines and improved organic traffic, as this is a key part of the job.

✨Demonstrate Your Storytelling Ability

Think of examples where you've turned complex data into engaging narratives. The interviewers will want to see how you can make content accessible and interesting for diverse audiences.

✨Be Ready to Collaborate

Since the role involves working with various teams, be prepared to discuss your experience in cross-functional collaboration. Highlight any successful projects where teamwork played a vital role in achieving results.

SEO Content Strategist - Poker & Casino
WPT Global
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