At a Glance
- Tasks: Lead strategic growth initiatives and craft compelling narratives for high-value business opportunities.
- Company: Join WPP Production, a global leader in innovative content production.
- Benefits: Enjoy a hybrid work model, diverse projects, and global career opportunities.
- Other info: Be part of a culture that values innovation, inclusion, and personal development.
- Why this job: Shape the future of content production and drive impactful growth in a collaborative environment.
- Qualifications: Experience in new business and exceptional strategic thinking required.
The predicted salary is between 63000 - 77000 £ per year.
About WPP Production
We are WPP Production - the unified global production company that brings together all of WPP's content producers, studios and craft experts into one connected organisation. We combine world-class human craft with next generation technology to originate, design, and deliver multi-channel content systems at scale. Built for borderless collaboration and powered by deep craft expertise, we are the production engine designed for today's always on, AI driven marketing world.
About WPP
WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth.
A Hybrid working model
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
The role
The New Business Director plays a pivotal role in shaping and driving growth for WPP Production, defining how we win high-value, complex opportunities and shaping the strategic direction of our UK growth function. You will lead the strategic direction and narrative for priority new business opportunities, designing integrated solutions and clear go-to-market propositions. You will ensure that every response (whether formal RFP or informal approach) is clearly positioned, commercially compelling and aligned to client needs. You will be accountable for the quality and consistency of our narrative and strategic output across all UK pitches, setting the standard for how we articulate our value.
Key areas of responsibility:
- Define and lead the strategic direction for priority, high-value opportunities, ensuring a clear and differentiated approach to winning.
- Accountable for the narrative quality and strategic standard across all pitches, setting the benchmark for how we articulate our value.
- Design end-to-end client solutions and commercial models, including operating models, pricing approach and value proposition.
- Lead the development of go-to-market propositions, continuously evolving how WPP Production positions itself in market.
- Work with the Global Chief Growth Officer to define and drive the global growth strategy for WPP Production, identifying priority markets, opportunity types and areas of focus.
- Define and influence where we focus our growth efforts, ensuring time and resource are prioritised on the highest value opportunities.
- Analyse pipeline, performance and market trends to identify where growth is coming from — and where it should come from next.
- Partner with senior leadership to shape growth priorities, targets and investment decisions.
- Drive improved conversion, efficiency and revenue impact across the new business pipeline through stronger strategic positioning and approach.
- Build and scale a repeatable growth engine, embedding frameworks, playbooks, tools and best practice that enable teams globally to win consistently without central dependency.
- Act as a pitch doctor, stepping into critical opportunities to strengthen narrative, structure and overall response quality.
- Present and represent WPP Production in senior client meetings & pitch meetings.
- Drive cross-WPP integration, ensuring seamless collaboration across Media, Creative and Production.
- Identify and embed new ways of working, improving how we approach, structure and deliver pitches.
- Lead on innovation in growth, including exploring the use of AI and new technologies to enhance team capability and efficiency.
- Build and maintain strong relationships with senior stakeholders across WPP and key client organisations.
- Develop and scale team capability, through coaching, mentoring and training.
What good looks like:
- Significant experience in new business, client leadership, growth or strategy roles within a creative, production or agency environment.
- Exceptional strategic thinking, with a proven ability to define how complex opportunities are approached and won.
- Outstanding writing and storytelling ability, with experience leading narrative development for high-value, multi-disciplinary pitches.
- Strong commercial acumen, with experience designing and influencing commercial models, pricing strategies and value propositions.
- Able to use and apply AI tools to the new business process.
- Proven experience leading large, complex and high-value pitch processes, often involving multiple stakeholders and disciplines.
- Confident and credible communicator, with experience presenting to senior clients and influencing at leadership level.
- Comfortable operating at pace and under pressure, managing multiple high-stakes opportunities simultaneously.
- Strong understanding of integrated marketing ecosystems, including the intersection of media, creative and production.
- Able to influence and align senior stakeholders, often with competing priorities to a single direction.
- Experience shaping or evolving go-to-market propositions and strategic positioning.
- Ability to operate effectively in ambiguous, fast-paced environments, bringing structure and clarity to complex challenges.
- A proactive and solutions-driven mindset, with a strong sense of ownership and accountability.
- Experience developing and mentoring team members, with a focus on building capability and scaling impact.
- Curious and forward-thinking, with an interest in innovation, AI and the future of content and production.
Why work here:
At WPP Production, you’ll help shape the future of content production at a truly global scale. We bring together world-class talent, cutting-edge studios, and advanced technology to solve some of the most complex creative and production challenges in the industry. You’ll work in a collaborative, borderless environment where craft excellence is valued, innovation is encouraged, and AI and next-generation tools are used to amplify not replace human creativity. With access to diverse projects, global career opportunities, and the backing of WPP’s unmatched network, this is a place where you can grow your skills, make real impact, and create work that performs for every audience, across every channel, at every moment.
Inclusion and Impact
WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
UK New Business Director employer: Wppproduction
At WPP Production, we pride ourselves on being a leading employer that champions creativity and innovation in a collaborative, hybrid work environment. Our commitment to employee growth is evident through access to diverse projects and global career opportunities, all while leveraging cutting-edge technology to enhance human creativity. Join us to make a meaningful impact in the world of content production, where your skills will be valued and your contributions will help shape the future of our industry.
StudySmarter Expert Advice🤫
We think this is how you could land UK New Business Director
✨Get Involved in Industry Events
Jumping into industry events or leadership conferences can really help boost your visibility. Not only will you meet potential employers, but you’ll also get the chance to connect with other leaders in corporate management. Look for local or even virtual events that focus on leadership—every connection counts!
✨Engage in Professional Networks
Join professional management associations relevant to your career goals. These networks often host workshops, panels, and networking events that can put you in front of hiring managers. Plus, they can give you the scoop on upcoming roles, such as the full-time positions with companies like Wppproduction.
✨Showcase Your Leadership Skills
When reaching out to potential employers, particularly for leadership roles, demonstrate your leadership capabilities with real examples. Share stories from your previous positions that illustrate how you handled challenges and drove results. This will help you stand out when you apply to places like Wppproduction.
✨Tailor Your LinkedIn Presence
Ensure your LinkedIn profile is specifically tailored to corporate leadership. Highlight achievements, showcase relevant content and engage with posts in management groups. This not only builds your credibility but keeps you on the radar of companies looking for candidates like you as they post full-time opportunities.
We think you need these skills to ace UK New Business Director
Some tips for your application 🫡
Show Us Your Leadership Skills:In the corporate leadership and management field, it's essential to highlight your leadership experience. Use your CV to flesh out examples of how you've led teams to success or managed significant projects. We want to see specific instances where your actions made a tangible difference in your previous roles!
Quantify Your Achievements:Numbers talk, especially in management! When detailing your achievements in your CV or cover letter, don’t just say you improved team performance. Instead, say you boosted productivity by 30% over six months through effective strategy implementation. This makes your application pop and shows us what you can bring to Wppproduction.
Craft a Compelling Cover Letter:Your cover letter is your chance to narrate your professional journey. We’re looking for motivation and a clear understanding of what corporate leadership means to you. Dive into your aspirations and how they align with the values and vision of Wppproduction. Make it personal – we want to get to know you!
Tailor Your CV for Management Roles:Ensure your CV reflects the management skills that are essential for this role. Focus on competencies like strategic planning, team building, and problem-solving. Use a clean layout, and don’t forget to align your experiences with those keywords mentioned in the job listing. This will help you stand out from the crowd!
How to prepare for a job interview at Wppproduction
✨Showcase Your Leadership Style
You’ll want to thoroughly convey your unique approach to leadership. During the interview with Wppproduction, be ready to share real-life examples of how you've inspired and motivated teams in the past. Think about specific achievements that illustrate your strategic thinking and your ability to drive results.
✨Brush Up on Management Theories
Expect some technical questions related to management theories and practices. Brush up on concepts like transformational leadership, servant leadership, or situational leadership. Be prepared to discuss how you would apply these theories to the role at Wppproduction, especially in the specific context of the challenges they’re currently facing.
✨Craft Your Vision for the Company
Since this is a full-time leadership role, spending time thinking about your vision for Wppproduction could really set you apart. Consider potential strategies for growth and how you would lead teams towards achieving them. This shows not just enthusiasm, but also strategic foresight that they’ll likely be looking for in a candidate.
✨Emphasise Team Dynamics and Culture
In corporate leadership, team dynamics and organisational culture are everything. Be ready to discuss how you've fostered a positive work environment in previous roles. Bring up examples of how you've managed diverse teams effectively—this will resonate well at Wppproduction as they’re likely seeking a candidate who can enhance their workplace culture.
