At a Glance
- Tasks: Manage and optimise paid social campaigns across platforms like Facebook, Instagram, and TikTok.
- Company: Join WPP Media, a leader in shaping the future of media with a collaborative culture.
- Benefits: Enjoy competitive pay, health benefits, generous time off, and growth opportunities.
- Other info: Embrace a culture of trust, respect, and diversity while advancing your career.
- Why this job: Be part of a dynamic team and enhance your skills in a fast-paced environment.
- Qualifications: Experience in paid social advertising and strong teamwork skills are essential.
The predicted salary is between 30000 - 40000 £ per year.
We are looking for a paid social specialist to continue their career as Senior Account Executive. The ideal candidate is someone with a good working knowledge of paid advertising across one or more of the key social channels (Facebook, Instagram, Twitter, Snap, TikTok etc). This person should have some experience with activation and reporting but should still be keen to further their expertise across both. The successful candidate will become part of a fast-paced team that puts training and development at its core.
Key Responsibilities
- Campaign Management
- Assisting on the development of detailed paid social media plans that align with client’s objectives and KPIs.
- End-to-end set up of paid social campaigns across relevant social platforms.
- Display a good base understanding of Paid Social strategy & best practices across a variety of channels, objectives, formats, audience types etc.
- Undertaking regular quality assurance (QA) checks to ensure campaigns are set up to defined best practice standards.
- Monitoring campaign performance and pacing to ensure activity delivers as expected.
- Troubleshooting and optimising campaigns in order to improve performance as necessary.
- Working to produce detailed & accurate weekly/monthly campaign performance reports, often in Microsoft Excel.
- Writing performance commentary that delivers valuable insight and recommendations to clients.
- Able to identify trends and recommend actions on-platform to capitalise/mitigate these trends as necessary.
- Assisting with more detailed analysis including end-of-campaign reporting, quarterly/annual reviews, and on standalone projects.
- Client & Partner Management
- Working closely with your line-manager & the wider team (including the Global Hub team) to support the delivery of high-quality work for clients.
- Actively contribute to client calls and become a valued and trusted member of their marketing team.
- Working with partners and attending regular platform training sessions to further develop your paid social skillset.
- Operational Excellence
- Able to effectively manage your time whilst working on multiple projects simultaneously.
- Able to communicate clearly and in a timely manner with internal and external stakeholders as required across email, chat, video and in-person.
- Attend regular internal meetings and training sessions in order to actively contribute to a collaborative and friendly paid social community.
- Help those more junior in the team with their tasks, providing guidance where needed.
- Responsible for accurate and timely fulfilment of mandatory agency finance processes.
- Working with line-manager and more junior team members to ensure processes are followed, allowing for prompt payment/invoicing and to minimise finance queries.
Skills & Experience
- Able to display a good foundation in setting up and optimising paid social campaigns across one or more of the key social platforms (Facebook, Instagram, Twitter, Snap, TikTok etc).
- Training certifications in any of these platforms would be a plus (eg. Meta Blueprint).
- Experience working in an agency environment (preferably as part of a social or activation team) is not necessary but would be preferable.
- Computer literate with a good base of skills across the Microsoft Office suite of programmes (including Excel).
- Comfortable handling large quantities of data and working with numbers/budgets.
- Experience compiling performance reports for clients and writing insightful commentary to accompany these reports.
- Teamwork is key to this role and we are looking for someone who is collaborative, friendly, and with a can-do attitude.
Life at WPP Media & Benefits
Our passion for shaping the next era of media is powered by our commitment to be extraordinary, lead optimistically, and champion growth and development for every individual. We create an open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. Our comprehensive benefits package includes competitive medical, group retirement plans, vision, dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
Equality and Diversity
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics.
Employment Rights
Please note this is a UK based role and requires individuals to have the right to work in this location.
Senior Social Executive employer: Wppmedia
At WPP Media, we pride ourselves on being an exceptional employer that fosters a vibrant and inclusive work culture. Our commitment to employee growth is evident through our extensive training programmes and collaborative environment, ensuring that every team member has the opportunity to excel in their career. With a comprehensive benefits package that includes competitive medical plans, generous paid time off, and a focus on mental health awareness, we create a supportive atmosphere where everyone can thrive.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Social Executive
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Wppmedia and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Wppmedia are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Wppmedia on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Wppmedia. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Social Executive
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Wppmedia. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Wppmedia:Show us that you’ve done your homework! In your application, briefly mention what you admire about Wppmedia’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Wppmedia
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Wppmedia will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Wppmedia, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
