At a Glance
- Tasks: Lead SEO strategies and collaborate with a talented team to drive client growth.
- Company: Join WPP Media, a leading brand in AI-driven media solutions.
- Benefits: Enjoy competitive pay, health benefits, and generous paid time off.
- Other info: Embrace a hybrid work culture with opportunities for personal and professional growth.
- Why this job: Make a real impact in the evolving world of digital marketing.
- Qualifications: Strong SEO skills and experience with analytics platforms required.
The predicted salary is between 63000 - 77000 £ per year.
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by our pioneering agentic marketing platform, WPP Open - we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
Role Summary and Impact
About Mindshare: A Leading WPP Media Brand. Mindshare delivers Good Growth for its clients. As "Growth Architects," we drive growth that benefits all stakeholders - better for people, planet, and business - by using media with intention. This approach creates more meaningful connections with consumers, increases consumer trust in the brand, and delivers better outcomes for all stakeholders.
Your role will be to work collaboratively alongside our talented Account Directors, Account Managers, and Account Executives to deliver best-in-class SEO/Generative Search Optimisation (GSO) strategies for our clients. This is both a client-facing role and one where you will be hands-on with data collection, analysis and providing recommendations.
- Client Servicing: Visible as a key point of contact for clients and ensure they are happy with work delivered.
- Account Management: Effectively managing your own time, and time allocated to junior team members. To complete deliverables in the scope of work to share with the client on time and to a high standard.
- Generative Search Optimisation: Analysing and providing strategic direction across AI Search platforms (ChatGPT, Claude, Google AI Mode, Gemini, Perplexity).
- Behaviour-led SEO: Provide detailed insights on a full suite of technical and on-page SEO features and their business impact. Deep understanding of audience search behaviour across surfaces.
- Analysis: Lead analytical work streams, discovering deep and meaningful insights to help inform content and technical strategies in highly competitive markets.
- Measurement: Ensure performance is benchmarked and measured and push the boundaries of reporting standards.
- Team Support: As a line manager, support the evolution of an Account Executive and the wider team.
- Collaboration: Working closely with the other SEO sub-teams as well as Mindshare analytics, media, and planning teams to deliver consistent and considered work.
- New Business: Assist in growing business with existing clients as well as involvement with new business.
Skills and Experience
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
Reviewing AI Search data to understand client performance. You’re using tools to review AI Search responses and identify opportunities. You know how to tell a compelling story to clients. Distilling complex datasets into impactful strategies that clients can easily digest.
- Strong SEO skillset.
- Confident with technical SEO workstreams and platforms, to extract insight and provide strategic direction to clients.
- Experience with analytics platforms such as Google Analytics, Adobe Analytics.
- Experience building and managing relationships with clients with strong interpersonal skills.
- Excellent written and verbal communication skills with a meticulous eye for detail.
- Have experience building agents to assist and add value across the tasks you're completing.
- Confident presenting to stakeholders on a regular basis.
- Keen eye for keeping up to date with search industry news and applying relevant insights for clients.
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.
Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please note this is a UK based role and requires individuals to have the right to work in this location.
Manager, SEO employer: Wppmedia
WPP Media is an exceptional employer that fosters a dynamic and collaborative work culture, offering employees the flexibility of a hybrid working model in the vibrant setting of Greater London. With a strong emphasis on professional growth, we provide ample opportunities for skill development and career advancement, ensuring that our team members are equipped to deliver outstanding client solutions. Join us to be part of a forward-thinking organisation that values innovation and teamwork.
StudySmarter Expert Advice🤫
We think this is how you could land Manager, SEO
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Wppmedia and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Wppmedia are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Wppmedia on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Wppmedia. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Manager, SEO
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Wppmedia. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Wppmedia:Show us that you’ve done your homework! In your application, briefly mention what you admire about Wppmedia’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Wppmedia
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Wppmedia will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Wppmedia, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
