At a Glance
- Tasks: Lead a dynamic team in optimising paid search campaigns for major global brands.
- Company: Join WPP Media, a leader in AI-driven media solutions.
- Benefits: Enjoy competitive pay, extensive benefits, and a supportive work culture.
- Other info: Hybrid work model with opportunities for professional development and networking.
- Why this job: Shape the future of digital marketing while growing your career in a fast-paced environment.
- Qualifications: Experience in search campaign management and strong leadership skills required.
The predicted salary is between 63000 - 77000 £ per year.
About WPP Media
WPP is the trusted growth partner for the world’s leading brands.
With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by ourpioneeringagentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale.
Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia. com.
3036 - Manager, Search - GCS
Role Summary and Impact
Following our successful appointment to handle Skechers’ EU Performance channels, consolidatingtheir mid- and lower-funnel conversion activity.
We are currently building out a dedicated central activation team based out of London.
This transition marks an exciting phase as we centralise operations and optimise their performance strategy across Europe.
Joining us at the beginning of this new chapter offers a unique opportunity to help shape the account's structure, establishnew ways of working, and influence how we drive digital growth for a major global brand.
It is an ideal role for someone who thrives in a fast-paced, performance-driven environment and wants to play a key part inestablishinga high-performing agency team from day one.
As a Search Account Manager, you will own the day-to-day execution of all elements of paid search activity.
You will employ strong platform knowledge and supplier relationships to deliver flawless testing, media plans, optimisation, and analysis.
The role involves managing one or several juniors, overseeing their work and their development, ensuring client deliverables are successfully executed and expectations exceeded.
You will also be a key point of contact for internal and external stakeholders, developing strong relationships and driving performance.
Key Responsibilities
- Performance Management
- Manage the day-to-day operations of your team’s designated search accounts, ensuringtimelyand ongoing optimisation that proactivelyidentifiestactical and strategic opportunities.
- Collaborate with Account Directors to devise campaign strategies and translate these into actionable delivery plans.
- Take ownership of wider client or team deliverables, such as performance commentary or weekly reporting, and guide junior team members in achieving these effectively.
- Ensure adherence to paid search channel best practices and contribute to the development and refinement of search strategies.
- Client & Partner Management
- Build andmaintainstrong relationships with internal stakeholders, clients, and key suppliers, acting as the primary point of contact for your team.
- Demonstrate expert knowledge of client structures, goals, and industries to inform strategies and plans.
- Foster collaboration across client teams to ensure flawless execution of plans, while building rapport to become a trusted advisor.
- Identifystrategic issues and raise questions to help stakeholders explore and understand their broader business challenges.
- People Management
- Lead by example, motivating and coaching junior team members to develop their skills and grow within the agency.
- Delegate and manage workloads across junior team members, ensuring tasks are prioritised and delivered on time.
- Foster a culture of collaboration and experimentation that inspires your junior team members to strive for continuous improvement.
- Operational Excellence
- Maximise operational efficiencies by making full use of available technology and implementing streamlined processes.
- Identifyopportunities for process improvement and proactively suggest recommendations to enhance delivery.
- Take ownership of issues, resolving them effectively and preventing future occurrences.
- Contribute to the development of strategic revenue and service opportunities for the agency.
Skills and Experience
- Be Extraordinary by Leading Collectivelyto Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiencesby Cultivating Trust.
- Lead Optimistically by Championing Growthand Developmentto Mobilize the Enterprise.
- Extensiveexpertisein search campaign setup, management, optimisation, and reporting across platforms such as Google Ads, Microsoft Ads, and ideally Search Ads 360.
- Strong understanding of the strategic and tactical applications of paid search and digitalmarketing as a whole.
- Proven ability to lead and promote continuous innovation and test-and-learn opportunities for clients and teams.
- Exceptional account management and communication skills, with the ability to motivate others while fostering a positive team climate.
- Ability to communicate effectively with people from diverse backgrounds, cultures, and countries.
- Life at WPP Media & Benefits
Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity.
We also Lead Optimistically, firmly believingin and Championing Growth and Developmentfor every individual.
This commitment allows WPP Media employees toleveragethe extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at thecutting edgeof marketing and advertising.
We Create an Open environmentbuilt on trust and respect, where everyone feels they belong and has opportunities to progress.
This inclusive culture is fostered through a variety of employee resource groups and frequent in-office eventsshowcasingteam wins, sharing thought leadership, and celebrating holidays and milestone events.
Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics.
We believe the best work happens whenwe'retogether, fostering creativity, collaboration, and connection in this open and supportive environment.
That'swhywe’veadopted a hybrid approach, with teams in the office around four days a week.
If yourequireaccommodations or flexibility, please discuss this with the hiring team during the interview process.
Please read our Privacy Notice (https://www. wppmedia. com/pages/privacy-policy) for more information on how we process the information you provide.
While we appreciate all applications received, only those candidates selected for an interview will be contacted.
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Please read our Privacy Notice for more information on how we process the information you provide.
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Manager, Search employer: Wppmedia
WPP Media is an exceptional employer that fosters a dynamic and collaborative work culture, offering employees the flexibility of a hybrid working model in the vibrant setting of Greater London. With a strong emphasis on professional growth, we provide ample opportunities for skill development and career advancement, ensuring that our team members are equipped to deliver outstanding client solutions. Join us to be part of a forward-thinking organisation that values innovation and teamwork.
StudySmarter Expert Advice🤫
We think this is how you could land Manager, Search
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Wppmedia and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Wppmedia are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Wppmedia on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Wppmedia. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Manager, Search
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Wppmedia. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Wppmedia:Show us that you’ve done your homework! In your application, briefly mention what you admire about Wppmedia’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Wppmedia
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Wppmedia will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Wppmedia, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.