About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agency‑driven marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP’s AI‑driven media operating unit, bringing together media, data, and partnerships to deliver creative personalization at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
Role Summary and Impact
The role of CRM Global Marketing Manager, Senior Executive, is a key member of the Global Client Communications team. The position focuses on client communications, serving as the go‑to person for global client team users and local marketing CRM champions. Reported to the Global Head of Client Marketing (with a dotted line to the Global Business Systems team), the manager will maintain accurate system information, ensure upkeep, and actively support new global users of our CRM platform, coordinating with the Global Business Systems team for technical support and guidance.
Accountabilities
Responsible for keeping the CRM system active through user engagement.
Liaise with the Global Business Systems team regarding CRM technical status (e.g., downtime, SSL certificate updates, other technical business key to CRM operation).
Consult with the Global Business Systems team on CRM system changes or updates and inform them of new requirements or necessary fixes.
Manage the CRM support inbox, responding to enquiries and triaging technical support emails to the Global Business Systems team.
Responsible for maintenance of global assets in the CRM.
Conduct BAU marketing checks on campaigns, marketing lists, design templates, email statistics, footers, subscription management, case studies, email user improvements, and updating/correcting campaigns and marketing lists in the backend.
Responsible for building and managing global events in the CRM and any global related event communications, including event sign‑ups.
Support CRM users, analyse analytics, help with email sends, and update contacts.
Work on global accounts and support local versions of the same
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agency‑driven marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP’s AI‑driven media operating unit, bringing together media, data, and partnerships to deliver creative personalization at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
Role Summary and Impact
The role of CRM Global Marketing Manager, Senior Executive, is a key member of the Global Client Communications team. The position focuses on client communications, serving as the go‑to person for global client team users and local marketing CRM champions. Reported to the Global Head of Client Marketing (with a dotted line to the Global Business Systems team), the manager will maintain accurate system information, ensure upkeep, and actively support new global users of our CRM platform, coordinating with the Global Business Systems team for technical support and guidance.
Accountabilities
Responsible for keeping the CRM system active through user engagement.
Liaise with the Global Business Systems team regarding CRM technical status (e.g., downtime, SSL certificate updates, other technical business key to CRM operation).
Consult with the Global Business Systems team on CRM system changes or updates and inform them of new requirements or necessary fixes.
Manage the CRM support inbox, responding to enquiries and triaging technical support emails to the Global Business Systems team.
Responsible for maintenance of global assets in the CRM.
Conduct BAU marketing checks on campaigns, marketing lists, design templates, email statistics, footers, subscription management, case studies, email user improvements, and updating/correcting campaigns and marketing lists in the backend.
Responsible for building and managing global events in the CRM and any global related event communications, including event sign‑ups.
Support CRM users, analyse analytics, help with email sends, and update contacts.
Work on global accounts and support local versions of the same
B2B CRM Relationship Manager, Senior Executive in London employer: Wppmedia
WPP Media is an exceptional employer that fosters a dynamic and collaborative work culture, offering employees the flexibility of a hybrid working model in the vibrant setting of Greater London. With a strong emphasis on professional growth, we provide ample opportunities for skill development and career advancement, ensuring that our team members are equipped to deliver outstanding client solutions. Join us to be part of a forward-thinking organisation that values innovation and teamwork.
