At a Glance
- Tasks: Create and edit engaging social content for influencer campaigns.
- Company: Join WPP Media, a leader in innovative marketing solutions.
- Benefits: Enjoy competitive pay, health benefits, and flexible working arrangements.
- Other info: Collaborative culture with opportunities for growth and development.
- Why this job: Be part of a dynamic team shaping the future of media and creativity.
- Qualifications: Experience in video production and a passion for social media content.
The predicted salary is between 63000 - 77000 £ per year.
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale.
Role Summary and Impact
Goat is WPP Media’s influencer solution, helping global brands harness the power of social and creator-led content to deliver measurable impact. Recognised as a global leader in the space, we deliver award-winning campaigns in more than 70 countries. With over 650 social natives worldwide, we create ambitious influencer programmes—from tactical activations to long-term partnerships—designed to drive awareness, engagement, and conversions across the full marketing funnel.
As a midweight Creative Producer & Videographer, you will act as a "Swiss Army Knife" within the Campaign Production Team, delivering high quality social content for our clients. You will be a versatile, hybrid specialist who seamlessly bridges the gap between creative ideation, logistical production, hands-on shooting, and editing. Designed for an ambitious content professional in their early career, this role is built for efficiency and creative agility. You will take end-to-end ownership of your projects, helping scale our output. You have a strong eye for videography, with ability to adapt the shooting style to suit client and project briefs. You are highly collaborative, commercially minded, and ready to jump into multiple areas of our fast-paced workflow to deliver high-quality, social-first content.
Expected Discipline & Allocation
- Shooting (50%): Leading the camera on self-produced projects and supporting larger-scale shoots.
- Editing (40%): Cutting, grading, and delivering the content you shoot to deliver client-ready assets.
- Production (10%): Handling end-to-end logistics, scheduling, and prep for your independent projects.
Key Responsibilities
- End-to-End Production & Autonomy
- Project Ownership: Manage mid-scale production projects from brief to final delivery, overseeing all elements of pre-production and post-production, supported by the Senior Campaign Production Manager.
- Logistical Prep: Coordinate basic production logistics, including scheduling, talent/influencer coordination, and equipment prep.
- Workflow Integration: Maintain high efficiency, ensuring your time is fully utilised and aligned with client-billable projects.
- Social-First Shooting & Cinematography
- Hands-on Videography: Serve as the lead videographer on your own projects, capturing highly engaging, platform-native content optimised for TikTok, Reels, YouTube, and Shorts.
- Collaborative Support: Feed into larger agency shoots alongside senior producers.
- Equipment Mastery: Confidently operate a variety of camera, lighting, and audio packages suitable for agile, fast-paced environments. You will be responsible for the organisation and upkeep of our in-house equipment store.
- Agile Post-Production & Editing
- Self-Sufficient Editing: Own the post-production phase of your shoots, translating raw footage into polished, compelling social cuts.
- Post Oversight: Be able to delegate edits for your projects, briefing editors and reviewing their work, providing clear and concise feedback aligned with project goals.
- Team Support: Deliver clean, organised project files, opening up capacity for the core post-production team to focus on heavy, complex agency workloads.
- Platform Formatting: Ensure all edits are optimised for various social aspect ratios, safe zones, and platform trends (including typography, hooks, and pacing).
Skills & Experience
- Hands-on experience in video production, shooting, and editing, preferably within an agency, publisher, or social-first media brand. Freelance experience is also considered.
- A proven track record of acting as a "one-person crew"—capable of directing, shooting, and editing your own work under tight deadlines.
- Proficiency with professional camera systems (Sony, Canon, or similar digital cinema systems) as well as mobile/gimbal setups.
- Working knowledge of lighting design for simple interview and social content set ups.
- Strong working knowledge of Adobe Premiere Pro (After Effects and DaVinci Resolve skills are a major plus).
- A deep understanding of what makes content perform on social media platforms (TikTok, Reels, Shorts) and the ability to adapt creative formats accordingly.
- Strong communication skills with the ability to manage project stakeholders and collaborate across multi-disciplinary teams (Campaigns, Strategy, and Paid Media).
- A calm, structured approach to managing multiple deliverables simultaneously in a fast-paced environment.
Life at WPP Media & Benefits
Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising.
We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please note that while our philosophy is the same across WPP, benefits may vary by office/country. Please note this is a UK based role and requires individuals to have the right to work in this location.
Creative Producer & Videographer (Influencer Campaign Production) employer: wppmedia
WPP Media is an exceptional employer that fosters a culture of innovation and collaboration, making it an ideal place for the Regional Paid Social Director to thrive. With a commitment to employee growth through unique partnerships like OpenDoor with Amazon, WPP offers unparalleled opportunities for professional development in a dynamic environment. Located in London, employees benefit from a vibrant city atmosphere while working on transformative projects that challenge the status quo and drive impactful results.
StudySmarter Expert Advice🤫
We think this is how you could land Creative Producer & Videographer (Influencer Campaign Production)
✨Show Off Your Creative Juice
As a freelancer in marketing communications, your portfolio is your golden ticket! Make sure you’ve got a killer online presence showcasing projects you've worked on, including any campaigns or content pieces. Don't just toss it together; highlight the impact you've made with metrics whenever possible!
✨Join the Marketing Circuit
Get yourself into the local or online marketing communities, like the AMA (American Marketing Association) or industry-specific groups on LinkedIn. Attending events, workshops, or webinars can help you connect with potential clients or collaborators who might need your skills.
✨Leverage Social Media Authentically
Use platforms like Instagram and Twitter to share your insights on marketing trends or showcase your past work. Creating engaging posts or even threads with tips can boost your visibility and position you as a go-to expert in your niche.
✨Tap into Your Network
Don’t shy away from reaching out to old colleagues, friends, or acquaintances in the marketing space. A simple message asking if they know anyone in need of freelance support can open unexpected doors. Remember, personal connections can lead to opportunities that job boards can’t!
We think you need these skills to ace Creative Producer & Videographer (Influencer Campaign Production)
Some tips for your application 🫡
Craft a Portfolio that Pops:As a freelance marketer, your portfolio is your best friend! Make sure to showcase your best marketing campaigns, social media content, and any communications strategies you've developed. Don't just list your experience; highlight the results you achieved for your clients to demonstrate your talent.
Show Off Your Creativity:Marketing and communications thrive on creativity, so don’t hesitate to let your unique style shine! Whether it’s your CV layout, your cover letter’s voice, or even your email subject line, a bit of flair goes a long way in making you stand out to wppmedia.
Define Your Services and Rates:Freelancing means you're running your own show! In your application, be clear about the services you can offer wppmedia and include your rates if appropriate. This helps potential clients understand what they can expect from you and makes it easier for them to consider working together.
Don’t Forget About Availability:Clients want to know when they can start working with you, so be upfront about your availability in your application. Whether you can take on a project immediately or have a schedule lined up, being clear about timelines will make you a more attractive candidate for Creative Producer & Videographer (Influencer Campaign Production) at wppmedia.
How to prepare for a job interview at wppmedia
✨Showcase Your Portfolio
When interviewing for a freelance gig in marketing communications, having a strong portfolio is crucial. Make sure you have examples of your best work, whether that's social media campaigns, press releases, or content pieces, ready to share with the team at wppmedia.
✨Familiarise Yourself with Marketing Tools
Since this role involves communication, be prepared to discuss the specific tools that you use for managing campaigns and analytics, like HubSpot or Hootsuite. Being able to demonstrate your technical comfort with these platforms can really set us apart from other candidates.
✨Pitch Your Unique Value
Freelance roles are all about standing out, so don’t just talk about what you can do—pitch why you’re the perfect fit for wppmedia. Focus on your unique style, previous client success stories, and how you can tailor your approach to their needs.
✨Prepare to Discuss Your Availability
Since this is a freelance position, expect to chat about your availability and workload management. Have a clear plan on how you can fit this role into your schedule while ensuring quality output, as this will establish reliability and professionalism with the hiring team at wppmedia.
