At a Glance
- Tasks: Lead retail media strategies and drive business growth for top clients.
- Company: Join WPP Media, a leader in AI-driven marketing solutions.
- Benefits: Competitive salary, career development, and a dynamic work environment.
- Other info: Collaborative culture with opportunities for innovation and personal growth.
- Why this job: Make a real impact in the fast-paced world of commerce and media.
- Qualifications: Experience with retail media platforms and strong strategic skills.
The predicted salary is between 63000 - 77000 £ per year.
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com.
This is a 12 months FTC Role Summary and Impact
As a Commerce Associate Director, you will lead the strategy, delivery, and performance of retail media activity across a portfolio of clients, driving measurable business growth through best-in-class execution. Combining deep expertise across platforms such as Amazon, Criteo, and CitrusAd with strong commercial and strategic understanding, you will develop insight-led solutions that support client objectives and unlock new opportunities. You will act as a trusted client partner, leading cross-functional teams to deliver high-quality work, optimise performance through data-driven recommendations, and embed retail media within broader marketing strategies. Through strong leadership, stakeholder management, and a focus on operational excellence, you will develop team capability, drive innovation, and deliver sustainable growth for clients and the business.
Responsibilities
- Account Leadership & Delivery: Lead the end-to-end output of the team across client-facing work and operational delivery. Ensure consistently high standards, with strong adherence to processes, controls, and best practices.
- Strategic Planning & Business Understanding: Develop a deep understanding of the client’s business, objectives, and KPIs. Apply this to shape effective, insight-led retail media strategies that drive measurable outcomes.
- Retail Media Platform Expertise (Amazon, Citrus, Criteo): Demonstrate strong experience working across key retail media platforms including Amazon, CitrusAd, and Criteo. Apply platform expertise to guide planning, optimisation, and performance, ensuring best-in-class execution across channels.
- Innovation & Proactive Thinking: Stay informed on industry trends, platform developments, and new product releases. Proactively identify and introduce opportunities to enhance client performance and maintain a competitive edge.
- Client & Partner Relationship Management: Build and maintain strong relationships with key client stakeholders and media partners. Act as a trusted point of contact, confidently contributing insights and recommendations beyond immediate scope.
- Team Leadership & Development: Support and develop a high-performing team, fostering a collaborative and accountable working environment. Take an active role in coaching, performance management, and career progression.
- Communication Leadership: Lead day-to-day communications across clients, partners, and internal stakeholders, ensuring clear alignment and effective delivery. Engage senior leadership when required.
- Operational Excellence & Process Improvement: Continuously identify opportunities to improve efficiency through better processes, automation, and adoption of tools and technology.
- Financial & Process Ownership: Oversee activation-related financial processes, ensuring accuracy, compliance, and timely delivery across all campaigns.
- Measurement & Performance: Maintain a strong understanding of measurement frameworks and partner capabilities. Use this knowledge to guide optimisation strategies and performance discussions with clients.
- Workshops & Strategic Contribution: Lead and contribute to client workshops and planning sessions, bringing structured thinking, insight, and strategic direction.
- Cross-Team Collaboration: Work closely with cross-functional teams (including GOC) to ensure seamless integration and consistent, high-quality execution across all workstreams.
- Retail Media Integration: Play a key role in embedding retail media within broader client strategies, identifying opportunities to connect activity across the wider marketing mix.
- Partner & Product Development: Support the development and testing of commerce products and solutions in collaboration with partners such as Skai, ensuring continued innovation and relevance.
- Personal Development: Set clear goals for personal and professional growth.
Associate Director, Commerce, UK, FTC employer: Wppmedia
WPP Media is an exceptional employer that fosters a dynamic and innovative work culture, where employees are empowered to lead and drive impactful retail media strategies for top brands. With a strong focus on professional development, team collaboration, and operational excellence, WPP Media offers unique opportunities for growth and career progression in the heart of the UK. Join us to be part of a pioneering team that leverages cutting-edge technology and data-driven insights to deliver transformational results for our clients.
StudySmarter Expert Advice🤫
We think this is how you could land Associate Director, Commerce, UK, FTC
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace Associate Director, Commerce, UK, FTC
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Wppmedia from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Wppmedia specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at Wppmedia
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at Wppmedia, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Wppmedia you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Wppmedia that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Wppmedia, so think on your feet and don't hesitate to showcase your creativity!
