At a Glance
- Tasks: Manage digital ad campaigns, troubleshoot issues, and support offshore teams.
- Company: Join a leading advertising operations team at WPP Media in London.
- Benefits: Enjoy competitive pay, health benefits, and generous time off.
- Other info: Inclusive culture with opportunities for growth and development.
- Why this job: Be part of a dynamic team driving innovation in digital advertising.
- Qualifications: Experience in Ad Operations and expertise in Google Campaign Manager 360 required.
The predicted salary is between 40000 - 50000 £ per year.
We are seeking a skilled and experienced individual to become an integral part of our Advertising Operations team in London. Our team is responsible for campaign trafficking, ad serving, conversion tagging, and the integration of other optimization technologies associated with the execution of digital advertising. We ensure digital campaigns are managed to high operational standards and provide consultancy to our clients and colleagues. This is a critical Level 3 role designed for an individual who excels in driving operational excellence and fostering strong cross‑cultural collaboration. You will be the primary operational bridge between our Ad Ops team in London and our dedicated offshore team and will have expertise in ad serving technologies, particularly Google Campaign Manager 360 (CM360) and the capacity to work on multiple clients simultaneously.
Key Responsibilities
- Offshore Team Support & Guidance: Act as the primary operational point of contact and escalation for our offshore Ad Operations team, providing day‑to‑day support, troubleshooting, and expert guidance on complex campaign setups and issues. Ensure that tasks are completed within agreed‑upon service level agreements (SLAs) and deadlines.
- Best Practice Management: Oversee processes around campaign setup, creative implementation, and tagging performed by the offshore team within CM360 to ensure accuracy. Identify opportunities to streamline workflows, improve efficiency, and enhance documentation for the offshore team, contributing to the continuous improvement of our team.
- Stakeholder Support: Support our planning and activation teams with their Ad Ops submissions and processes and provide solutions and consultancy for all types of ad server related work and queries.
- Technical Troubleshooting: Provide advanced troubleshooting support for ad serving issues, third‑party tag implementation, discrepancy investigations, and creative delivery challenges.
- Training & Mentorship: Contribute to the ongoing training and development of junior members of the offshore Ad Ops team, sharing knowledge and fostering a culture of continuous learning.
- Performance Monitoring: Assist in monitoring checks, ensuring campaigns are delivering as expected and proactively identifying any potential issues.
- Project Work: Serve as a partner for interdepartmental projects; attending internal meetings and providing updates.
- Site Tagging: Support client site tag management; both implementation, QA and consultation.
Required Qualifications
- Hands‑on experience in an Ad Operations role within an agency, publisher, or ad tech vendor environment.
- Expert‑level proficiency in Google Campaign Manager 360 (CM360), including advanced trafficking, robust reporting capabilities, and comprehensive troubleshooting skills.
- Good understanding and familiarity with other adjacent ad tech platforms e.g., Google Tag Manager, Google Analytics, Brand Safety platforms and DSPs.
- Exceptional communication skills, both written and verbal, with the ability to convey complex technical information clearly and concisely across different cultures.
- Proven analytical and problem‑solving abilities, with a keen eye for detail.
- Ability to manage multiple priorities effectively in a fast‑paced, deadline‑driven environment.
- Demonstrate a proactive, solutions‑oriented approach to challenges.
- Right to work in the UK.
Highly Desirable Skills
- In‑depth knowledge and practical experience with Google Floodlight tagging, including its implementation, auditing, troubleshooting, and best practices for onsite tagging.
Life at WPP Media & Benefits
Our culture is built on trust, respect, and inclusivity. We offer a comprehensive benefits package including competitive medical, group retirement plans, vision and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
EEO Statement
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we’re together, fostering creativity, collaboration, and connection in this open and supportive environment.
Ad Operations Account Manager employer: Wppmedia
WPP Media is an exceptional employer located in London, offering a vibrant work culture that prioritises trust, respect, and inclusivity. Employees benefit from a comprehensive package that includes competitive medical and retirement plans, generous paid time off, and opportunities for professional growth through training and mentorship. The collaborative environment fosters creativity and connection, making it an ideal place for those seeking meaningful and rewarding employment in the digital advertising space.
StudySmarter Expert Advice🤫
We think this is how you could land Ad Operations Account Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Wppmedia and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Wppmedia are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Wppmedia on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Wppmedia. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Ad Operations Account Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Wppmedia. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Wppmedia:Show us that you’ve done your homework! In your application, briefly mention what you admire about Wppmedia’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Wppmedia
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Wppmedia will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Wppmedia, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
