At a Glance
- Tasks: Lead creative innovation and manage a team of Creative Technologists to deliver cutting-edge projects.
- Company: Join WPP Production, a global leader in content creation and innovative marketing solutions.
- Benefits: Enjoy a hybrid work model, diverse projects, and opportunities for global career growth.
- Other info: Be part of a culture that values creativity, inclusion, and impactful work.
- Why this job: Shape the future of storytelling with AI and technology in a collaborative environment.
- Qualifications: Experience in advertising, strong leadership skills, and a tech-savvy background in creative roles.
The predicted salary is between 60000 - 80000 £ per year.
About WPP Production
We are WPP Production – the unified global production company that brings together all of WPP's content producers, studios and craft experts into one connected organisation. We combine world‑class human craft with next generation technology to originate, design, and deliver multi‑channel content systems at scale. Built for borderless collaboration and powered by deep craft expertise, we are the production engine designed for today’s always on, AI driven marketing world.
About WPP
WPP is the trusted growth partner for the world’s leading brands. We unite cutting‑edge media intelligence and data solutions, world‑class creativity, next‑generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth.
A Hybrid working model
We believe the best work happens when we’re together, fostering creativity, collaboration, and connection. That’s why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Creative Innovation Lead
We are seeking a Creative Innovation Lead to support leading creative excellence and craft across HEX Studio. This is a high‑impact, managerial role that blends creativity, strategic thinking, technological fluency, and leadership in order to shape the future of storytelling within the advertising industry using technology.
As a Creative Innovation Lead, you’ll be responsible for managing a team of Creative Technologists, leading and mentoring HEX Creative Technologists to create excellent creative work with attention to craft and quality. That includes brainstorming and ideation sessions, briefing, leading presentations, and team development. The ideal candidate is tech‑savvy, understands, and is up to date with the latest AI tools and models, is fluent in immersive brand experiences, and has experience with innovation‑led storytelling that leverages platforms such as Google, Adobe, Nvidia, etc. The Creative Innovation Lead will collaborate with creative agencies, production cross‑functional teams, technology partners, and clients to deliver culturally resonant, tech‑enabled work that captivates consumers around the globe with customer and client needs in mind.
Key Responsibilities
- Creative Technologist Leader: Define and execute creative projects for HEX campaigns through AI, Gaming, experience and more, from brief to execution.
- AI‑Driven Innovation: Champion the use of generative AI and emerging technologies in creative development. Lead cross‑functional initiatives to explore new storytelling formats and data‑informed creativity.
- Strategic Mind: Supporting the team in utilising data for insights and proof of concept. Shape a state‑of‑the‑art narrative by leading the creative processes with customer and client needs in mind.
- Creative Excellence through Craft: Great attention to detail, from presentation to execution. The candidate will raise the quality bar on all projects, big or small.
- Team Leadership: Manage the team members, providing mentorship and inspiring them. Work closely with the Creative Technologists to remove blockers and ensure team satisfaction and motivation remain high.
- Strong Team Player: HEX collaborates with all partners across WPP. The candidate will show enthusiasm and a “can do” attitude, building strong relationships with our agency partners and clients.
Qualifications
- Advertising industry experience (or related industry), team leadership in a creative leadership role.
- An Art Direction background with strong understanding of technology including AI tools, generative design, UX/UI etc.
- Leading campaigns for top global clients through different regions and markets.
- Exceptional creative judgment with a portfolio showcasing bold, innovative, and effective work.
- Strong strategic thinking with the ability to bridge creative, tech, and business priorities.
- Excellent communication, presentation, and team‑building skills.
- Global mindset with deep cultural awareness for emerging trends in art, technology and culture.
Why work here
At WPP Production, you’ll help shape the future of content production at a truly global scale. We bring together world‑class talent, cutting‑edge studios, and advanced technology to solve some of the most complex creative and production challenges in the industry. You’ll work in a collaborative, borderless environment where craft excellence is valued, innovation is encouraged, and AI and next‑generation tools are used to amplify not replace human creativity. With access to diverse projects, global career opportunities and the backing of WPP’s unmatched network, this is a place where you can grow your skills, make real impact, and create work that performs for every audience, across every channel, at every moment.
Inclusion and Impact
WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
StudySmarter Expert Advice🤫
We think this is how you could land Associate Creative Director in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for WPP Production and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like WPP Production are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with WPP Production on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at WPP Production. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Associate Creative Director in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit WPP Production. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of WPP Production:Show us that you’ve done your homework! In your application, briefly mention what you admire about WPP Production’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at WPP Production
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at WPP Production will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At WPP Production, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
