Senior Planning Lead — Media Strategy & Campaign Excellence

Senior Planning Lead — Media Strategy & Campaign Excellence

Full-Time 60000 - 80000 £ / year (est.) No working from home possible
WPP Media

At a Glance

  • Tasks: Lead innovative media strategies and create impactful campaigns for top brands.
  • Company: Join WPP Media, a leader in shaping the future of media.
  • Benefits: Enjoy competitive pay, health benefits, and generous time off.
  • Other info: Embrace a hybrid work culture with opportunities for personal and professional growth.
  • Why this job: Make a real difference in media while growing your career in a dynamic environment.
  • Qualifications: Experience in media planning and strong communication skills required.

The predicted salary is between 60000 - 80000 £ per year.

The planning team are the guardians of creating industry leading, unrivalled work at WPP650. We are central conduits to all specialists, striving to push boundaries and have a positive impact on consumers and brand.

In this role, you will:

  • Develop an advanced understanding of media channels, channel ecosystems and planning best practices.
  • Start to translate strategic approach into planning practices for specific client briefs and pitches.
  • Have an advanced understanding of WPP650’s Consumer Journey thinking and planning philosophy across all client work.
  • Have an expert overview of the media market landscape, trends and start to build media owner relationships.

Campaign management & effective communication:

  • Oversee campaign management, ensuring quality control and output is of the highest standard.
  • Develop a skilled understanding of commercial practices and of the wider agency.
  • Build and maintain client and agency relationships at a mid-senior level, to ensure a comprehensive understanding of stakeholders and client business.

Comms planning and storytelling:

  • Own planning presentations including defining the inputs needed and working with the wider teams to compile work and meet deadlines.
  • Lead brainstorm and idea creation for campaigns.
  • Start to independently problem solve, including integrating and questioning data and insights and find solutions based on knowledge and experience.

Core skills:

  • Practice Area Knowledge – Skilled: Develops breadth and depth of industry understanding. Becomes confident using tools, technology, techniques and systems and is able to train others.
  • Problem Solving – Skilled: Uses critical questioning and maintains a broad perspective when analyzing information to gain a deeper understanding of the problem and wider impact.
  • Stakeholder Relationships – Skilled: Has an expert knowledge of client and agency structures. Can identify key decision makers and understands their perspectives which is used to build relationships.
  • Effective Communication – Advanced: Leads the delivery of relevant and accurate information to drive maximum impact.
  • Campaign Management – Advanced: Reviews the work of others to ensure accuracy and thoroughness objectives have been met; provides coaching on ways to improve work outputs.
  • Compelling Storytelling – Skilled: Applies big picture thinking in work and proactively leverages an understanding of the organization and key industry trends.
  • Ideas Creation – Advanced: Lead new projects/activities that can create ideas to deliver effective solutions to clients’ business objectives.
  • Comms Planning – Skilled: Applies knowledge of client, audience, channel, market and category to effectively deliver compelling multi-media plans.

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising.

We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please note this is a UK based role and requires individuals to have the right to work in this location.

Senior Planning Lead — Media Strategy & Campaign Excellence employer: WPP Media

WPP Media is an exceptional employer that prioritises employee growth and well-being, offering a dynamic work culture where creativity and collaboration thrive. With access to global networks, competitive benefits including comprehensive health plans and generous paid time off, and a commitment to fostering a respectful and inclusive environment, employees are empowered to excel in their careers while enjoying a balanced work-life experience. The hybrid work model further enhances flexibility, making WPP Media a standout choice for those seeking meaningful and rewarding employment in the heart of the UK.

WPP Media

Contact Details:

WPP Media Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior Planning Lead — Media Strategy & Campaign Excellence

Tip Number 1

Get to know the company inside out! Research WPP650's recent campaigns and their approach to media strategy. This will help you tailor your conversations and show that you're genuinely interested in what they do.

Tip Number 2

Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!

Tip Number 3

Prepare for those tricky interview questions! Think about how your experience aligns with the role's requirements, especially around campaign management and stakeholder relationships. Practice your storytelling skills to convey your ideas clearly.

Tip Number 4

Don’t forget to follow up after your interviews! A quick thank-you email can leave a lasting impression and shows your enthusiasm for the role. Plus, it’s a great chance to reiterate why you’re the perfect fit!

We think you need these skills to ace Senior Planning Lead — Media Strategy & Campaign Excellence

Media Channel Understanding
Campaign Management
Effective Communication
Stakeholder Relationship Management
Problem Solving
Data Analysis
Comms Planning

Some tips for your application 🫡

Know Your Stuff:Before you start writing, make sure you understand the role inside out. Dive into the job description and highlight key skills and experiences that match your background. This will help you tailor your application to show us you're the perfect fit!

Be Authentic:We love a bit of personality! Don’t be afraid to let your unique voice shine through in your application. Share your experiences and insights in a way that feels true to you – it’ll help us get to know the real you.

Showcase Your Achievements:When detailing your experience, focus on what you've achieved rather than just listing duties. Use specific examples that demonstrate your impact and how you’ve contributed to past projects. We want to see how you can bring that same energy to our team!

Apply Through Our Website:Make sure to submit your application through our website. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it’s super easy – just follow the prompts and you’re good to go!

How to prepare for a job interview at WPP Media

Know Your Media Channels

Before the interview, dive deep into the various media channels and their ecosystems. Familiarise yourself with current trends and best practices in media strategy. This will not only show your expertise but also demonstrate your commitment to understanding the role.

Master the Consumer Journey

Get a solid grasp of WPP650’s Consumer Journey thinking. Be prepared to discuss how you would apply this philosophy to real client briefs. Think about examples from your past experiences where you successfully navigated consumer insights to drive campaign success.

Showcase Your Communication Skills

Prepare to present your ideas clearly and concisely. Practice storytelling techniques that can help convey complex information in an engaging way. Remember, effective communication is key in building relationships with clients and stakeholders.

Be Ready to Problem Solve

Think of specific challenges you've faced in previous roles and how you overcame them. During the interview, be ready to discuss your problem-solving approach and how you integrate data and insights to find solutions. This will highlight your critical thinking skills and adaptability.