Paid Search Account Manager

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth.

Mindshare delivers Good Growth for its clients. As “Growth Architects," we drive growth that benefits all stakeholders — better for people, planet, and business — by using media with intention. This approach creates more meaningful connections with consumers, increases consumer trust in the brand, and delivers better outcomes for all stakeholders.

We are a team of approximately 17 people working on a mix of clients such as Allianz, KFC, First Group & Unilever. We are now looking for the new Paid Search Account Manager to come and join the growing Paid Search team based in London.

As a Paid Search Account Manager, you will be responsible for owning the day-to-day execution of all elements of paid search activity, employing strong platform knowledge & supplier relationships to deliver flawless testing and media plans, optimisation, and analysis. The role involves managing one or several juniors, overseeing their work and their development to successfully execute client deliverables and exceed client’s expectations. The Paid Search Account Manager acts as a key point of contact for the Global Hub.

• Effectively manage your & your team’s designated search accounts, ensuring ongoing and timely optimisation is delivered by the team; proactively looking for both tactical and strategic optimisation opportunities and forecasting, whilst working with the AD to devise campaign strategy and translate this into campaign delivery.
• Take responsibility for wider client or team deliverables (such as performance commentary or weekly reporting) and guide more junior team members in how this can be effectively achieved.
• Ensure adherence to paid search channel best practices for clients and contribute to the development of search best practice.
• Develop strong relationships with the Global Hub, your client, and key suppliers, leading team communications with these stakeholders.
• Foster a good working relationship across all client teams to facilitate flawless execution of plans and builds rapport to become a trusted advisor.
• Motivational Manager leading by example while encouraging and coaching one or several juniors on the team, providing feedback and recognition for a job well done.
• Making full use of the technology available, implementing processes and practices that maximize operational efficiencies whilst identifying opportunities for process improvement, and providing recommendations.

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Paid Search expertise with current dated certifications, and excellent knowledge of bid management, core PPC technology platforms, data analysis, and understanding of the strategic and tactical application of paid search and digital marketing in general.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we’re together, fostering creativity, collaboration, and connection. That’s why we’ve adopted a hybrid approach, with teams in the office around four days a week.