About WPP Media
WPP is a leading global media collective, powered by WPP Open and Open Intelligence. WPP Media delivers AI‑driven media planning, data and creative personalization at scale.
Role Summary and Impact
The Media Planning Account Director leads a team of planners, serving as the primary face of Essence’s acquisition media planning product. Responsibilities include strategic planning, forecasting, reporting, client relationship management, campaign performance oversight, and team leadership.
Key Responsibilities
- Point of contact for planning across clients; lead weekly meetings and presentations.
- Oversee and quality‑assure all deliverables produced by junior team members.
- Deliver high‑quality strategic presentations, actionable reporting, and clear briefs to activation.
- Present clear and compelling media investment rationale and evidence of campaign performance.
- Work with activation and analytics to design test‑and‑learn frameworks.
- Take responsibility for media budget performance against intended outcomes.
- Escalate team issues and contribute to internal thought leadership and workflow enhancement.
- Set the quality standard for planning deliverables and improve them over time.
Management Responsibilities
- Motivate and coach a team, providing timely feedback.
- Maintain strong spreadsheet, formula, and AI scripting skills.
- Support client satisfaction and manage resource allocation.
- Communicate effectively across all levels and escalates issues when needed.
- Recognize and celebrate good work.
Skills and Experience
- Experience in a digital media agency.
- Strong verbal and written communication; analytical thinking and numerical fluency.
- Strong interpersonal skills, capable of influencing clients and partners.
- Team‑oriented and capable of independent work.
- Leadership ability and willingness to coach juniors.
- Alignment with WPP values: extraordinary leadership, open environment, optimistic growth.
Life at WPP Media & Benefits
WPP Media offers competitive medical, dental, vision, retirement plans, paid time off, partner discounts, and mental health days. Employees enjoy employee resource groups, in‑office events, hybrid work (four days a week), and opportunities to grow within the WPP network.
WPP Media is an equal‑opportunity employer. Please note this is a UK‑based role and requires the right to work in the UK.
Associate Director, Media Planning employer: WPP Media
WPP Media is an exceptional employer that fosters a dynamic and collaborative work culture in the heart of Greater London. With a strong emphasis on employee growth, we offer competitive benefits and a hybrid work model that encourages creativity and flexibility, making it an ideal environment for professionals looking to make a meaningful impact in the media landscape.
