At a Glance
- Tasks: Lead SEO strategy and deliver high-quality work for clients using AI insights.
- Company: Join WPP Media, a trusted partner for leading brands driving transformational growth.
- Benefits: Enjoy competitive medical, retirement plans, paid time off, and mental health resources.
- Other info: UK-based role with excellent opportunities for career growth.
- Why this job: Make an impact in the evolving world of SEO and AI-driven strategies.
- Qualifications: Experience in SEO strategy, project management, and data analysis required.
The predicted salary is between 50000 - 60000 £ per year.
About WPP Media WPP is the trusted growth partner for leading brands, combining talent, data, and partnerships through WPP Open to deliver transformational growth.
Role Summary
The Manager – Organic Performance leads day‑to‑day delivery of high‑quality SEO work for client accounts, ensuring world‑class client service and strong relationships. They own the operational execution of SEO strategy, integrate AI and generative search insights, and collaborate closely with the Organic Performance Director.
Responsibilities
- Act as the main client contact for SEO strategy delivery, demonstrating proactive, enterprising attitude and adapting to generative search trends.
- Understand client business, brand, sector, and competitors, and translate how AI/LLMs influence market and consumer behaviour.
- Manage client requests, deliver on time and exceed expectations, while managing context of evolving search technology.
- Prepare and deliver regular status meetings and reports, analysing generative search performance and AI‑driven optimisations.
- Lead client SEO work: advanced on‑site optimisation, technical audits (including AI indexing opportunities), and reporting of AI/LLM impact.
- Work with the Director to develop short, medium and long‑term strategies capitalising on AI and generative search capabilities.
- Integrate AI‑powered tools and LLMs into daily SEO workflows, ensuring responsible and effective use for keyword research, competitive analysis, and forecasting.
- Contribute AI‑in‑search expertise to clients and internal teams, providing strategic guidance and training.
Qualifications & Skills
- SEO strategy and project management experience; independently manage deliverables and deliver industry‑leading quality.
- Strong application of campaign best practices and escalation of issues.
- Ownership of projects from start to completion, maintaining accurate pipeline and campaign information across key systems.
- Accurate reporting with actionable insights; proficiency in Google Analytics, Search Console, and performance dashboards.
- Commercial acumen: manage finances, budgets, ROI, and cost‑effectiveness of AI/LLM integration.
- Data analysis: devise new methods, analyse data, and communicate findings on AI influence.
- Tool proficiency: advanced understanding of AI‑powered keyword research, content generation, technical SEO, monitoring, analytics, and automation tools.
- Practice area knowledge: expertise in industry terminology, KPIs, and application of AI technologies.
- Problem solving: critical questioning, proposing innovative solutions, and supporting escalation.
- Stakeholder relationships: build relations with key decision makers, propose AI‑driven solutions, align with business goals.
- Effective communication: translate complex AI and search concepts into clear, actionable narratives for technical and non‑technical audiences.
Benefits & EEO Statement
WPP Media offers competitive medical, retirement, vision, dental plans, paid time off, partner discounts, and mental health resources. It is an equal‑opportunity employer and considers applicants without discrimination.
Additional Notes
UK‑based role; candidates must have right to work in the UK.
SEO Manager: AI-Driven Organic Growth in Manchester employer: WPP Media
WPP Media is an exceptional employer that champions innovation and growth, particularly in the dynamic field of SEO. With a strong focus on employee development, WPP offers competitive benefits including comprehensive health plans and mental health resources, fostering a supportive work culture that values collaboration and creativity. Located in the UK, this role provides unique opportunities to engage with cutting-edge AI technologies, ensuring that employees are at the forefront of industry advancements while building meaningful relationships with leading brands.
StudySmarter Expert Advice🤫
We think this is how you could land SEO Manager: AI-Driven Organic Growth in Manchester
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. The more you engage with others, the better your chances of landing that SEO Manager role.
✨Tip Number 2
Showcase your skills! Create a portfolio or case studies that highlight your SEO successes, especially those involving AI and generative search. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on the latest SEO trends and AI technologies. Be ready to discuss how you've integrated these into your previous work and how they can benefit the company you're applying to.
✨Tip Number 4
Don't forget to apply through our website! We love seeing candidates who are genuinely interested in joining us at StudySmarter. Plus, it makes it easier for us to keep track of your application!
We think you need these skills to ace SEO Manager: AI-Driven Organic Growth in Manchester
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the SEO Manager role. Highlight your experience with AI-driven strategies and how you've successfully managed SEO projects in the past. We want to see how you can bring your unique skills to our team!
Showcase Your Data Skills:Since this role involves a lot of data analysis, don’t forget to mention your proficiency with tools like Google Analytics and Search Console. Share specific examples of how you've used data to drive SEO performance and optimise campaigns. We love numbers that tell a story!
Communicate Clearly:When writing your application, keep it clear and concise. Use straightforward language to explain complex SEO concepts and your approach to integrating AI into your strategies. We appreciate candidates who can communicate effectively with both technical and non-technical audiences.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re proactive and keen to join our team at StudySmarter!
How to prepare for a job interview at WPP Media
✨Know Your SEO Stuff
Make sure you brush up on the latest SEO trends, especially around AI and generative search. Be ready to discuss how these technologies can impact client strategies and market behaviour. Show them you’re not just familiar with the basics but can also dive deep into advanced topics.
✨Understand the Client's Business
Before the interview, research the company’s clients and their industries. Understand their brand positioning and competitors. This will help you tailor your responses and demonstrate that you can translate SEO strategies into real business value.
✨Showcase Your Project Management Skills
Be prepared to talk about your experience managing SEO projects from start to finish. Highlight specific examples where you’ve delivered high-quality work under tight deadlines. They’ll want to see that you can handle multiple deliverables while maintaining a keen eye on quality.
✨Communicate Clearly
Practice explaining complex SEO concepts in simple terms. You might be asked to present your ideas to both technical and non-technical audiences, so being able to communicate effectively is key. Use examples from your past experiences to illustrate your points.
