At a Glance
- Tasks: Manage and optimise PlayStation's Paid Search campaigns across multiple EMEA markets.
- Company: Join WPP Media, a leader in creative transformation and innovative media solutions.
- Benefits: Enjoy competitive pay, health benefits, paid time off, and a supportive work culture.
- Why this job: Make an impact on global brands while developing your skills in digital marketing.
- Qualifications: Experience with Google Ads, strong analytical skills, and a passion for digital marketing.
- Other info: Collaborative environment with opportunities for growth and learning.
The predicted salary is between 36000 - 60000 £ per year.
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com.
About EssenceMediacom: A Leading WPP Media Brand
EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers.
Role Summary and Impact
As a Senior Account Executive, you will play a critical role in the day-to-day delivery and activation, optimisation and growth of PlayStation’s Paid Search campaigns across multiple EMEA markets. You will work closely with the Account Directors to translate strategy into first-class execution, whilst acting as a trusted point of contact for PlayStation’s clients on Paid Search performance and insights.
Key Responsibilities:
- Campaign Management & Activation
- Own the day-to-day management and optimisation of PlayStation’s Paid Search campaigns across Google Ads/Search Ads 360.
- Build, launch and evolve best-in-class campaign structure, aligned to PlayStation’s objectives and KPIs.
- Execute ongoing optimisations across keywords, bidding strategy, ad copies, assets and audiences.
- Monitor performance closely, identifying opportunities, risks, seasonal trends and escalating where appropriate.
- Ensure accurate reporting, rigorous QA checks and adherence to internal platform best practices across all Paid Search activity.
- Act as a reliable and confident point of contact for Paid Search-related questions from clients.
- Support client communications, including performance updates, insights, and optimisation recommendations.
- Translate data into clear, actionable insights for clients.
- Support and participate in quarterly reviews with clients, contributing to performance insights, test learnings, and recommendations.
- Work collaboratively with Account Directors to deliver high-quality Paid Search activity.
- Collaborate with cross-regional teams to support consistent Paid Search delivery through knowledge sharing and best practice guidance.
- Contribute positively to team culture by being a reliable, proactive and supportive team player.
- Share learnings, insights and testing results with the wider Search Department, to promote best practice and cross-team learnings.
- Ensure strong adherence to Paid Search best practices and internal processes.
- Support accurate budget pacing, finance processes and operational governance where required.
- Maintain high standards of accuracy, organisation, and attention to detail across all deliverables.
Skills and Experience
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
Solid experience within a similar role (agency experience preferred).
Strong hands-on knowledge of Google Ads and SA360.
Comfortable managing budgets, optimisation, and performance across multiple campaigns, formats (including Search, Performance Max) and markets.
Confident in analysing and manipulating data, turning it into clear recommendations and insights.
Excellent organisation and communication skills.
Naturally curious, proactive, and eager to learn.
Strong organisational skills and attention to detail.
Passionate about digital marketing, performance, and continuous improvement.
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising.
We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we’re together, fostering creativity, collaboration, and connection. That’s why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please note this is a UK based role and requires individuals to have the right to work in this location.
Paid Search Senior Account Executive (Hiring Immediately) in London employer: WPP Media
Contact Detail:
WPP Media Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Search Senior Account Executive (Hiring Immediately) in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their values and how they align with yours. This will help you stand out as someone who truly fits into their team.
✨Tip Number 3
Practice your pitch! Be ready to explain why you're the perfect fit for the role. Highlight your experience with Google Ads and your passion for digital marketing to show them you mean business.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining our awesome team at WPP Media.
We think you need these skills to ace Paid Search Senior Account Executive (Hiring Immediately) in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Senior Account Executive role. Highlight your experience with Google Ads and any relevant campaigns you've managed. We want to see how your skills align with our needs!
Show Your Passion: Let your enthusiasm for digital marketing shine through! Share examples of how you've driven performance improvements in past roles. We love candidates who are naturally curious and eager to learn.
Be Clear and Concise: When writing your application, keep it straightforward. Use bullet points where possible to make your achievements stand out. We appreciate clarity and attention to detail, so make sure your application reflects that!
Apply Through Our Website: We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at WPP Media
✨Know Your Stuff
Make sure you brush up on your knowledge of Google Ads and SA360. Familiarise yourself with the latest trends in paid search and be ready to discuss how you've optimised campaigns in the past. This will show that you're not just a candidate, but someone who truly understands the tools of the trade.
✨Showcase Your Analytical Skills
Be prepared to talk about how you've turned data into actionable insights. Bring examples of how you've analysed campaign performance and made recommendations based on your findings. This is crucial for the role, so demonstrating your analytical prowess will set you apart.
✨Communicate Clearly
Since you'll be acting as a point of contact for clients, practice articulating complex ideas in simple terms. Think about how you would explain campaign performance or optimisation strategies to someone without a technical background. Clear communication can make all the difference.
✨Embrace Team Spirit
WPP Media values collaboration, so be ready to discuss how you've worked with teams in the past. Share examples of how you've contributed to a positive team culture and supported your colleagues. This will highlight your ability to fit into their collaborative environment.