At a Glance
- Tasks: Manage programmatic campaigns from planning to reporting, ensuring client objectives are met.
- Company: Join WPP Media, a leader in AI-driven media solutions with a collaborative culture.
- Benefits: Enjoy competitive pay, extensive benefits, and opportunities for personal and professional growth.
- Other info: Be part of a dynamic team with a commitment to inclusivity and creativity.
- Why this job: Make a real impact on meaningful projects that shape lives across the UK.
- Qualifications: Experience in campaign management and strong communication skills are essential.
The predicted salary is between 40000 - 50000 £ per year.
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
Role Summary and Impact
The Programmatic Account Manager will be responsible for the full campaign life cycle; in channel planning, managing set up, optimizing campaigns, ensuring delivery to WPP Media standards, and ending in reporting the results directly to the client. We have a selection of brand uplift focused clients and those who are more focused on driving quality website traffic and direct sales. Managing the execution of display and self-serve programmatic media activity, you will work closely with both the Display Account Director and your Display Account Executive (and in some cases the global hub teams).
Key Responsibilities:
- Campaign Management: Competently create innovative Display & Video media plans designed to achieve specified KPIs. Oversight of the implementation, management, and daily optimisation of campaign activity. Ensure that you excel in reaching your client objectives and KPIs. Understand the products and solutions that could be relevant for clients that have been developed within the group. Take ownership of the testing plans of your clients and suggest innovative ideas for testing, including planning, executing & evaluating tests with methodical accuracy. Develop understanding of wider digital media mix to understand the role of display within it.
- Client and Partner Management: Direct client servicing exposure with regular contact via weekly calls, campaign briefings and presenting performance in detail. Complete client reporting and analyse campaign results extracting insight to provide recommendations for future activity. Develop strong relationships with media owners, tech partners and other service providers to select the most appropriate suppliers for campaigns.
- People Management: Work with your line manager to ensure the effective management of more junior team members and your direct reports in Delhi, ensuring workloads are sufficiently monitored & prioritised to ensure deadlines are met. Work with line manager and team leadership to help train and develop junior team members. Lead by example to motivate and encourage those with less experience. Build strong working relationships with key stakeholders within the agency e.g., Ad operations team. Be an active member of the display team community, presenting in department meetings, sharing learnings, and participating in Sprints to drive the collective knowledge base forward.
- Operational Excellence: The appropriate use of tools to drive accountability in programmatic buying, operational efficiencies, and actionable business insights, with the scoping of agreed client outputs. Ensure financial accuracy, integrating the planning and buying process and reconciliation of spends, via buying templates and processes. Support on the day-to-day QA process, minimising errors and ensuring consistent and accurate adherence to process with both teams locally and in the Global Hub.
Life at WPP Media & Benefits:
Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising. We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please note this is a UK based role and requires individuals to have the right to work in this location.
Manager, Programmatic in London employer: WPP Media
WPP Media is an exceptional employer that fosters a collaborative and inclusive work culture, where employees are encouraged to grow and innovate. With a commitment to employee development, comprehensive benefits, and a supportive environment, WPP Media empowers its team to make a meaningful impact on society while enjoying a fulfilling career in the heart of the UK. The hybrid work model further enhances work-life balance, making it an attractive place for those seeking rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Manager, Programmatic in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their values and how they align with your own. This will help you stand out and show that you're genuinely interested in being part of their team.
✨Tip Number 3
Practice your pitch! Be ready to talk about your experience and how it relates to the role. Highlight your achievements and be specific about how you can contribute to the team at WPP Media.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the WPP Media family.
We think you need these skills to ace Manager, Programmatic in London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Programmatic Account Manager role. Highlight your relevant experience in campaign management and client servicing, showing us how you can contribute to our team at WPP Media.
Showcase Your Skills:Don’t just list your skills; demonstrate them! Use specific examples from your past work that illustrate your ability to manage campaigns and optimise performance. We want to see how you’ve tackled challenges and achieved results.
Be Authentic:Let your personality shine through in your application. We value curiosity and kindness, so don’t hesitate to share what makes you unique and how you align with our values at WPP Media.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team!
How to prepare for a job interview at WPP Media
✨Know Your Stuff
Before the interview, dive deep into WPP Media's services and the role of a Programmatic Account Manager. Familiarise yourself with their AI-driven media strategies and how they optimise campaigns. This knowledge will help you answer questions confidently and show your genuine interest in the company.
✨Showcase Your Campaign Management Skills
Be ready to discuss your experience with campaign management, especially in display and video media. Prepare specific examples of past campaigns you've managed, focusing on how you achieved KPIs and optimised performance. This will demonstrate your hands-on expertise and problem-solving abilities.
✨Build Rapport with the Interviewers
WPP values collaboration and strong relationships. During the interview, engage with your interviewers by asking insightful questions about their team dynamics and client relationships. This not only shows your interpersonal skills but also your eagerness to fit into their culture.
✨Prepare for Scenario Questions
Expect scenario-based questions that assess your ability to handle challenges in campaign management and client servicing. Think of potential situations you might face in the role and how you would approach them. This preparation will help you articulate your thought process clearly during the interview.
